Set up Single Sign-On for Tealium Accounts
This article describes how to set up Single Sign-On (SSO) for an account.
Requirements
- Identity Provider: SAML 2.0 support
- Tealium: Account Admin and User Admin permissions
If you have access to multiple Tealium accounts, SSO is only enabled for your primary account.
How it Works
SSO is a secure way of using one authentication system to gain access to multiple applications. Tealium supports Security Assertion Markup Language (SAML) 2.0 to implement SSO and acts as the service provider (SP) for your Identity Provider (IdP) configuration. Using SAML for Tealium SSO allows you to secure users’ accounts under your trusted enterprise IdP.
Supported IdPs
Tealium SSO supports and has configuration instructions for connections to the following IdPs:
- Amazon AWS
- ADFS (Active Directory)
- Azure
- Jumpcloud
- OneLogin
- Okta
Tealium also supports SSO implementation to IdP platforms not listed above. However, additional testing and configuration time may be required to set up IdP connections from other platforms. Contact Tealium Support for questions regarding implementation of other IdP platforms.
Tealium SSO Login Process

The Tealium SSO login process follows these steps:
- Log in to your Tealium account via Tealium SSO using one of the following login options:
- Through Tealium at
https://my.tealiumiq.com/login/sso
- A custom Tealium URL, such as
https://my.tealiumiq.com/login/sso/customURL
- Through your IdP
- Through Tealium at
- If you log in via
my.tealiumiq.com
, the Tealium SSO SP validates your IdP connection information and sends a SAML request to your IdP, redirecting you to the IdP login page. If you log in via your IdP, you will skip this step. - Your IdP sends a SAML response to Tealium SSO SP and Tealium SSO SP validates the login information.
- A new Tealium login session is created.
Configure and manage your SSO
Set up and manage your Tealium SSO through the Client-side or Server-Side Admin menu > SSO (Single Sign-On). After you establish a connection to your IdP and turn on authentication, Tealium SSO is activated across client- and server-side products.
Set up your SSO
Set up your Tealium SSO in four steps:
Switching your authentication mode from Test to On activates your SSO authentication and deactivate your Tealium login. To reactivate your Tealium login, switch the authentication mode back to Test. See the Manage SSO Connection section in this document for important information about switching authentication modes.
Step 1: Configure your IdP
Create a new SAML SSO connection by completing the following steps:
- Navigate to Admin Menu > SSO (Single Sign-On).

- In the New SAML Single-Sign On (SSO) Connection > Configure IdP screen, download the Tealium metadata file to your computer and then import this file into your IdP.
- Create a new Tealium application in your IdP and download your IdP metadata file. Each IdP requires a different configuration to access and download a metadata file for creating a new SSO connection. For specific IdP instructions, see IdP Configuration Instructions.
- After configuring your IdP to create a new Tealium SSO connection, ensure you have the following information from your IdP:
- SAML Metadata file
- Email address of an administrator of your IdP account
- SAML 2.0 Signing certificate (Optional. Your signing certificate may be a part of your metadata file.)
- After you configure your IdP and collect the required information for a new SSO connection, click Continue.
IdP Configuration Instructions
The following table lists instructions on how to set up your IdP to work with Tealium SSO:
IdP | Custom Configuration Information |
---|---|
Amazon AWS | Follow the instructions in the Amazon AWS documentation to download your metadata file to upload to Tealium. |
ADFS | Follow the instructions in the ADFS documentation to download your metadata file to upload to Tealium. In your setup, ensure that the following values are set in the Edit Rule window:
|
Azure | Complete the following steps to download a metadata file from your Azure account. For more information, see the Azure documentation.
|
Jumpcloud | Follow the instructions in the Jumpcloud documentation to download your metadata file to upload to Tealium. In your setup, ensure the following values are set:
|
OneLogin | Follow the instructions in the OneLogin documentation to download your metadata file to upload to Tealium. In your setup, ensure the following values are set:
|
Okta | Follow the instructions in the Okta documentation to download your metadata file to upload to Tealium. In your setup, ensure the following values are set:
|
Step 2: Connect to your IdP
Connect to your IdP by completing the following steps:
- In the Connect to IdP screen, upload the SAML metadata file you downloaded from your IdP. The Identity Provider field auto-populates with the name of your IdP after the connection is established.

