Reddit Pixel Tag Setup Guide

This article describes how to set up the Reddit Pixel tag in your Tealium iQ Tag Management account.

Tag Tips

Use mapping to override the standard configuration values and trigger events.
Purchase event fires when Order ID is set.

Tag Configuration

First, go to the tag marketplace and add the Reddit Pixel tag (Learn more about how to add a tag).

After adding the tag, configure the following settings:

Account ID
- Your Reddit Account ID.
Send Page Visit
- By default, Page Visit events are automatically recorded each page on your site.
- If you do not want the snippet to send a Page Visit event to the Reddit Pixel, set the this option to false.

Data Mappings

Mapping is the process of sending data from a data layer variable to the corresponding destination variable of the vendor tag. For instructions on how to map a variable to a tag destination, see data mappings.

The available categories are:

Standard

Variable	Description
`account_id`	String Account ID
`send_page_visit`	Boolean Send Page Visit

Events

Variable	Description
`PageVisit`	Page Visit Enter the value of the mapped variable needed to trigger the selected event.
`ViewContent`	View Content Enter the value of the mapped variable needed to trigger the selected event.
`Search`	Search Enter the value of the mapped variable needed to trigger the selected event.
`AddToCart`	Add to cart Enter the value of the mapped variable needed to trigger the selected event.
`AddToWishlist`	Add to Wish List Enter the value of the mapped variable needed to trigger the selected event.
`Purchase`	Purchase Enter the value of the mapped variable needed to trigger the selected event.
`Lead`	Lead Enter the value of the mapped variable needed to trigger the selected event.
`SignUp`	SignUp Enter the value of the mapped variable needed to trigger the selected event.

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This page was last updated: July 16, 2021