Tealium Docs Release notes

Client-side tags (April 22, 2026)

2026-04-22T00:00:00-07:00

New tags

Viant Universal Pixel

Docs (April 22, 2026)

2026-04-22T00:00:00-07:00

New stuff

New Conversion APIs guide provides an overview and best practices for the hybrid solution to client-side and server-side conversion tracking (CAPI).
New EventDB and AudienceDB queries and reports guide provides sample SQL queries to build reports on visitor behavior, session activity, device usage, and omnichannel attribution.

Server-side connectors (April 22, 2026)

2026-04-22T00:00:00-07:00

New connectors

Anthropic

Updates and fixes

Updated the Google Ads Customer Match connector and the Google DV360 Customer Match connector with new actions based on the Google Data Manager API. The existing actions based on the older Google Ads API are deprecated. For more information, see our Migration guide for Google Data Manager API connectors.
Updated Facebook Conversions Connector Insights to support manual entry for required retrieval fields (Dataset ID/Pixel ID). Configurations that use dynamic attributes in the connector configuration can now view and analyze insights.
Fixed an issue with the Amazon Ads Conversions connector where actions fired when required fields were missing.
Updated the Criteo connector to structure the JSON payload in accordance with the vendor’s updated requirements.
Fixed an issue with the Optimizely Events connector where event properties were not nested correctly in the payload.

iQ Tag Management > Tags (April 22, 2026)

2026-04-22T00:00:00-07:00

Updates and fixes

Relocated the info panel in the tag edit view to the right side of the configuration tab. The panel no longer appears on other tabs, including rules and mappings.

Docs (April 21, 2026)

2026-04-21T00:00:00-07:00

Improvements to documentation organization

The documentation navigation has been reorganized with a new Administration section. Account-level and profile-level administration topics, including Early Access features, are now consolidated under Administration for easier discovery and access.

Server-side connectors > Advance notices (April 15, 2026)

2026-04-15T00:00:00-07:00

⏰ We’re sharing advance notice of upcoming changes so you have time to review, prepare, and update your systems. In general, you can expect changes listed here to be released in 2-4 weeks.

Server-side connectors

Google Ads Customer Match connector
We’re planning to deprecate the following actions which use an older Google API:

Add User to Remarketing List
Remove User from Remarketing List

Use the following replacement actions, which are based on the Google Data Manager API framework:

Add User to Remarketing List (via Google Data Manager)
Remove User from Remarketing List (via Google Data Manager)

Existing actions continue to function, but we recommend migrating to the new actions based on the Google Data Manager API as soon as possible to benefit from improved performance and reliability. Profiles using deprecated actions will display an in-product banner prompting you to update.

Server-side > Functions (April 15, 2026)

2026-04-15T00:00:00-07:00

New features

Data transformations can now be applied to events coming from cloud data sources.

Server-side connectors (April 15, 2026)

2026-04-15T00:00:00-07:00

Updates and fixes

Corrected an issue with the Webhook connector where the Body content template did not render the request body correctly.

Server-side connectors (April 8, 2026)

2026-04-08T00:00:00-07:00

Updates and fixes

Updated the Google Ads Store Sales connector to support audience actions.
Updated the dotdigital connector to support CloudStream actions.
Updated the Reddit Conversions connector to use the Reddit Conversions V3 API. We recommend adding the new action and using the Copy Mappings to an Action feature on the connector action details screen to migrate the mappings from the older action.

Server-side > Attributes (April 1, 2026)

2026-04-01T00:00:00-07:00

Updates and fixes

Fixed an issue where attribute enrichment ordering did not correctly consider dependencies in all cases.

Server-side > Data sources (April 1, 2026)

2026-04-01T00:00:00-07:00

Amazon Redshift data source is now generally available

Connect Amazon Redshift to Tealium and combine fast, scalable data warehousing from Amazon Redshift with Tealium real-time customer data collection and activation capabilities.

Key benefits

Query and activate Redshift data directly through Tealium for audience segmentation and personalization.
Leverage the Amazon Redshift analytics power alongside Tealium event and audience data for advanced attribution and journey analysis.
Minimize data movement and streamline data flows between Redshift and Tealium.

For more information, see Amazon Redshift cloud data source.

Updates

Cloud data sources now support multi-table joins using the new Advanced query configuration. For more information, see About cloud data sources.

iQ Tag Management > Events (April 1, 2026)

2026-04-01T00:00:00-07:00

Updates and fixes

Fixed an issue where events were not showing a warning icon when an inherited load rule for the event was deactivated.

Platforms > Tealium for Flutter (April 1, 2026)

2026-04-01T00:00:00-07:00

Flutter 3.0.0 released

What’s new

Added async/await support across all public API methods.
Enhanced MethodChannel responses with proper error handling.
Widened Dart SDK constraint to >=2.18.0 <4.0.0.
Recreated example Android projects with Gradle Kotlin DSL.

Published versions

tealium 3.0.0
tealium_adobevisitor 2.0.0
tealium_moments_api 2.0.0
tealium_braze 2.0.0
tealium_firebase 3.0.0

Server-side > Event health (March 30, 2026)

2026-03-30T00:00:00-07:00

Event Specifications is now generally available

Event Specifications has been enhanced and is now generally available. It lets you define and manage event specifications to ensure data remains clean, structured, and consistent across audiences, Conversions API endpoints, analytics tools, and AI workflows.

Key updates

Streamlined spec creation: Create specifications from scratch or from live events, reducing the steps from identifying an event to defining it.
Improved event health visibility: Enhanced pass/fail indicators provide a clearer view of specification coverage and data quality.
Granular failure insights: Identify which events fail validation and where, making it easier to troubleshoot and resolve issues.

For more information, see About event health.

Client-side tags (March 25, 2026)

2026-03-25T00:00:00-07:00

Updates and fixes

Updated the Facebook Pixel tag to fix an issue where the Auto Page View Event setting did not trigger page view events in the latest template. Tag update required.

Server-side > Connectors (March 25, 2026)

2026-03-25T00:00:00-07:00

Updates and fixes

Added a Data Type filter to the Your Connectors screen to display connectors by Event Data Actions or Visitor Data Actions, with connector counts updated accordingly.

Server-side connectors (March 25, 2026)

2026-03-25T00:00:00-07:00

Updates and fixes

Fixed an issue in the Google Ads Store Sales connector where conversion action resource names were incorrectly formatted, causing upload failures.
Updated the Quantcast Audiences connector to add a Remove User from Segment action.
Updated the Webhook JDBC connector to support Amazon Redshift, enabling direct insertion of large data payloads.
Updated Webhook connectors to add a configurable timeout for batch actions.
Updated the Nextdoor Conversion connector to simplify setup, correct field requirements, and expand support for customer identifiers.

iQ Tag Management > Tags (March 25, 2026)

2026-03-25T00:00:00-07:00

Updates and fixes

Fixed an issue where deleting a label from a tag caused an error that prevented the Tags screen from displaying.
Fixed an issue where tags with a deactivated inherited load rule were not flagged with a warning.

Server-side > Connectors (March 18, 2026)

2026-03-18T00:00:00-07:00

Updates and fixes

Updated the placeholder text for the Visitor Attribute field in AudienceStream connector actions to correctly display “Select Visitor/Visit Attribute or enter custom.”

Docs (March 18, 2026)

2026-03-18T00:00:00-07:00

New stuff

New section available: Tealium for AI collects AI-related documentation in one place, including connectors, tracking guides for ChatGPT apps, and guides for invoking your own model.

Server-side connectors (March 18, 2026)

2026-03-18T00:00:00-07:00

Updates and fixes

Updated the Epsilon Event API connector to support GPP string mapping.
Updated the following connectors to support UID2Token mapping:
Updated the Google BigQuery connector to add support for sending connector log streaming events, including options to send the full log payload or mapped log attributes when actions fail.
Updated the Snowflake Streaming connector to fix an issue where actions using public key authentication failed during execution with the error KmConnectorService is unavailable.
Updated the Criteo connector to fix an issue where the Send Event action set an incorrect version attribute in the JSON payload.

Deprecated connectors

Deprecated the Yahoo DataX (Deprecated) connector. Migrate to the new Yahoo DataX connector, which supports OAuth 2.0 authentication.

Server-side > Attributes (March 11, 2026)

2026-03-11T00:00:00-07:00

Updates and fixes

Fixed an issue where does not contain rule conditions for set of strings and array of strings attributes evaluated incorrectly when the attribute was empty or unassigned.

Server-side > Connectors (March 11, 2026)

2026-03-11T00:00:00-07:00

Updates and fixes

Added a new AI category to the Connector Marketplace and updated the Amazon Bedrock AI, OpenAI, and Google Vertex AI connectors to appear under this category.

iQ Tag Management > Consent integrations (March 11, 2026)

2026-03-11T00:00:00-07:00

Updates and fixes

Fixed an issue in the consent integrations utcm_framework template where tags in blocked purpose groups could fire despite being reported as blocked. The misfiring occurred under a rare timing condition and is resolved in template version 1.3.4.

Docs (March 11, 2026)

2026-03-11T00:00:00-07:00

New stuff

New Financial services data layer specification provides a comprehensive data layer recommendation for financial businesses.

Server-side connectors (March 11, 2026)

2026-03-11T00:00:00-07:00

New connectors

Podscribe S2S

Updates and fixes

Updated the Amazon Ads Conversions connector Send Conversion action to support Dedupe ID mapping.
Updated the OpenAI connector to filter incompatible models from the model dropdown.
Fixed an issue in The Trade Desk CRM Data connector where uploads returned 429 Too Many Requests errors.
Updated the Facebook Conversions connector with the following:
- Fixed an issue where value mappings for certain events were not sent correctly.
- Added retry support to the connector for dataset upload service disruption errors.
Updated the Snowflake Streaming connector to Snowflake Ingest SDK version 4.4.2.
Updated the Amazon Bedrock AI connector to support inference parameter mapping and to improve the model selection list.

Audiences > Advance notices (March 4, 2026)

2026-03-04T00:00:00-07:00

⏰ We’re sharing advance notice of upcoming changes so you have time to review, prepare, and update your systems. In general, you can expect changes listed here to be released in 2-4 weeks.

Single event visitor

An upcoming change will update how single event visitors are handled in AudienceStream so they are persisted in all cases. Previously, unbadged single event visitors were considered website bouncers and weren’t persisted.

Client-side tags (March 4, 2026)

2026-03-04T00:00:00-07:00

Updates and fixes

Fixed an issue in the Amplitude Browser SDK tag that caused incorrect or missing event_type values for back-to-back events.
Updated the Tealium Collect tag to fix an issue where custom static mappings were not rendered correctly.

iQ Tag Management > Tags (March 4, 2026)

2026-03-04T00:00:00-07:00

Updates and fixes

Fixed an issue where merged tags did not appear in the tags screen after a client-side merge.

Server-side > Trace (March 4, 2026)

2026-03-04T00:00:00-07:00

Updated and fixes

Fixed an issue in trace and live events where incoming string values (such as those containing multiple spaces) were visually altered. Values are now displayed exactly as received to ensure accurate debugging.

Product highlights (February 27, 2026)

2026-02-27T00:00:00-07:00

Tealium Product Highlights (January/February 2026)

🔥 What’s new

New connectors

New tags

Google BigQuery and Databricks cloud data sources
Connect Google BigQuery or Databricks to Tealium to combine scalable data warehousing, advanced analytics, and machine learning with Tealium’s real-time customer data collection and activation.

