iAdvize Tag Setup Guide

Tag tips

• Transaction tracking occurs automatically when order ID and cart amount are populated.
• Supports the following e-commerce extension parameters:
  • Order ID (_corder)
  • Order Sub Total (_csubtotal)
• If you want to pass additional parameters in the CustomData tag, add a custom destination in the mappings toolbox.

Tag configuration

Navigate to the Tag Marketplace to add a new tag. Read the Tag Overview article for general instructions on how to add a tag.

When adding the tag, configure the following settings:

• Site ID
  • Your iAdvize Site ID.

Data mappings

Mapping is the process of sending data from a data layer variable to the corresponding destination variable of the vendor tag. For instructions on how to map a variable to a tag destination, see Data Mappings.

The available categories are:

Standard

E-Commerce