Kochava Mobile Remote Command Tag Setup Guide

This article describes how to set up the Kochava Mobile Remote Command tag in your Tag Management account.

Tag tips

Use mappings to:
- Override standard config values and set custom parameters
- Trigger standard and custom events
This is a Mobile Remote Command companion tag for the native mobile app SDK.

Tag configuration

Go to the tag marketplace to add a new tag. For more information, see About tags.

When adding the tag, configure the following settings:

App ID
App Tracking Transparency Enabled

Data mappings

Data mappings send values from data layer variables to the corresponding variables in the vendor tag. For more information, see About data mappings.

The available categories are:

Configuration Parameters

Variable	Description
`app_guid`	App ID
`app_tracking_transparency_enabled`	App Tracking Transparency Enabled Value are `true` or `false`.
`identity_link_ids`	Identity Link IDs
`log_level`	Log Level

Events

Variable	Description
`adclick`	Ad Click
`adview`	Ad View
`addtocart`	Add to Cart
`addtowishlist`	Add to wish list
`achievement`	Achievement
`checkoutstart`	Checkout Start
`tutorialcomplete`	Tutorial Complete
`consentgranted`	Consent Granted
`initialize`	Initialize
`invalidate`	Invalidate
`levelcomplete`	Level Complete
`purchase`	Purchase
`pushopened`	Push Opened
`pushreceived`	Push Received
`rating`	Rating
`registrationcomplete`	Registration Complete
`search`	Search
`sendidentitylink`	Send Identity Link
`sleeptracker`	Sleep Tracker
`setsleep`	Set Sleep
`starttrial`	Start Trial
`subscribe`	Subscribe
`view`	View
`custom`	Custom

All Parameters

Variable	Description
`action`	Action
`ad_campaign_id`	Ad Campaign ID
`ad_campaign_name`	Ad Campaign Name
`ad_device_type`	Ad Device Type
`ad_group_id`	Ad Group ID
`ad_group_name`	Ad Group Name
`ad_mediation_name`	Ad Mediation Name
`ad_network_name`	Ad Network Name
`ad_size`	Ad Size
`ad_type`	Ad Type
`app_store_receipt_encoded`	App Store Receipt Encoded
`apple_watch_id`	Apple Watch ID
`background`	Background
`checkout_as_guest`	Checkout as Guest
`completed`	Completed
`content_id`	Content ID
`content_type`	Content Type
`currency`	Currency
`custom_event_name`	Custom Event Name
`date_now`	Date
`description`	Description
`destination`	Destination
`duration`	Duration
`end_date`	End Date
`from_apple_watch`	From Apple Watch
`item_added_from`	Item Added From
`level`	Level
`max_rating_value`	Max Rating Value
`name`	Name
`order_id`	Order ID
`origin`	Origin
`placement`	Placement
`price`	Price
`quantity`	Quantity
`rating_value`	Rating Value
`receipt_id`	Receipt ID
`referral_from`	Referral From
`registration_method`	Registration Method
`results`	Results
`score`	Score
`search_term`	Search Term
`sleep`	Sleep
`spatial_x`	Spatial X
`spatial_y`	Spatial Y
`spatial_z`	Spatial Z
`start_date`	Start Date
`success`	Success
`user_id`	User ID
`user_name`	User Name
`uri`	URI
`validated`	Validated
`custom`	Custom

Event Parameters

Variable	Description
`adclick`	Ad Click
`adview`	Ad View
`addtocart`	Add to Cart
`addtowishlist`	Add to wish list
`achievement`	Achievement
`checkoutstart`	Checkout Start
`completetutorial`	Complete Tutorial
`consentgranted`	Consent Granted
`initialize`	Initialize
`invalidate`	Invalidate
`levelcomplete`	Level Complete
`purchase`	Purchase
`pushopened`	Push Opened
`pushreceived`	Push Received
`rating`	Rating
`registrationcomplete`	Registration Complete
`search`	Search
`sendidentitylink`	Send Identity Link
`setsleep`	Set Sleep
`sleeptracker`	Sleep Tracker
`starttrial`	Start Trial
`subscribe`	Subscribe
`view`	View
`custom`	Custom

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This page was last updated: November 10, 2026