Key benefits

Perform aggregation and modeling in BigQuery or Databricks and use those results for Tealium audience segmentation and personalization.
Power advanced analytics, attribution, journey analysis, and AI-driven use cases using Tealium event and audience data.
Access and activate cloud data directly within Tealium while reducing unnecessary data movement.
Support GDPR, CCPA, and other data regulations required by your CDW with Tealium consent and privacy management for compliant activation.

AI-Generated Notes for Audiences
We’ve added AI-powered note generation to audiences, making it easier to understand why an audience exists and how it’s used. With one click, Tealium automatically generates clear, human-readable notes that summarize an audience’s purpose, key criteria, and intended activation. AI-powered Notes help teams document intent, onboard faster, and maintain clarity as audiences evolve.

My Priorities for the Tealium Ideas Portal
We added a My Priorities view to the Tealium Ideas Portal, giving you a simple way to view and revisit all the ideas you’ve submitted or voted on. Go to Resource Center > Feedback > My Priorities to track what matters to you, jump back to ideas you care about, and stay involved as they move forward.

🔬 Early Access

New navigation menu
The new navigation menu improves discovery and onboarding by making Tealium features easier to find. Menu items are organized by actions instead of product names. Categories are grouped by common jobs across different user roles. As this experience rolls out, you may see an option in the admin menu to enable the new menu.

Stitching merge rules (sign up required*)
Stitching merge rules are optional, per‑attribute rules that determine the final value of an attribute when two visitor profiles are stitched. They make key attributes like consent status, lifetime metrics, and CRM‑imported fields more durable for the most active and long-lived customers.

Amazon Redshift (sign up required*)
Import bulk data from Amazon Redshift at near real-time speeds or at a scheduled time. After you import your data, transform and map it to Tealium attributes and build better audiences for targeted activation. Combine data storage with real-time data for cross-system connectivity to enable real-time, agile, consented data streams.

Audience fill (sign up required*)
Fill an audience accelerates time-to-value for marketers by offering a one-time historical fill for batch activation followed by real-time audience updates within Tealium. Immediately activate newly created audiences using historical visitor data, eliminating long waiting periods for real-time traffic to build membership.

SCIM API for user provisioning (sign up required*)
The new SCIM-compliant API for user management enables IT teams to provision, update, and deprovision Tealium users directly from their identity provider (IdP), improving security, reducing manual work, and accelerating onboarding and offboarding.

Custom action functions in CloudStream (sign up required*)
Create, publish, and manage custom activation connectors and workflows when using CloudStream zero-copy processing on data from data clouds. These functions enable organizations to send data outbound to any custom destination at the end of the data supply chain.

*Early Access sign up: To try this feature, contact your Tealium Support representative.

Server-side > Data sources (February 26, 2026)

2026-02-26T00:00:00-07:00

Google BigQuery data source is now generally available

Connect Google BigQuery to Tealium and combine BigQuery’s scalable data warehousing, advanced analytics, and machine learning with Tealium’s real-time customer data collection and activation.

Key benefits

Perform aggregation and modeling in BigQuery and use those results for Tealium audience segmentation and personalization.
Power advanced analytics, attribution, and journey analysis in BigQuery using Tealium event and audience data.
Support GDPR, CCPA, and other data regulations by combining BigQuery’s governance controls with Tealium’s consent and privacy management for compliant activation.

For more information, see Google BigQuery cloud data source.

Server-side connectors > Advance notices (February 25, 2026)

2026-02-25T00:00:00-07:00

⏰ We’re sharing advance notice of upcoming changes so you have time to review, prepare, and update your systems. In general, you can expect changes listed here to be released in 2-4 weeks.

Server-side connectors

Google DV360 Customer Match connector
We’re planning to deprecate the following actions which use an older Google API:

Add to Customer Match List
Remove from Customer Match List
Add to Customer Match List (multiple identifiers)
Remove from Customer Match List (multiple identifiers)

Use the following replacement actions, which are based on the Google Data Manager API framework:

Add to Customer Match List (via Google Data Manager)
Remove from Customer Match List (via Google Data Manager)

Client-side tags (February 25, 2026)

2026-02-25T00:00:00-07:00

New tags

Amazon Consent Signal

Updates and fixes

Fixed an issue in the TikTok Pixel tag where hashed and unhashed user identifiers were not handled correctly, resulting in potentially inconsistent matching behavior. Tag update required.

Server-side connectors (February 25, 2026)

2026-02-25T00:00:00-07:00

New connectors

Google Vertex AI

Updates and fixes

Updated the Amazon Bedrock AI connector to support EventStream actions.

Client-side tags (February 19, 2026)

2026-02-19T00:00:00-07:00

Updates and fixes

Updated the SaleCycle tag to the latest script and updated the SaleCycle logo in the tag marketplace.
Updated the Adara Media Pixel tag to support mapping to the Partner ID. Tag update required.
Updated the Facebook Pixel tag to add the Auto Page View Event setting. This aligns the tag with Meta’s multi-pixel implementation. Tag update required.
Updated the Eloqua tag to add mapping to the page URL variable.
Updated the Floodlight (gtag.js) tag, Google Ads Conversion Tracking & Remarketing (gtag.js) tag, and Google Analytics 4 (gtag.js) tag to ensure that the Google date function sets the date in the data layer to support the OneTrust consent integration.
Fixed an issue in the LinkedIn Insight tag that caused duplicate conversion events. Tag update required.
Renamed the Evergage tag to Salesforce Marketing Cloud Personalization tag.

Server-side connectors (February 19, 2026)

2026-02-19T00:00:00-07:00

New connectors

Yahoo DataX v2 connector: This connector replaces the Yahoo DataX connector. You must migrate to the new connector by March 12, 2026 or you will lose access to the DataX API, resulting in immediate loss of access to the Yahoo DSP DataX API.

Updates and fixes

Updated the Databricks connector to add Send Log Event and Send Entire Log Event actions.
Updated the LinkedIn Conversions connector and LinkedIn Matched Audiences connector to the latest LinkedIn API version.

Deprecated connectors

Yahoo DataX connector

Server-side connectors > Advance notices (February 11, 2026)

2026-02-11T00:00:00-07:00

⏰ We’re sharing advance notice of upcoming changes so you have time to review, prepare, and update your systems. In general, you can expect changes listed here to be released in 2-4 weeks.

Server-side connectors

Yahoo DataX connector
Yahoo will be enforcing a mandatory security upgrade to use OAuth 2.0 in the DataX API. We are creating a new Yahoo DataX connector which supports the new access protocol. On March 12, 2026, we will rename the existing Yahoo DataX connector to “Yahoo DataX (Legacy)”, deprecate it, and remove it from the marketplace. The deprecated connector will include banners to alert you of this deprecation and the need to migrate. At that point, you must migrate to the new Yahoo DataX Connector. Customers who do not migrate will lose access to the DataX API, resulting in immediate loss of access to the Yahoo DSP DataX API.

Client-side tags (February 11, 2026)

2026-02-11T00:00:00-07:00

New tags

Fraud0

Updates and fixes

Updated the Contentsquare UX Analytics tag to support item-level data tracking without requiring product_id mapping. This improves flexibility and ensures accurate reporting in the Contentsquare Tracking Setup Assistant when only other product attributes are mapped.
Updated the Upsellit tag to use the latest base URL and add additional order mappings.

Server-side connectors (February 11, 2026)

2026-02-11T00:00:00-07:00

New connectors

OpenAI

Updates and fixes

Updated the Amazon Ads Conversions connector to add a new Send Conversion action to support the Amazon Ads CAPIv2 endpoint.
Updated the Google Floodlight connector to support Cart Data mapping.
Updated the Google Floodlight connector and Google SA360 Enhanced Conversions connector to use Google Campaign Manager API version 5.

Platforms > Tealium for .NET MAUI (February 9, 2026)

2026-02-09T00:00:00-07:00

Fixed issues for iOS that were causing compilation errors on some ARM machines if ForceSimulatorX64ArchitectureInIDE is false.

Client-side tags (February 4, 2026)

2026-02-04T00:00:00-07:00

Updates and fixes

Updated the SalesViewer tag to use the latest base URL.
Updated the Rakuten Advertising tag to support configuring the affiliateConfig object directly in the tag. You can now paste the full object in the tag configuration UI, and the tag automatically captures and transmits ranMID, discountType, and includeStatus values to Rakuten. Tag update required.
Fixed an issue where the Reddit Pixel tag sent an undefined metadata argument, resulting in non-blocking warnings within Reddit’s platform and Pixel Helper. The tag now omits undefined parameters before dispatch.
Updated the Reddit Pixel tag to use SHA256 when generating conversionId for deduplication. Tag update required.
Fixed an issue where the FreakOut tag did not include mapped config parameters in requests because the template wasn’t pushing _fout_config into the _fout_queue before conversion.js executed. Tag update required.
The Google Consent Mode tag has been updated to align with Google’s required event-sequencing behavior. The tag must always send the default event, and if a consent decision is known, the tag must send a update event after the default event.

Server-side > Connectors (February 4, 2026)

2026-02-04T00:00:00-07:00

Updates and fixes

Fixed an issue where action types that include special characters displayed incorrectly in the connector details tables.

iQ Tag Management > Consent integrations (February 4, 2026)

2026-02-04T00:00:00-07:00

Updates and fixes

Updated the TrustArc consent integrations template to v1.0.4, improving the reliability of the cmpCheckIfOptInModel method for newer versions of TrustArc.

iQ Tag Management > Load rules (February 4, 2026)

2026-02-04T00:00:00-07:00

Updates and fixes

Fixed an issue with resource lock permissions to ensure that they are respected for load rules.

Server-side connectors (February 4, 2026)

2026-02-04T00:00:00-07:00

New connectors

Amazon Bedrock AI

Updates and fixes

Updated the Quantcast Audiences connector to change Segment ID to Segment Name.
Updated the Snowflake Streaming connector to let you generate authentication keys directly inside the connector configuration. The public key authentication mode lets Tealium handle private key security, requiring you only to download the public key and assign it to your Snowflake user.

Server-side > Attributes (February 2, 2026)

2026-02-02T00:00:00-07:00

Updates and fixes

Updated the Manage Attributes documentation to include clear guidance on deleting attributes. The page now explains the deletion process, dependencies that can block deletion, and the impact on visitor profiles, connectors, and downstream systems.

Administration (January 30, 2026)

2026-01-30T00:00:00-07:00

Updates and fixes

Updated the AI Note Generation function to support audience note generation.

iQ Tag Management > Client-side consent management (January 29, 2026)

2026-01-29T00:00:00-07:00

Updates

Removed the preview buttons from consent manager as part of a security hardening update to Tealium iQ. Consent manager itself continues to work as usual, and you can still validate changes using your normal publishing process. If you require the preview button, contact your Tealium Customer Success Manager or open a support ticket for more details and a reactivation option.

Server-side > Connectors (January 28, 2026)

2026-01-28T00:00:00-07:00

Updates and fixes

Fixed an issue in the connectors interface where the action error count showed only the last day’s errors instead of the last 30 days.

Server-side connectors (January 28, 2026)

2026-01-28T00:00:00-07:00

Updates and fixes

Updated Google Ads connectors to use v22 of the Google Ads API.
Updated the Quantcast Audiences connector to support mapping of hashed email identifiers.
Updated The Trade Desk Third-Party Data connector to add a new action supporting deletions of user IDs in TTD segments and the ability to opt out IDs from data segments.
Updated Yahoo! JAPAN Ads API connector to use v18 of the API.