- In the IdP Admin Email field, enter the email address of an administrator of your IdP account.
- If your IdP provides you with a separate signing certificate, upload that file under IdP SAML 2.0 Signing Certificate.
- Click Establish Connection.
Manage your SSO Connection
After successfully connecting to your IdP, you can manage the following SSO settings from the Manage SSO screen:
- Switch your authentication mode from Test to On
- Update your IdP administration email
- Upload a new signing certificate
- Verify the validity of your certificate
Step 3: Test your SP-Initiated SSO
After connecting to your IdP, your SSO is set to Test mode. Test mode allows users in your account to choose either the Tealium-initiated login or the SP-initiated login. Use this mode to validate your SP-initiated login before switching on the authentication mode.
To test the connection to you IdP, copy and paste the Test URL from under Certificate Details in your browser.
Step 4: Activate your SP-Initiated SSO
You can toggle between authentication states from the Manage SSO screen at any time but changes that you make to the authentication mode changes the status of your SSO for all users.
After you are satisfied with the SP-initiated login experience for your users, complete the following steps to activate the SP-initiated SSO.
- From the Manage SSO screen, switch the Authentication Mode to On. Switching the authentication mode to On forces all users in your account to authenticate through the SP-initiated login and resets the Tealium-provided login credentials for all users.
- A confirmation dialog appears. Verify that you test the SSO authentication flow and provide notice to the users in your account about the new SSO login procedures before you activate the new SSO login. After verifying the statements, click Activate SSO.
- Click Save.
Tealium no longer manages the passwords for your users. You can still add users and manage permissions from within Tealium, but functionality related to passwords and authentication (for example, multi-factor authentication) is no longer available in their accounts. Users authenticate through your corporate system and then use a custom SSO URL to access their Tealium account.
Deactivate your SP-Initiated SSO
Complete the following steps to deactivate your SP-initiated SSO:
- From the Manage SSO screen, switch the Authentication Mode to Test. Switching the authentication mode to Test forces all users through the Tealium-initiated login. Users need to reset their Tealium login credentials before they can access their accounts.
- A confirmation dialog appears. Click Deactivate.
- Click Save.
Certificate Status
From the Manage SSO screen, you can verify the status of your SAML 2.0 signing certificate under Certificate Details.
Valid Status
After you upload a current metadata file or separate signing certificate, the Certificate Expiration Date is automatically populated and the Certificate Status is set to Valid. The Certificate Status automatically updates to indicate when the certificate has expired.
Expired Status
When your certificate expires, the Certificate Status is set to Expired and your SSO login is unavailable until you upload a new signing certificate or an updated metadata file with a valid expiration date and save your configuration. To allow your users to access their accounts using the Tealium-initiated login, switch the Authentication Mode to Test. Users need to reset their Tealium login credentials before they can access their accounts.
Reset SSO
Resetting the SSO configuration deletes all current SSO settings and forces all users through the Tealium-initiated login. Users need to reset their Tealium login credentials before they can access their accounts.
To reset your SSO configuration, complete the following steps:
-
In the upper right corner of the screen, navigate to the Manage SSO screen and click Reset.
Reset is available only when the Authentication Mode is switched to Test.
-
The Reset SSO? dialog appears. Enter
RESET
in the confirmation field and click Reset to confirm the SSO reset. -
The Configure IdP screen appears. Follow the steps in the Setting up your SSO section.
If your company changes its email address domain or IdP, you must reset the SSO.
This page was last updated: August 16, 2023