Evergage Tag
This article describes how to set up the Evergage tag.
Tag Tips
- Use mapping to override the standard config values dynamically.
- Supports the following E-Commerce extension parameters:
- Customer ID (
_ccustid
)
- Customer ID (
Tag Configuration
Go to the Tag Marketplace to add a new tag. For more information, see About tags.
When adding the tag, configure the following settings:
- Account: Your Evergage supplied account name.
- Dataset ID: The dataset ID (not label) where you want your events to be sent to at Evergage.
Load Rules
Load the tag on all pages or set conditions for when your tag loads. For more information, see About load rules.
Data Mappings
Mapping is the process of sending data from a data layer variable to the corresponding destination variable of the vendor tag. For more information, see About data mappings.
The available categories are:
Standard
Variable | Description |
---|---|
acct |
Account ID. |
dataset |
Dataset ID. |
company_name |
Company name. |
customer_id |
Customer ID (Overrides _ccustid ). |
Custom
Variable | Description |
---|---|
custom.request.myvar |
Custom request field. |
custom.page.myvar |
Custom page field. |
custom.visit.myvar |
Custom visit field. |
This page was last updated: August 19, 2025