Client-side tags (January 22, 2026)

2026-01-22T00:00:00-07:00

New tags

Optimizely Web Experimentation

Updates and fixes

Updated the AvantLink AvantMetrics tag to support updated branding, improved mapping capabilities, and enhanced compatibility with e-commerce and AudienceStream variables.
Updated the Epsilon Site tag and the Epsilon Partner Sync Web Service tag to support GPP string mapping.
Updated the Observepoint Data Layer Validator Tag to update the base URL and ensure smaller more manageable payloads by using an optional Before Load Rules extension.
Updated the TradeDoubler Conversion Tracking tag to the latest version, supporting Tealium Consent in Consent Mode, map variables or custom values to the tracking_consent parameter, and select Tracking Consent in the tag configuration.

Server-side > Connectors (January 22, 2026)

2026-01-22T00:00:00-07:00

Updates and fixes

Fixed an issue with the connectors interface where accidental or unconfirmed changes are not unintentionally applied. The update ensures that changes in the Action Details slideout persist only when confirmed by clicking Done.
Fixed an issue with the connectors interface where some deprecated connectors that are still functional do not load the Action Type section.

iQ Tag Management > Events (January 22, 2026)

2026-01-22T00:00:00-07:00

Updates and fixes

Fixed an issue where event resource lock permissions were not consistently respected.

Server-side connectors (January 22, 2026)

2026-01-22T00:00:00-07:00

Updates and fixes

Updated the Adobe Experience Platform connector to fix a problem where the connector failed to correctly serialize deeply nested custom field groups (Mixins) when they are located inside an array (for example, productListItems).
Updated the Facebook Conversions connector and the Google Analytics 4 Measurement Protocol connector to fix an JavaScript error when copying non-webhook connector actions.
Updated the Salesforce Journey Builder connector authorization timeout.

Server-side > Data sources (January 20, 2026)

2026-01-20T00:00:00-07:00

Databricks data source is now generally available

Seamlessly connect Databricks to Tealium and bring together the powerful analytics and machine learning capabilities of Databricks with the real-time customer data collection and activation of Tealium.

Key benefits

Directly query and activate Databricks data through Tealium.
Enrich next-best-action and other AI activations with Databricks data at scale across any online or offline customer touchpoints.
Minimize data movement and streamline data flows.
Support GDPR, CCPA and other data regulations with Tealium consent integrations.

For more information, see Databricks cloud data source.

Docs (January 16, 2026)

2026-01-16T00:00:00-07:00

New stuff

New guide available: Create a function for AI activation explains how to integrate external AI models with Tealium event and visitor functions for real-time activation.

Client-side tags (January 14, 2026)

2026-01-14T00:00:00-07:00

Updates and fixes

Updated the AvantLink AvantMetrics tag with updated branding, improved mapping capabilities, and enhanced compatibility with e-commerce and AudienceStream variables.
Updated the Tealium Collect tag to resolve visitor_id on every event, enabling accurate visitor switching in mobile webviews. Tag update required.
Updated the Evergage tag with a new URL for the CDN.

Server-side > Insights (January 14, 2026)

2026-01-14T00:00:00-07:00

Updates and fixes

Updated the dashboard experience to check customer-predefined dashboards and update them to the latest version when available.

iQ Tag Management (January 14, 2026)

2026-01-14T00:00:00-07:00

Updates and fixes

Fixed an issue where PaaS string replacements for consent integrations were unreliable when identifiers contained underscores. In some cases, partial or incorrect replacements occurred, potentially impacting consent enforcement. The replacement logic now correctly handles underscores and other supported special characters in all cases.

Server-side connectors (January 14, 2026)

2026-01-14T00:00:00-07:00

New connectors

Google Vertex AI Search for Commerce connector

Updates and fixes

Fixed an issue with the Confluent Kafka Connect connector where batched actions were sending JSON objects as JSON-escaped strings as the data parameter, causing parsing issues on the Kafka side.
Updated Facebook connectors to use v24 of the Meta Marketing API.

Platforms > Tealium for iOS (Swift) (January 9, 2026)

2026-01-09T00:00:00-07:00

Low Impact Changes

Updated the list of device names to include newer devices.

Client-side tags (January 8, 2026)

2026-01-08T00:00:00-07:00

Updates and fixes

Fixed an issue with the mParticle by Rokt tag where page views were not tracked after the initial page load. Tag update required.
Updated the Reddit Pixel tag to rename the setting Account ID to Pixel ID and to rename the parameter num_items to itemCount. Tag update required.

Product highlights (January 8, 2026)

2026-01-08T00:00:00-07:00

Tealium Product Highlights (November/December 2025)

🔥 What’s new

New connectors

New tags

CloudStream now available
CloudStream is a zero‑copy segment building and activation solution that reads directly from your cloud data warehouse without storing customer data in Tealium. Build and manage segments using your existing warehouse structures, then activate them through Tealium connectors or custom functions with built‑in tools to test and validate end‑to‑end data flows.

New AudienceStream attributes experience
The AudienceStream attributes table has a cleaner, more organized experience, letting you quickly access details and take bulk actions like assigning labels or deleting attributes. Plus, a new screen provides a clear summary of where each attribute is used, helping you manage dependencies with ease.

🔬 Early Access

Amazon Redshift, Google BigQuery, and Databricks data cloud inbound (sign up required*)
Import bulk data from Amazon Redshift, Google BigQuery, or Databricks at near real-time speeds or at a scheduled time. After you import your data, transform and map it to Tealium attributes and build better audiences for targeted activation. Combine data storage with real-time data for cross-system connectivity to enable real-time, agile, consented data streams.

Audience fill (sign up required*)
Fill an audience accelerates time-to-value for marketers by offering a one-time historical fill followed by real-time audience maintenance through batch-style activation within Tealium. You can now immediately activate newly created audiences using historical visitor data, eliminating long waiting periods for real-time traffic to build membership.

*Early Access sign up: If you are interested in trying this feature, contact your Tealium Support representative.

Server-side connectors (January 8, 2026)

2026-01-08T00:00:00-07:00

New

Amazon Connect connector

Updates and fixes

Added Connector Insights for Amazon Ads Data Manager.
Updated the Connector Insights for Facebook Conversions to include diagnostics for event match quality and to add offline data quality metrics.
Fixed an issue with the Google Ads Store Sales connector where the Conversion Action list was blank, preventing successful configuration.

Server-side > Attributes (December 17, 2025)

2025-12-17T00:00:00-07:00

Updates and fixes

Updated the table in the Visit and Visitor Attributes interface to display the last update timestamp, labels, dependencies, and warnings.
Updated the attribute details page to list dependencies and more information about the attribute.

Client-side tags (December 17, 2025)

2025-12-17T00:00:00-07:00

Updates and fixes

Updated the Contentsquare UX Analytics tag to support WebView Tag IDs and improve page view sequencing logic to avoid duplicating events.
Updated the Schema App tag to add Output Cache setting and declare window.schema_highlighter before loading the Schema App library.
Updated the Sprinklr Universal Pixel tag to generate event IDs and support user identifier mappings.

iQ Tag Management > Consent integrations (December 17, 2025)

2025-12-17T00:00:00-07:00

Updates and fixes

Updated the consent integrations utcm_framework template to version 1.3.3 to fix a race condition where tagUid filtering is applied before the latest consent state is evaluated.

Server-side connectors (December 17, 2025)

2025-12-17T00:00:00-07:00

Updates and fixes

Fixed an issue with the Data Manager actions in the Google DV360 Customer Match connector where user identifiers were set incorrectly.
Fixed an issue with the Marketo connector where the integration was uploading to the same list concurrently, resulting in errors from Marketo.
Updated the Criteo connector to format user identifier JSON structure per new Criteo requirements.
Updated the AT Internet Piano Analytics connector to support mapping the new Enhanced Marketing Source parameters. This update allows marketers to identify and track additional campaign traffic sources.
Renamed Google Campaign Manager 360 Floodlight connector to Google Floodlight (CM360 / SA360 / DV360).

Client-side tags (December 10, 2025)

2025-12-10T00:00:00-07:00

Updates and fixes

Updated the Utiq tag to feed the utiq_category data layer variable instead of utiq_atid if you want to trigger the utiq_ids_available event when the Martechpass and Adtechpass become available.
Updated the Facebook Pixel tag to add Facebook store data mappings.
Updated the Reddit Pixel tag to add the email variable to the Purchase, Wishlist, Lead, and Sign Up event data objects.
Fixed an issue in the Pinterest tag where custom events produced duplicated or mislabeled event IDs and omitted event_id in the network request. Tag update required.

iQ Tag Management > Save and publish (December 10, 2025)

2025-12-10T00:00:00-07:00

Updates and fixes

Fixed an issue where renaming a client-side version to a name exceeding 128 characters caused a server error. A maximum length validation of 128 characters has been implemented.

Server-side connectors (December 10, 2025)

2025-12-10T00:00:00-07:00

New connectors

Webhook JDBC

Updates and fixes

Fixed an issue with the Webhook OAuth2 (2-legged) connector so it no longer sends the scope query parameter when it is empty or null.
Updated the Iterable connector by renaming subscription-related actions for clearer understanding and ease of use.
Renamed Criteo Audience Match connector to Criteo Audiences.
Updated the following in the Reddit Conversions connector:
- The Test Mode parameter is now sent at the root level, ensuring successful testing without posting real conversion data. The parameter was being incorrectly sent inside the events object.
- Added support for automatic deduplication to prevent duplicate conversion events across client- and server-side tracking. Provide the client-side tag UID, and the connector will automatically retrieve and send the correct event ID.

Server-side > Connectors (December 3, 2025)

2025-12-03T00:00:00-07:00

Updates and fixes

Fixed an issue with the connectors interface that hid the Add Mapping button for certain multi-row URL-based mappings, restoring the ability to map multiple values.
Updated the connectors interface to automatically refresh available parameters when you change the source table. The parameters now match the new table for actions that fetch vendor parameters (such as BigQuery columns).

Server-side connectors (December 3, 2025)

2025-12-03T00:00:00-07:00

Updates and fixes

Fixed an issue with the Salesforce connector to allow multiple fields in the Append Data section of the Update contact/lead action.
Updated the Adobe Analytics 2 connector to add the Batch Time to Live parameter.
Updated the Webhook OAuth2 (2-legged) connector to add Custom Headers, Custom Body Values, Body Content Type, and Authorization Values Location to the configuration.

Platforms > Tealium for iOS (Swift) (December 3, 2025)

2025-12-03T00:00:00-07:00

Low Impact Changes

Fix an issue that was causing some remote commands URLs to be broken.
Avoid adding a cache buster query parameter on remote commands URLs.

Client-side tags (December 1, 2025)

2025-12-01T00:00:00-07:00

New tags

Roku JavaScript Pixel tag

Updates and fixes

Updated the Microsoft Advertising UET tag to add event ID generation for deduplication with the Microsoft UET Conversion API connector.
Updated the Impact Universal Tracking tag to support dynamic mapping of Impact Click ID values using a new prioritized fallback chain: im_ref, customProfileId, and irclickid. Tag update required.

Server-side > CloudStream (November 24, 2025)

2025-11-24T00:00:00-07:00

CloudStream now available

CloudStream is a zero-copy segment builder and activation solution that reads directly from your data cloud warehouse without storing customer data in Tealium.

Key benefits

Zero‑copy activation: Build and activate segments directly from your cloud data warehouse with no data storage in Tealium.
Visual segment builder: Use your existing warehouse tables and schemas to drive segment creation and activation in our guided UI.
Activation through connectors and functions: Simple activation through hundreds of vendor connectors or your custom functions.
End‑to‑end testing tools: Validate data flows from your data cloud to your activations with built‑in testing tools.

For more information, see About CloudStream.

Client-side tags (November 19, 2025)

2025-11-19T00:00:00-07:00

New tags

The Trade Desk Real-time Conversion Events

Updates and fixes

Updated the Reddit Pixel tag to support product-level data mappings.
Updated the VWO Async tag to the latest version of the vendor code. Update the tag template to get this change.

Server-side > Connectors (November 19, 2025)

2025-11-19T00:00:00-07:00

Updates and fixes

Updated search on the connectors screen to include results for audience names.

Server-side connectors (November 19, 2025)

2025-11-19T00:00:00-07:00

Updates and fixes

Fixed an issue with the Taboola Audiences connector that caused the authentication step to not appear.

iQ Tag Management > Tags (November 19, 2025)

2025-11-19T00:00:00-07:00

Updates and fixes

Fixed an issue where duplicating a published tag did not preserve its template modifications.

Client-side tags (November 12, 2025)

2025-11-12T00:00:00-07:00

Updates and fixes

Updated the AIM XR tag to capture and map AIM Session IDs, support the new UNK identity type, and correct the primary specialty payload key. Deprecated v2 options and transition events have been removed, and the tag now uses v4 as a default with updated configuration and UI mappings. Tag update required.
Updated Adobe Experience Platform Web SDK tag to resolve a TypeError caused by an undefined dataStreamIds variable and improved tag stability during event execution.

iQ Tag Management > Save and publish (November 12, 2025)

2025-11-12T00:00:00-07:00

Updates and fixes

Resolved an issue on the client-side version history screen where an error would appear when Show Notes since this Version was selected.

Server-side connectors (November 12, 2025)

2025-11-12T00:00:00-07:00

Updates and fixes

Updated the Google Ads Conversions connector to support specifying customer type when uploading click conversions.
Updated the Amazon Ads Audience Management connector to let you manually enter the Advertiser ID.
Resolved an issue where the Facebook Conversions connector incorrectly required Data Processing Options (LDU) and failed to persist mappings. The field is now optional and aligns with Meta’s API specification.

Client-side tags (November 5, 2025)

2025-11-05T00:00:00-07:00

Updates and fixes

New Tag: mParticle by Rokt
Updated the Piano Analytics tag to support mapping new marketing source parameters. This update allows marketers to identify and track additional campaign traffic sources. Tag update required.
Updated the InvocaJS tag with a new setting to select a regional CDN.

Server-side > Connectors (November 5, 2025)

2025-11-05T00:00:00-07:00

Updates and fixes

Fixed an issue with the connectors interface that incorrectly allowed labels to be managed by users who were not granted that permission.

iQ Tag Management > Save and publish (November 5, 2025)

2025-11-05T00:00:00-07:00

Updates and fixes

Resolved an issue where approval notifications for publish workflow management were not appearing. Admin users can now view and act on approval requests directly within the platform as expected.

Server-side connectors (November 5, 2025)

2025-11-05T00:00:00-07:00

Updates and fixes

New connector: StackAdapt Audiences
Updates to the Google Analytics 4 Measurement Protocol connector:
- Fixed an issue where the body parameters were incorrectly marked as required.
- Updated to automatically parse the Google Analytics client ID cookie and automatically map the Tealium generated Google Analytics client ID cookie (cp.utag_main__ga) when it’s defined.
Updates to the Google Analytics connector:
- Fixed an issue where the measurement parameters were incorrectly marked as required.
- Updated to automatically parse and map the Google Analytics Client ID cookie.
Fixed an issue with the TikTok Events connector where the flight parameters departing_arrival_date and returning_arrival_date were missing.
Fixed an issue where the Criteo connector was sending events even when a required user identifier was not set.
Updated the Pinterest Conversions connector to support mapping the access token parameter to allow managing multiple Pinterest Ad accounts in one instance of the connector.
Updated the Hubspot connector to support v3 of the Hubspot API for contact list actions.
Updated the Braze connector to use new API endpoints optimized for larger batch requests.
Updated the ActiveCampaign connector with new actions to subscribe and unsubscribe a user from a contact list.

Product highlights (October 31, 2025)

2025-10-31T00:00:00-07:00

Tealium Product Highlights (October 2025)

🔥 What’s new

New connectors

New tags

Nextdoor Universal Pixel

⏳ Coming soon to GA

🔬 Early Access

New navigation menu
The new navigation improves discovery and onboarding by making Tealium features easier to find. Menu items are now organized by actions instead of product names. Categories are grouped by common jobs across different user roles. As this experience rolls out, you may see an option in the admin menu to enable/disable the new menu.

Amazon Redshift, Google BigQuery, and Databricks data cloud inbound (sign up required*)
Import bulk data from Amazon Redshift, Google BigQuery, or Databricks tables or views at near real-time speeds or at a scheduled time. After you import your data, transform and map it to Tealium attributes and build better audiences for targeted activation. Combine data storage with real-time data for cross-system connectivity to enable real-time, agile, consented data streams.

Custom action functions in CloudStream (sign up required*)
Allow users to create, publish, and manage custom activation connectors and workflows when using CloudStream zero-copy processing on data from data clouds. These functions enable organizations to send data outbound to any custom destination at the end of the data supply chain.

*Early Access sign ups: If you are interested in trying this feature, contact your Tealium Support representative.

Client-side tags (October 29, 2025)

2025-10-29T00:00:00-07:00

Updates and fixes

Updated the Pinterest tag to support the AddToWishList, InitiateCheckout, Subscribe, and ViewContent events for improved campaign tracking. Tag template update required.
Updated the LinkedIn Insight tag to generate the event ID earlier in the tag execution lifecycle, ensuring it is available for deduplication between client-side and server-side events.

Server-side connectors (October 29, 2025)

2025-10-29T00:00:00-07:00

Updates and fixes

Updated the Adobe Experience Platform connector to fix an issue that caused actions to fail.
Updated the Adobe Target connector to ensure authentication headers are saved correctly, resolving action failures caused by missing tokens.
Updated the Tiktok Events connector to support travel vertical-specific parameters for hotel, flight, and destination.
Updated the Pinterest Conversions connector to support AddToWishList, InitiateCheckout, Subscribe, and ViewContent events for improved campaign tracking.
Updated the Microsoft Bing Ads Offline Conversions connector to support mappings for phone number and email address.
Updated The Trade Desk Offline Conversions connector to support the optional merchant_id field for retail-specific offline conversion uploads. No action required.
Updated the Optimizely Events connector to support mapping of custom properties.
Updated the Snapchat Conversions connector to support already hashed values for additional identity fields: first_name, last_name, gender, city, state, zip, and country. Previously supported only for email and phone.
Updated the Google Analytics 4 Measurement Protocol connector to support the screen_view event type for Firebase events.

Client-side tags (October 22, 2025)

2025-10-22T00:00:00-07:00

New tags

Nextdoor Universal Pixel

Updates and fixes

Updated the Microsoft Advertising Universal Event Tracking (UET) tag to support Microsoft Advertising UET ID Sync Beacon. When configured, the tag sends a signal with customer and user ID parameters. Tag template update required.

iQ Tag Management > Consent integrations (October 22, 2025)

2025-10-22T00:00:00-07:00

Updates and fixes

Updated the consent integrations utcm_framework template to version 1.3.2 to ensure tags are consistently blocked across all timing edge cases.

Server-side connectors (October 22, 2025)

2025-10-22T00:00:00-07:00

New connectors

Microsoft UET Conversion API

Updates and fixes

Updated the Adobe Experience Platform connector to add HTTP Header parameters.
Updated the Facebook Conversions connector to validate required parameter dependencies in automapping and improve error messaging for missing fields.
Updated the Amazon Ads Conversions connector to use advertiser ID in API calls instead of profile ID.
Updated the Snowflake Streaming connector to use Snowflake Ingest SDK version 4.3.0. This version is backward-compatible and introduces no breaking changes to existing configurations.
Updated the Awin Conversions connector to use the current Awin domain for the product level tracking endpoint, replacing the legacy domain.
Updated the Braze connector to support email address and phone number user ID parameters.

Platforms > Tealium Universal Tag (utag.js) (October 22, 2025)

2025-10-22T00:00:00-07:00

utag.js version 4.54 introduces the disable_tealium_attribute_override setting and fixes an issue with how tealium_visitor_id is handled in payloads.

In 4.52 and 4.53, override protection for system-defined tealium_* attributes was enabled by default, which caused issues in some mobile webviews. In 4.54, this behavior is now opt-in.

Set disable_tealium_attribute_override to true to prevent incoming values from overriding system-defined attributes.

Client-side tags (October 15, 2025)

2025-10-15T00:00:00-07:00

Updates and fixes

Updated the TikTok Pixel tag to support custom parameter mappings.

Server-side > Connectors (October 15, 2025)

2025-10-15T00:00:00-07:00

Updates and fixes

Improved permission handling for bulk actions. When users have mixed permissions such as View for event connectors and Edit for audience connectors, the Activate/Deactivate bulk actions now correctly display error messages when access is restricted.
Fixed an issue where delete permissions were not enforced consistently in the Connectors UI. Users with mixed EventStream and AudienceStream permissions could delete connectors or actions without having proper access. The UI now blocks unauthorized delete attempts and displays an appropriate error message.

Docs (October 15, 2025)

2025-10-15T00:00:00-07:00

New stuff

New guide available: Use a two-stage validation pattern to detect PII in real-time explains how to identify and redact personally identifiable information (PII) in real time using Tealium functions and AWS Comprehend in a two-stage validation pattern.

Server-side connectors (October 15, 2025)

2025-10-15T00:00:00-07:00

New connectors

Criteo Audiences (OAuth)

Updates and fixes

Updated The Trade Desk Real-Time Conversion Events connector to revise the privacy settings help text. Replaced references to CCPA (California Consumer Privacy Act) with GPP (Global Privacy Platform) to align with The Trade Desk’s privacy requirements.
Updated the Snapchat Conversions connector to improve error handling. Non-JSON API responses (such as PNG or HTML payloads) now fail gracefully with clearer error messages instead of deserialization errors.

iQ Tag Management > Tags (October 15, 2025)

2025-10-15T00:00:00-07:00

Updates and fixes

Removed the Available Tags filter from the tag marketplace.
Fixed an issue where the All filter count in the tag marketplace did not match the actual number of displayed tags.
Fixed an issue where deleted library tags continued to appear in the Tag Status Checker, causing template updates to stop responding. Removed tags are now correctly excluded from the profile view and the Tag Status Checker.
Fixed an issue where using iq_event_id in tag mappings could cause publishing to stop responding.

Administration (October 8, 2025)

2025-10-08T00:00:00-07:00

Updates and fixes

Updated the AI Assistant feature to include two new functions:
- Latest Profile Version Summary: Provides a summary of configuration changes made to the profile in the latest published version. Works for both client-side and server-side profiles.
- Find an Attribute: Assists in locating server-side attributes based on natural language searches. For example, to find any attributes that use rolling sum enrichments or any attributes referenced by badges.

Server-side connectors > Advance notices (October 8, 2025)

2025-10-08T00:00:00-07:00

⏰ We’re sharing advance notice of upcoming changes so you have time to review, prepare, and update your systems. In general, you can expect changes listed here to be released in 2-4 weeks.

Server-side connectors

Microsoft UET Conversion API: Universal Event Tracking (UET) is a Microsoft framework which captures user engagement data on your website, enabling features like conversion tracking (such as purchases or leads), audience targeting (such as Remarketing), auto bidding and Microsoft Bing for Commerce. The UET Conversion API can be used independently or alongside UET JS tracking.
Nextdoor Conversion connector: An upcoming update will simplify setup, reduce required fields, and expand support for customer identifiers to better align with Nextdoor’s API.

iQ Tag Management > Client-side administration (October 8, 2025)

2025-10-08T00:00:00-07:00

Updates and fixes

Updated the publish comparison view to accurately reflect only the actual differences between the selected environment and the current profile version. Previously, unchanged items were incorrectly listed as updated.

Client-side tags (October 8, 2025)

2025-10-08T00:00:00-07:00

Updates and fixes

Fixed an issue in the Google Cloud Retail and Glance Cobrowse tags where configuration field values did not populate correctly in the tag setup screen.
Updated the Nextdoor Conversion Pixel tag to remove the Conversion action from the Mappings UI under the Events category, and send standardized events. This tag is now marked as legacy and will be replaced by Nextdoor Universal Pixel.
Removed the following deprecated tags:
- Nui Media
- Affiliate Gateway
- Amazon Associates Auto-tagger
- Oath Ad Platforms Conversion
- Oath Ad Platforms Retargeting
- Salesforce Marketing Cloud (Buddy Media)
- DialogOne ID Matching
- Effective Measure
- Oracle eStara LiveChat
- DialogTech SourceTrak
- Dstillery (Media6Degrees)
- Matiro
- MediaCom
- Monoloop
- MediaConnect
- MarketVine
- MotionPoint
- Mintigo
- MetrixLab
- Medio
- Medialets Conversion
- MediaV
- Neverblue
- Netseer
- Netminers
- OneNetworkDirect
- OpenX Conversions
- PMG
- Peanut Labs
- Performance Media
- PS Plugin (by Vergic)
- Peer39
- PointRoll Site Event
- PointRoll Container
- Provide Support
- RadiumOne Cookie Matching Service
- Right Media (Yieldmanager)
- Rubicon Project
- ResellerRatings
- ReachForce
- Room Key
- Sometrics
- SponsorPay
- Site Meter
- Specific Media
- SimpleReach
- Safecount
- SocialVibe
- SecondScreen Networks
- Scoot Media
- Scout Link (Scout Analytics)
- Shoutlet
- Struq
- Tapad Cookie Matching Service

Server-side > Connectors (October 8, 2025)

2025-10-08T00:00:00-07:00

Updates and fixes

Fixed an issue where platform permissions were not respected in the Connectors interface, allowing users without access to view or edit connectors.
Updated connector-related links in the Data Supply Chain tab and in attribute workflows to point to the new Connectors UI. All navigation now correctly redirects to the updated interface.

Server-side > Moments API (October 8, 2025)

2025-10-08T00:00:00-07:00

New stuff

We are excited to introduce the Tealium Moments API MCP Server, enabling secure, real-time access to visitor profile data for AI-driven personalization, analytics, and automation. This server allows AI systems to query visitor attributes, badges, and audiences using the Model Context Protocol (MCP), delivering instant insights tailored to specific use cases.

iQ Tag Management > Moments iQ (October 8, 2025)

2025-10-08T00:00:00-07:00

Updates and fixes

Fixed an issue in the latest version of Moments iQ where embedded modals failed to display correctly.
Fixed an issue in the Moments iQ tag where using line breaks in header, main, or question text fields caused the tag template to break after publishing. Line breaks and carriage returns are now safely removed to prevent template errors.

Server-side connectors (October 8, 2025)

2025-10-08T00:00:00-07:00

Updates and fixes

Updated the Criteo Audiences connector to use Criteo API version 2025-07.

iQ Tag Management > Tags (October 8, 2025)

2025-10-08T00:00:00-07:00

Updates and fixes

Fixed an issue where duplicated tags incorrectly inherited template updates made to the original tag after duplication. Duplicated tags now retain their own template version, independent of changes to the original tag.

iQ Tag Management > Client-side administration (October 1, 2025)

2025-10-01T00:00:00-07:00

Updates and fixes

Fixed an issue that prevented the client-side versions screen from functioning correctly when a tag from an inherited library was deleted.

Client-side tags (October 1, 2025)

2025-10-01T00:00:00-07:00

Updates and fixes

Fixed an issue in the Amazon Advertising tag that prevented the event ID from being passed for CAPI events.
Updated the LinkedIn Insights tag to support mapping event ID to override the generated value.
Updated the Amplitude Browser SDK tag with the following:
- Support for set and unset mappings for the page view event.
- Automatically map UTM parameters found in the query string.
- Improved handling of the tag loading, initializing, and tracking sequence.

iQ Tag Management > Moments iQ (October 1, 2025)

2025-10-01T00:00:00-07:00

Updates and fixes

Fixed an issue where the stylesheet editor panel would not appear during the create workflow.

Server-side connectors (October 1, 2025)

2025-10-01T00:00:00-07:00

Updates and fixes

Updated the Databricks connector to support real-time batched actions.
Updated the Snowflake Streaming connector to support sending log events for connector failures.

iQ Tag Management > Tags (October 1, 2025)

2025-10-01T00:00:00-07:00

Updates and fixes

Fixed an issue where existing template modifications were not preserved in duplicated tags upon saving the profile.

Product highlights (September 30, 2025)

2025-09-30T00:00:00-07:00

Tealium Product Highlights (September 2025)

🔥 What’s new

New connectors

NoteGen Agent
NoteGen Agent is an AI feature that uses AI to translate complex Tealium use case configurations into easy-to-understand descriptions, making it easier for you to build context and seamlessly jump into your work. This reduces the cognitive load of trying to understand what was previously done, enabling faster onboarding, better collaboration, and efficient troubleshooting.

With a single click, generate clear and context-rich notes for configuration artifacts. Starting with Tealium iQ variables, NoteGen will soon provide support for other configuration elements such as audiences, attributes, functions, extensions, and more!

Potential audience size
Potential audience size shows how many visitor profiles—out of the total number of visitors—match your criteria in the audience creation and edit workflows. This helps you refine targeting and gain confidence in your audience conditions with a super quick calculation.

⏳ Coming soon to GA

Profile version summary (AI Assistant)
The profile version summary in AI Assistant provides instant, single-click visibility into recent Tealium configuration changes. This keeps users fully informed about their latest profile publishes, allowing them to maintain control, improve transparency, and quickly respond if adjustments or revisions are needed.

🔬 Early Access

New navigation menu
Opt in to the new navigation menu experience and switch back anytime. The new navigation menu is organized by actions and common jobs across different user roles.

Google BigQuery and Databricks Data Cloud Inbound (sign up required*)
Import bulk data from Google BigQuery or Databricks tables or views at near real-time speeds or at a scheduled time. After you import your data, transform and map it to Tealium attributes and build better audiences for targeted activation. Combine data storage with real-time data for cross-system connectivity to enable real-time, agile, consented data streams.

*Early Access sign ups: If you are interested in trying this feature, contact your Tealium Support representative.

Platforms > Tealium for iOS (Swift) (September 26, 2025)

2025-09-26T00:00:00-07:00

Low Impact Changes

Fixed Tealium initialization completion block not clearing after being used.
Fixed DeviceData module to set UIDevice.current.isBatteryMonitoringEnabled only once during module initialization on the main thread, ensuring thread safety and preventing potential crashes.
Added two new TealiumConfig options: batteryReportingEnabled and screenReportingEnabled. Customers that don’t need battery or screen information can disable their collection by setting false. The default value is true.

Platforms > Tealium for Magento (September 25, 2025)

2025-09-25T00:00:00-07:00

Updated for PHP 8.4 compatibility.
Fixes for RequireJS and asset paths.
Updates for Magento coding standard compliance.
Miscellaneous bug fixes and improvements.

Client-side tags (September 24, 2025)

2025-09-24T00:00:00-07:00

Updates and fixes

Fixed an issue in the Piano Analytics tag where initial events could be sent before setConfigurations, resulting in hostless requests and ERR_NAME_NOT_RESOLVED. The tag now queues configuration first and normalizes the collection domain and path to ensure all events route to the configured CDDC. You must update the tag template to apply this fix.

Server-side > Data Connect (September 24, 2025)

2025-09-24T00:00:00-07:00

New integrations

New integration: Authenticom DealerVault
New integration: DealerTrack

Docs (September 24, 2025)

2025-09-24T00:00:00-07:00

New stuff

Tealium Docs has a new section: Partners and Industries.

Tealium for Automotive combines strategic technology integrations and partnerships to fully automate and activate customer journeys across physical and digital channels.

Server-side > Insights (September 24, 2025)

2025-09-24T00:00:00-07:00

New/Cool Stuff

Added the healthcare dashboard, a prebuilt reporting template for healthcare organizations using EventDB. Includes insights on traffic sources, session trends, devices, UTM performance, and new and returning visitors. For more information, see Healthcare dashboard.

Server-side connectors (September 24, 2025)

2025-09-24T00:00:00-07:00

New connectors

Singular

Updates and fixes

Updated the Snowflake Streaming connector to add support for streaming to Iceberg tables.

iQ Tag Management > Tags (September 24, 2025)

2025-09-24T00:00:00-07:00

Updates and fixes

Fixed an issue where deleting a tag prevented users from modifying tag templates.

Server-side > Audiences (September 23, 2025)

2025-09-23T00:00:00-07:00

New stuff

Potential audience size provides an estimate of the number of visitors that meet the audience or segment conditions which lets you quickly estimate the size of audiences for activation. Knowing the impact of the potential audience reveals high-impact marketing opportunities in real-time and lets you make informed decisions with data-backed confidence.

Platforms > Advance notices (September 17, 2025)

2025-09-17T00:00:00-07:00

⏰ We’re sharing advance notice of upcoming changes so you have time to review, prepare, and update your systems. In general, you can expect changes listed here to be released in 2-4 weeks.

`utag.js` 4.54

utag.js version 4.54 will introduce a new disable_tealium_attribute_override setting and fix an issue with how tealium_visitor_id is handled in payloads.

In versions 4.52 and 4.53, override protection for system-defined tealium_* attributes was enabled by default, which caused issues in some mobile webviews. In 4.54, this behavior will be opt-in. Set disable_tealium_attribute_override to true to prevent incoming values from overriding system-defined attributes.

iQ Tag Management > Moments iQ (September 17, 2025)

2025-09-17T00:00:00-07:00

Updates and fixes

Updated the Moments iQ style sheet editor to dynamically scale with screen size, improving responsiveness and usability across different screen resolutions.

Server-side connectors (September 17, 2025)

2025-09-17T00:00:00-07:00

New connectors

Updates and fixes

Fixed an issue in the Snapchat Conversions connector where the event_tag field was incorrectly mapped at the top level of the payload. It is now placed correctly under custom_data.event_tag, according to Snapchat API requirements.
Updated the Google SA360 Enhanced Conversions connector to convert mapped Tealium date attributes from milliseconds to microseconds, as required by Google.

iQ Tag Management > Tags (September 17, 2025)

2025-09-17T00:00:00-07:00

Updates and fixes

Fixed an issue where the Tealium Tags category in the tag marketplace did not display any tags.
Updated the tags table to respect resource locks. Bulk selection, action menus, and status toggles are now disabled for locked tags when users lack access.

Client-side tags > Advance notices (September 10, 2025)

2025-09-10T00:00:00-07:00

⏰ We’re sharing advance notice of upcoming changes so you have time to review, prepare, and update your systems. In general, you can expect changes listed here to be released in 2-4 weeks.

Client-side tags

Piano Analytics tag: An upcoming update will fix an issue where events could be sent before setConfigurations, resulting in hostless requests and ERR_NAME_NOT_RESOLVED errors. The update will queue configuration first and normalize the collection domain and path to ensure events are sent to the correct CDDC. A tag update will be required to apply this fix.

API (September 10, 2025)

2025-09-10T00:00:00-07:00

New stuff

The Tealium Collect HTTP API v3 is now available. Use this endpoint for secure authenticated data collection.

Client-side tags (September 10, 2025)

2025-09-10T00:00:00-07:00

Updates and fixes

Fixed an issue in the Facebook Pixel tag where the helper library caused “Mismatched anonymous define() module” errors on RequireJS sites, preventing page rendering. The tag now uses a RequireJS-compatible registration method to ensure smooth operation in single-page applications. You must update the tag template to apply this fix.
Updated the Adobe Target tag to use Target library version 2.11.8 and added mappings for aepSandboxId and aepSandboxName. You must update the tag template for the new mappings to take effect.
Updated the Amplitude Browser SDK tag to support session replay, and guides and surveys.

Server-side connectors (September 10, 2025)

2025-09-10T00:00:00-07:00

Updates and fixes

Fixed an issue in the Snapchat Conversions connector where batched events were sent using a single pixel ID, even when different pixel IDs were mapped per event.

iQ Tag Management > Tags (September 10, 2025)

2025-09-10T00:00:00-07:00

Updates and fixes

Removed the Audience Stream Capable filter and category from the tag marketplace to improve clarity.
Updated the Tags page filter menu to improve accuracy and usability. Fixed the Tealium Tags filter to display correct results and removed outdated filter options for a cleaner UI.
Resolved an issue where updating a tag template through the template status checker failed due to a missing tag_id parameter.

Server-side connectors > Advance notices (September 3, 2025)

2025-09-03T00:00:00-07:00

⏰ We’re sharing advance notice of upcoming changes so you have time to review, prepare, and update your systems. In general, you can expect changes listed here to be released in 2-4 weeks.

Server-side connectors

Pinterest Audiences connector: Now uses OAuth continuous refresh tokens to auto-rotate credentials and prevent audience sync interruptions. Existing connectors must be reconnected before September 25, 2025 to switch from legacy tokens and avoid disruptions.

iQ Tag Management > Client-side administration (September 3, 2025)

2025-09-03T00:00:00-07:00

Updates and fixes

Fixed an issue where renamed versions did not persist after saving the profile.

Server-side > Connectors (September 3, 2025)

2025-09-03T00:00:00-07:00

Updates and fixes

Enhanced dynamic field descriptions in connector actions to support multiple dependencies, improving clarity for complex configurations.

iQ Tag Management > Moments iQ (September 3, 2025)

2025-09-03T00:00:00-07:00

Updates and fixes

Fixed an issue where the new Moments iQ v2 template did not close after submission.
Updated the Moments IQ tag to display configuration tips in the tag configuration window.

Server-side connectors (September 3, 2025)

2025-09-03T00:00:00-07:00

New connectors

The Trade Desk CRM Data

Updates and fixes

Updated Marketo connector with the following:
- Fixed an issue where an empty mapping field error appeared in the Mappings tab.
- Add support for bulk lead uploads.
Updated the AudienceStore connector to stop triggering events after AudienceStore is disabled in Server-Side Settings.
Updated the FTP connector to prevent duplicate CSV headers when appending data with the overwrite flag disabled.
Updated the Databricks connector to support sending data directly into Unity Catalog volumes. This enables seamless ingestion using Auto Loader, ensures secure and governed access through Unity Catalog, and allows immediate processing into Delta tables to accelerate analytics and reporting.

Product highlights (August 31, 2025)

2025-08-31T00:00:00-07:00

Tealium Product Highlights (August 2025)

🔥 What’s new

New connectors

LINE Ads

Moments iQ CSS Editor
Easily tailor the look and feel of your Moments iQ experiences with the new CSS editor, giving you full control to customize styles and deliver branded, engaging interactions for your users.

⏳ Coming soon to GA

NoteGen Agent
NoteGen Agent is an AI feature that analyzes and summarizes complex use case configurations into easy-to-understand descriptions, making it faster for you to build context and seamlessly jump into your work. This feature streamlines onboarding, enhances collaboration, and simplifies troubleshooting by reducing the effort required to understand previous configuration changes. With a single click, you can generate clear, context-rich notes for configuration components.

Initially, NoteGen Agent will support Tealium iQ variables, then add support for other configuration elements such as audiences, attributes, functions, JavaScript code extensions, and more!

AI Assistant - Profile version summary
The profile version summary in AI Assistant provides instant, single-click visibility into recent changes to your configuration. This keeps you fully informed about the latest profile publishes, letting you maintain control, improve transparency, and quickly respond if adjustments or revisions are needed.

🔬 Early Access

Databricks Data Cloud Inbound
Import bulk data from Databricks tables or views at near real-time speeds or at a scheduled time. After you import your data, transform and map it to Tealium attributes and build better audiences for targeted activation. Combine data storage with real-time data for cross-system connectivity to enable real-time, agile, consented data streams.

Audience sizing (sign up required*)
Potential audience size shows how many visitor profiles—out of the total number of visitors—match your criteria in the audience creation and edit workflows. This helps you refine targeting and gain confidence in your audience conditions with a super quick calculation.

New AudienceStream attributes experience (sign up required*)
The AudienceStream attributes table has a cleaner, more organized experience, letting you quickly access details and take bulk actions like assigning labels or deleting attributes. Plus, a new screen provides a clear summary of where each attribute is used, helping you manage dependencies with ease.

*Early Access sign ups: If you are interested in trying this feature, contact your Tealium Support representative.

Client-side tags (August 27, 2025)

2025-08-27T00:00:00-07:00

Updates and fixes

Fixed an issue with the Amazon Advertising tag where variables were not correctly initialized, support for multiple advertising IDs failed. Also fixed an issue where events were not correctly sent using Amazon’s event queue, which could cause race conditions and missed page views. You must update the tag template to fix this issue.
Fixed an issue with the Adobe Experience Platform Web SDK tag where it could fail with a TypeError due to dataStreamIds being undefined. You must update the tag template to fix this issue.
Updated the Epsilon Web Service tag to add URI encoding to dtm_sync parameter. You must update the tag template to fix this issue.

Server-side > Connectors (August 27, 2025)

2025-08-27T00:00:00-07:00

Updates and fixes

Fixed an issue with the Connectors interface where some buttons within Action Details Mappings did not appear.

iQ Tag Management > Moments iQ (August 27, 2025)

2025-08-27T00:00:00-07:00

Updates and fixes

Fixed an issue where Moments iQ variables were not added by default.

Server-side > Save and publish (August 27, 2025)

2025-08-27T00:00:00-07:00

Updates and fixes

Fixed an issue where server-side versions were orphaned and could not be merged.

iQ Tag Management > Tags (August 27, 2025)

2025-08-27T00:00:00-07:00

Updates and fixes

Fixed an issue where Cancel and Continue buttons were missing from the tag marketplace on smaller screens when a policy was enabled. All buttons are now displayed correctly.

iQ Tag Management > Moments iQ (August 22, 2025)

2025-08-22T00:00:00-07:00

Updates and fixes

Introduced an embedded code editor in the Moments iQ tag that allows users to directly edit CSS to customize the style of an experience. The editor includes a sample CSS file that can be modified as needed.

Client-side tags (August 20, 2025)

2025-08-20T00:00:00-07:00

Updates and fixes

Updated the Kameleoon tag to use the new engine.js library. You must update the tag template to get this functionality.
Updated the Reddit Pixel tag to allow you to disable the default purchase event. It also now supports sending custom-mapped fields (for example, products) for both mapped and default purchase events using consistent logic. You must update the tag template to get this functionality.
Updated the Parse.ly tag to fix a domain issue in the tag template.

iQ Tag Management > Tags (August 20, 2025)

2025-08-20T00:00:00-07:00

Updates and fixes

Added the Your Added Vendors category to the tag marketplace, which lists all of the vendors for which you have added tags.
Added the Tealium category to the tag marketplace.
Fixed an issue where the tags screen would fail to load.
Fixed an issue in which resource lock permissions were not enforced while editing tags.

iQ Tag Management > Extensions (August 13, 2025)

2025-08-13T00:00:00-07:00

Updates and fixes

Fixed the following issues with tag-scoped extensions:
- Fixed an issue where tag-scoped extensions without a selected tag for the scope did not appear in the extensions tab.
- Fixed an issue where reloading the page deactivated tag-scoped extensions without a selected tag.
- Fixed an issue where deactivated tag-scoped extensions were reactivated when their last tag was removed.

iQ Tag Management > Moments iQ (August 13, 2025)

2025-08-13T00:00:00-07:00

Updates and fixes

Fixed an issue in which resource lock permissions were not enforced for the Moments IQ tag.

iQ Tag Management > Tags (August 13, 2025)

2025-08-13T00:00:00-07:00

Updates and fixes

Updated the tag marketplace to show all tags by default, sorted by newest first, with refreshed styling and improvements to the side panel. Previously, the tag marketplace showed a What’s New category by default.

Server-side connectors > Advance notices (August 6, 2025)

2025-08-06T00:00:00-07:00

⏰ We’re sharing advance notice of upcoming changes so you have time to review, prepare, and update your systems. In general, you can expect changes listed here to be released in 2-4 weeks.

Server-side connectors

Facebook Conversions Connector: We are adding support for automatic mapping of Tealium e-commerce variables to Facebook conversion parameters. You can disable automapping in the connector settings or map different attributes to these parameters to override this behavior. The following e-commerce mappings are applied automatically:
- _csubtotal to value
- _ccurrency to currency
- _cprod (array) to contents[].id
- _csku (array) to contents[].item_number
- _cquan (array) to contents[].quantity
- _corder to order_id
- _ccat (array) to contents[].category
- _cprodname (array) to contents[].name
- _cprice (array) to contents[].item_price

Client-side tags (August 6, 2025)

2025-08-06T00:00:00-07:00

Updates and fixes

Fixed an issue in the Microsoft UET tag where u.initialized was set too early, causing bat.js to never load and uetq.push() calls to fail. Initialization now occurs after the loader executes, ensuring proper event queuing and tracking. You must update the tag template to get this fix.

Docs (August 6, 2025)

2025-08-06T00:00:00-07:00

New stuff

Release notes are now available as an Atom/RSS feed. Add the release notes feed URL to your reader: RSS Feed.

iQ Tag Management > Extensions (August 6, 2025)

2025-08-06T00:00:00-07:00

Updates and fixes

Updated the Load Order Manager to correctly appear in front of the Moments iQ edit window and fixed the header button hover state to show a click cursor.
Fixed an issue where unauthorized users could edit extension code by expanding the code text area despite resource lock restrictions.

iQ Tag Management > Moments iQ (August 6, 2025)

2025-08-06T00:00:00-07:00

Updates

Fixed an issue in which the disabled publish targets for the Moments IQ tag were not correctly appearing as disabled.

Server-side connectors (August 6, 2025)

2025-08-06T00:00:00-07:00

New connectors

LINE Ads

Updates and fixes

Fixed an issue with the Google BigQuery connector where a column name containing the exact text as one of the query parameters set with @ was replaced with the numeric suffix _X.
Updated the Snapchat Conversions connector to allow static and dynamic LLT (Long Lived Token) Mapping.

Client-side tags (July 30, 2025)

2025-07-30T00:00:00-07:00

Updates and fixes

Updated the Parse.ly tag to replace the previous API endpoint with the new endpoint cdn.parsley.com.
Updated the Pinterest tag to support event_id mapping, including fallback logic and consistent event name casing. This allows marketers to override the default event ID behavior and standardize event attribution.

Product highlights (July 30, 2025)

2025-07-30T00:00:00-07:00

Tealium Product Highlights (July 2025)

🔥 What’s new

New connectors

Moments iQ Enhancements
We’ve made Moments iQ easier and faster to use. Enjoy streamlined tabs, flexible placement, a new styling matrix, and simpler answer setup that gives you more control over building experiences.

Organized tabs: General settings, form options, and styling controls now appear in their own dedicated screens to keep the configuration tidy and easy to navigate.
Styling matrix view: See and manage up to 30 style configurations at a glance. No more scrolling and searching the configuration list.
Flexible placement: Choose exactly where your experience lives: top left, bottom right, center screen, or embedded – it’s your call.
Add answers with ease: No more pipe-separated lists. Just add new answers line by line for a cleaner, simpler setup.
Conditional redirects: Set unique redirects per answer or a single fallback redirect - no JavaScript extensions needed.
New styling options: A handful of fresh styling options to keep your experiences on brand and looking sharp.

Databricks outbound connector
The Databricks connector empowers businesses to unify and activate their customer data with speed and intelligence. By seamlessly connecting Tealium’s real-time Customer Data Platform (CDP) with Databricks’ advanced AI and analytics capabilities, organizations can enrich customer profiles, enhance predictive modeling, and drive smarter, data-driven decisions.

🔬 Early Access

New AudienceStream attributes experience (sign up required*)
The AudienceStream attributes table has a cleaner, more organized experience, allowing you to quickly access details and take bulk actions like assigning labels or deleting attributes. Plus, a new screen provides a clear summary of where each attribute is used, helping you manage dependencies with ease.

*Early Access sign ups: If you are interested in trying this feature, contact your Tealium Support representative.

iQ Tag Management > Save and publish (July 30, 2025)

2025-07-30T00:00:00-07:00

Updates and fixes

Fixed an issue where a merge of tag changes caused an error in the load order of tags.

Server-side connectors (July 30, 2025)

2025-07-30T00:00:00-07:00

Updates and fixes

Updated the Google Display & Video 360 Customer Match connector to use Google Data Manager API.
Updated the Iterable connector to fix an issue that caused the Test Connection action to fail.

iQ Tag Management > Tags (July 30, 2025)

2025-07-30T00:00:00-07:00

Updates and fixes

Added a notification alert to the Tags Marketplace to indicate when a Tags Marketplace Policy is in effect.

Platforms > Tealium for .NET MAUI (July 29, 2025)

2025-07-29T00:00:00-07:00

Update Tealium dependencies: iOS Swift v2.18.x and Android Kotlin v1.9.1.
Use XCFrameworks instead of Fat Frameworks for the iOS bindings.

Client-side tags (July 23, 2025)

2025-07-23T00:00:00-07:00

Updates and fixes

Fixed an issue in the Braze Web SDK tag that prevented the first queued event from being captured. With this fix, the first event is now correctly processed, ensuring accurate capture and measurement of all events.
Updated the CJ Universal tag to include the tag template version in the data object sent to CJ.

iQ Tag Management > Extensions (July 23, 2025)

2025-07-23T00:00:00-07:00

Updates and fixes

Enhanced error messaging when an extension with a condition is changed to a scope that does not support conditions.

Server-side connectors (July 23, 2025)

2025-07-23T00:00:00-07:00

Updates and fixes

Updated the Yahoo DataX connector to make the Client’s MDM Number field optional when creating a new taxonomy.
Updated the Reddit Conversions connector to support mapping multiple account IDs.
Updated the Google BigQuery connector with a new action to execute custom queries.
Updated the Emarsys connector to support selecting either OAuth (v3) or WSSE (v2) authentication during configuration. The connector dynamically uses the corresponding endpoint version and input fields based on the selected authentication method.

iQ Tag Management > Events (July 16, 2025)

2025-07-16T00:00:00-07:00

Updates and fixes

Fixed an issue with the HTML 5 video event that incorrectly added vid_id attributes to non-video elements in the page.

iQ Tag Management > Save and publish (July 16, 2025)

2025-07-16T00:00:00-07:00

Updates and fixes

Updated all screens that display save history to include UIDs for variables, load rules, events, extensions, and tag templates. Titles are now shown for inherited tags (if available) instead of the vendor name. Previously, only tag UIDs were shown.

Server-side connectors (July 16, 2025)

2025-07-16T00:00:00-07:00

Updates and fixes

Updated the Google Analytics 4 Measurement Protocol connector to support device and user location mappings.

iQ Tag Management > Templates (July 16, 2025)

2025-07-16T00:00:00-07:00

Updates and fixes

Fixed an issue with the Manage Templates screen that caused the tag name not to appear after updating the tag with a PATCH API request.

Server-side connectors (July 11, 2025)

2025-07-11T00:00:00-07:00

New connectors

Databricks

Client-side tags (July 9, 2025)

2025-07-09T00:00:00-07:00

Updates and fixes

Updated the Pinterest tag to support mapping event ID for use with conversions for web.
Fixed an issue in the TikTok Pixel tag that caused an incorrect calculation for the total value when quantities contained leading zeroes.
Fixed an issue where the Reddit Pixel tag would overwrite the global function named md5. You must update the tag template to receive this fix.
Updated Braze Web SDK tag to allow for multiple custom attribute mappings.
Fixed an issue in the Optimise Media Conversion tag that caused mapped values to be applied to the tag twice.
Fixed an issue with the Adform tag that caused events tracked before the Adform library loaded to fail.
Updated the Piano Analytics tag to support queued events.

iQ Tag Management > Events (July 9, 2025)

2025-07-09T00:00:00-07:00

Updates and fixes

Fixed an issue with the Youtube Video Event that caused tracking to fail when the function getVideoData() did not exist.

iQ Tag Management > Moments iQ (July 9, 2025)

2025-07-09T00:00:00-07:00

Updates

Added an option for Tag Code Version to allow support for additional versioned features.

Server-side connectors (July 9, 2025)

2025-07-09T00:00:00-07:00

New connectors

CDK CRM

Updates and fixes

Resolved an issue in the Snapchat Conversions connector where automatic deduplication failed because the event ID was missing from the request body.
Renamed the Salesforce Interaction Studio connector to Salesforce Marketing Cloud Personalization and enabled all actions for visitor data.
Updated the Amazon Redshift connector to fix incorrect action names.
Updated connectors using Google Ads API to v20 of the API.
Updated the The Trade Desk Third-Party Data connector to support assigning data rates using either an advertiser ID, a partner ID, or both, and validates that at least one is provided.
Updated the Reddit Conversions connector to trim whitespace from user-entered account IDs.
Fixed an issue with the Adobe Campaign Standard connector to no longer display empty configuration fields.
Updated the Google Campaign Manager 360 connector to support user identifiers.
Updated the Amazon Ads Audience Management connector to support an External ID mapping that applies a SHA256 hash to a plain text value.

Server-side > Connectors (July 2, 2025)

2025-07-02T00:00:00-07:00

Updates and fixes

Fixed the following issues in the new connector UI:

Changing the data range in the Action view results in an error and white screen.
Required fields were not properly validated when creating a connector action.
The Actions list was improperly blurred.

Server-side connectors (July 2, 2025)

2025-07-02T00:00:00-07:00

Updates and fixes

Added custom variable support to Google SA 360 EC connector.
Fixed an issue with product formatting in the Adobe Analytics 2.0 connector.
Updated the Google Cloud Storage connector to fix an issue with adding retries to 412 Precondition Failed errors.
Fixed an issue in the Rokt connector to support already-hashed email addresses.
Updated Google Ads Enhanced Conversions for Leads connector:
- Add new user parameter mappings.
- Strip dashes from Customer ID Override value.
Updated Nextdoor connector to replace the conversion action with standardized event mappings. The connector is now marked as Legacy.
Updated Yahoo JAPAN Ads connector to API version 16.

Product highlights (June 30, 2025)

2025-06-30T00:00:00-07:00

Tealium Product Highlights (June 2025)

🔥 What’s new

New connectors

Functions Insights Dashboard
The new Functions Insights Dashboard provides all relevant information about your functions, their executions, errors and more in a single place. Similar to Connectors Dashboard, this is the perfect overview of all your functions usage.

Improved Hashing and Encryption library for functions
The high performance tealium/crypto library for functions is a Java-native replacement of the existing crypto-es.js. It allows faster execution of functions (up to 30% performance boost), enables more transformations within the same time, and provides a better real-time pipeline experience in all scenarios where hashing or encryption of attributes matters.

CookieConsent & Tealium iQ
CookieConsent is a flexible, open source consent management tool integrated with Tealium iQ and hosted on the Tealium CDN. It works with Tealium enforcement tools and integrations to support enterprise-scale deployments, A/B testing, improved accessibility, and a block-by-default framework. CookieConsent ensures accurate server-side tracking, including the ability to refire Collect events upon the initial consent decision and trigger additional server-side actions without duplication or data loss.

New Connectors Experience
The new connectors experience delivers streamlined workflows, improved connector metrics, enhanced error tracking, and upgraded usability such as the ability to copy mappings and perform bulk actions. Enjoy faster performance and developer-friendly tools like template placeholders and an improved code editor.

🔬 Early Access

New AudienceStream attributes experience (sign up required*)
The AudienceStream attributes table has a cleaner, more organized experience—allowing you to quickly access details and take bulk actions like assigning labels or deleting attributes. Plus, a new Dependencies tab provides a clear summary of where each attribute is used, helping you manage dependencies with ease.

*Early Access sign ups: If you are interested in trying this feature, contact your Tealium Support representative.

iQ Tag Management > Consent integrations (June 26, 2025)

2025-06-26T00:00:00-07:00

We’ve added support for CookieConsent, a lightweight, open source consent management tool, in Tealium consent integrations. This replaces the legacy consent manager with the CookieConsent tool, which offers improved customization, integration, and transparency.

With this new integration, you can:

Use a customizable, privacy-first banner to collect user consent.
Link category or service-level preferences to Tealium’s consent integrations.
Easily enforce consent decisions across your tags.
Capture and store decisions with the consent register.
Avoid third-party CMP subscription fees or vendor onboarding processes.

This update is ideal for teams who want full control over design, behavior, and storage without relying on a commercial CMP.

For more information, see CookieConsent consent integration.

iQ Tag Management > Extensions (June 26, 2025)

2025-06-26T00:00:00-07:00

New extensions for CookieConsent v3

Two new extensions are now available in iQ Tag Management to support CookieConsent v3:

CookieConsent v3 Loader: Loads the CookieConsent library and applies your JSON configuration for layout, behavior, and categories.
CookieConsent v3 Logging: Sends user consent preferences to a specified endpoint for auditing or analytics.

For more information, see CookieConsent v3 Loader and CookieConsent v3 Logging.

Server-side > Connectors (June 18, 2025)

2025-06-18T00:00:00-07:00

Updates and fixes

Fixed the following issues in the new connector UI:

The Source tooltip appeared behind the table header in the Actions table.
Activate and Deactivate bulk actions in the Actions table were not working.
The enable action toggle was not working for some connector actions.

Server-side connectors (June 18, 2025)

2025-06-18T00:00:00-07:00

New connectors

Roku Events API

Updates and fixes

Updated the Snapchat Conversions connector to add a Collect Endpoint parameter to the Conversion Data mappings.
Updated the Google Campaign Manager 360 Floodlight connector to fix an issue where the Custom Data mappings limited the available selectable attributes.
Updated the Google BigQuery connector to support authentication using a service account private key. This feature is not available in the legacy connector UI.
Updated the Tealium FTP connecor with the following:
- Allow file uploads to the root directory.
- Fixed an issue where attempts to append data to a file resulted in an unsupported SFTP operation error.
- Fixed an issue where file extensions were incorrectly added to file names.
Updated the Confluent Kafka Connect connector to add the following actions:
- Send Entire Visitor Data
- Send Entire Event Data
- Send Custom Event Data
- Send Custom Visitor Data
Updated the Snowflake Streaming connector to API version 4.0.1 and made Snowflake account URLs network-safe.
Updated LINE connector to add support for batching.
Updated CJ Tracking API connector to add support for AudienceStream.
Updated the Amazon S3 connector to add a Log streaming action.
Updated the Iterable connector to support Track Event (batched) actions in AudienceStream.
Updated the Adobe Campaign Classic connector to fix an issue where changes made to the SOAP Request Body Template section of the Send Custom SOAP Request action weren’t saved.

iQ Tag Management > Tags (June 18, 2025)

2025-06-18T00:00:00-07:00

Updates and fixes

Fixed an issue where the unsaved changes asterisk icon did not appear for duplicated tags in the Tags page until the user navigated away and returned to the tab.

Platforms > Tealium for iOS (Swift) (June 17, 2025)

2025-06-17T00:00:00-07:00

Low Impact Changes

Fixed consent management logic for some edge cases:
- Removed unintended grant_full_consent track events when consent was reset to an unknown state.
- Fixed an issue with decline_consent events that could have been missed if that event was queued for other reason at that time (for example, if the connection was lost).
- Fixed a bug where we would send grant_full_consent when the user gave consent, but consent categories were still nil. Now grant_full_consent is only sent if we have the list of categories and that list contains all of the categories. If the list is not present, or present but not full, we will send grant_partial_consent event instead.
Fixed a potential crash that could happen when refreshing a remote resource (such as remote settings or remote command JSON configuration) with no connectivity, while the Tealium instance was being deallocated.
Fixed a potential bug that could break the Equatable protocol and always return false for custom objects containing a dictionary of another non Objective-C Equatable object.

Server-side > Connectors (June 11, 2025)

2025-06-11T00:00:00-07:00

🚀 Experience the redesigned connectors UI

We designed the connectors workflow from start to finish to give teams clearer performance insights, make repetitive tasks easier to manage, support advanced configuration with flexible editing tools, and ensure a consistent, accessible experience that scales with your business.

The new connectors UI offers the following capabilities:

✨ Unified connector UI
Manage both event data (EventStream) and visitor data (AudienceStream) connectors from a single, streamlined interface—no more switching between screens for different data types.

⚡ Copy mappings
Save time by copying mapping configurations across connectors and actions. Reuse existing mappings with just a few clicks and simplify your setup process.

✏️ Enhanced template editor
The new template editor features line numbers, syntax highlighting, autocomplete, and full-screen mode for a better coding experience.

🔄 Flexible action selection
Choose or change your action type at any stage in the workflow. Start without all the details and come back anytime to finish—work at your own pace and stay in control.

📊 Improved metrics
View comprehensive stats like total volume, success rates, and error counts at the connector level. Get quick insights for efficient monitoring and troubleshooting.

For more information, see Connectors interface.

iQ Tag Management > Client-side consent management (June 4, 2025)

2025-06-04T00:00:00-07:00

Updates

Updated the consent preferences dialog to no longer auto-categorize newly added tags. Uncategorized tags are now blocked from firing by default. This update also introduces prominent in-product notifications to help ensure tags are properly categorized and no data is lost.

Server-side connectors (June 4, 2025)

2025-06-04T00:00:00-07:00

New connectors

Updates and fixes

Updated the Snapchat Conversions connector to remove mappings that could prevent conversions from being ingested by Snapchat.
Updated the Google Cloud Storage connector to support destination in the compose method. If contentType is not set, it now defaults to application/json to prevent data loss during concurrent writes.
Updated the Amazon Ads Conversions connector to fix an issue where numbers were not rounded to two decimal places.
Updated Reddit Conversions connector to support phone number mapping.

iQ Tag Management > Tags (June 4, 2025)

2025-06-04T00:00:00-07:00

Fixes

Resolved a JavaScript error that occurred when adding tags that have a special save_handler function.

Product highlights (May 31, 2025)

2025-05-31T00:00:00-07:00

Tealium Product Highlights (May 2025)

🔥 What’s new

New connectors

Global AI settings
The new AI settings feature offers account-level control with flexible profile-level options, making it easy to manage AI-enabled technologies across your regions and business units. Designed to support compliance and transparency, this update helps your organization align with regulatory requirements while making use of trusted, well-governed AI experiences.

Concurrent users in server-side products
Server-side concurrency helps organizations collaborate in our server-side interface, allowing multiple users to work within Tealium without overriding or disrupting each other. Using platform permissions with enforcement is required to use this feature. Contact your Customer Success Manager for more information.

Snowflake data cloud source
Import bulk data from Snowflake tables or views at near real-time speeds or at a scheduled time. After you import your data, transform and map it to Tealium attributes and build better audiences for targeted activation. Combine data storage with real-time data for cross-system connectivity to enable real-time, agile, consented data streams.

⏳ Coming soon to GA

New connectors experience
The new connectors experience delivers streamlined workflows, improved connector metrics, enhanced error tracking, and upgraded usability such as the ability to copy mappings and perform bulk actions. Enjoy faster performance and developer-friendly tools like template placeholders and an improved code editor.

CookieConsent in Tealium iQ
CookieConsent is a flexible, open-source consent management tool now integrated with Tealium iQ and hosted on the Tealium CDN. Combined with Tealium enforcement tools and integrations, it supports enterprise-scale deployments, A/B testing, improved accessibility, and a block-by-default framework. It also ensures accurate server-side tracking, including the ability to refire events upon the initial consent decision and trigger additional server-side actions without duplication or data loss.

🔬 Early Access

*Early Access sign ups: If you are interested in trying this feature, contact your Tealium Support representative.

iQ Tag Management > Moments iQ (May 20, 2025)

2025-05-20T00:00:00-07:00

Updates

Added support for eight new placement options to give you more control over where the experience appears on screen.

Server-side connectors (May 20, 2025)

2025-05-20T00:00:00-07:00

Updates and fixes

Resolved an issue in the FTP connector where saved files were given an additional extension, such as .json.JSON.
Enhanced connectors that support the Send Visitor Data action by adding an option to exclude the current visit event data.
Updated The Trade Desk Offline Conversions connector to support mappings for order ID, line items, and event name
Updated Google CM360 Floodlight connector to improve custom variable mappings.

iQ Tag Management > Tags (May 20, 2025)

2025-05-20T00:00:00-07:00

Fixes

Improved UI performance for accounts with a large number of tags, reducing lag during scrolling, filtering, and other page interactions.

Platforms > Tealium for iOS (Swift) (May 14, 2025)

2025-05-14T00:00:00-07:00

Low Impact Changes

Prebuilt frameworks are now built with XCode 16.2 to avoid compiler bugs in XCode 15.
Added a workaround for a compiler bug in XCode 15 that could cause crashes in release builds.

Platforms > Tealium for React Native 2.x (May 14, 2025)

2025-05-14T00:00:00-07:00

Fixes

Fixed tealium-react-native import warnings.
Fixed tealium-react-native-crash-reporter podspec that caused build errors on iOS.
Removed RCTBridge usage from all remote commands that was causing build issues with latest React Native versions.

Client-side tags (May 7, 2025)

2025-05-07T00:00:00-07:00

Updates and fixes

Updated Adobe Experience Platform Web SDK to correct an issue where an older Adobe library was loaded than what was selected in the tag configuration.

Docs (May 7, 2025)

2025-05-07T00:00:00-07:00

New stuff

New guide available: Known visitor badge guide explores the benefits and common use cases for this essential badge.

iQ Tag Management > Moments iQ (May 7, 2025)

2025-05-07T00:00:00-07:00

Updates and fixes

Updated Moments iQ to support a separate URL redirect for each answer.

iQ Tag Management > Save and publish (May 7, 2025)

2025-05-07T00:00:00-07:00

Updates and fixes

Improved profile history list response.

Server-side connectors (May 7, 2025)

2025-05-07T00:00:00-07:00

New connectors

Updates and fixes

Added AudienceStream support for Clinch connector.
Added validation for empty parameters for Add and Update actions in Campaigner connector
Fixed AWS Audience Management connector to include missing parameters in API call.
Fixed role value validation in STS authentication type in Amazon Redshift connector.
Updated ARN description in Amazon Redshift connector.

Deprecated Connector

Databricks (Customer Provided Storage)

Platforms > Tealium Universal Tag (utag.js) (May 7, 2025)

2025-05-07T00:00:00-07:00

Updates and fixes

This release fixes an error that prevents extensions scoped to After Tags from firing for any event other than the initial page view when the nonblocking_tags setting is active.

Product highlights (April 30, 2025)

2025-04-30T00:00:00-07:00

Tealium Product Highlights (April 2025)

🔥 What’s New

New Connectors

Navigation Refresh
Our navigation is now a bit more modern and way easier on the eyes!

⏳ Coming Soon to GA

Concurrent Users in Server-Side Products
Server-side concurrency helps organizations collaborate in our server-side interface, allowing multiple users to work within Tealium without overriding or disrupting each other. Using platform permissions with enforcement will be a required step to use this feature. Contact your Customer Success Manager for more information.

Snowflake Data Cloud Inbound
Import bulk data from Snowflake tables or views at near real-time speeds or at a scheduled time. After you import your data, transform and map it to Tealium attributes and build better audiences for targeted activation. Combine data storage with real-time data for cross-system connectivity to enable real-time, agile, consented data streams.

🔬 Early Access Features

OPEN EARLY ACCESS PROGRAMS

CookieConsent & Tealium iQ
CookieConsent is a flexible, open-source CMP integrated with client-side consent integrations, offering A/B testing, stronger enforcement, better accessibility, and a block-by-default framework. It also ensures accurate server-side tracking without duplication.

Databricks Outbound Connector
The Databricks Outbound Connector empowers businesses to unify and activate their customer data with speed and intelligence. By seamlessly connecting Tealium’s real-time Customer Data Platform (CDP) with Databricks’ advanced AI and analytics capabilities, organizations can enrich customer profiles, enhance predictive modeling, and drive smarter, data-driven decisions.

EARLY ACCESS | SIGN-UP REQUIRED

Early Access may only be available to select customers for the following programs. If you are interested in trying this feature, contact your Tealium Support representative.

Audience Sizing
Potential audience size shows how many visitor profiles—out of the total number of visitors—match your criteria in the audience creation and edit workflows. This helps you refine targeting and gain confidence in your audience conditions with a super quick calculation.

New AudienceStream Attributes Experience
The AudienceStream attributes table has a cleaner, more organized experience—allowing you to quickly access details and take bulk actions like assigning labels or deleting attributes. Plus, a new Dependencies tab provides a clear summary of where each attribute is used, helping you manage dependencies with ease.

Client-side tags (April 23, 2025)

2025-04-23T00:00:00-07:00

Updates and fixes

Renamed TVSquared tag to InnovidXP tag.
Updated Facebook Pixel tag to include Parambuilder library to improve the quality of matched keys.
Updated Piano tag to reference updated base URL domain.
Updated Piano Analytics tag to include Piano Consent Mode.
Updated Reddit Pixel tag to add phone mapping.
Updated Tealium Collect tag to set Device ID before tag-scoped extensions run in Collect.
Updated Tealium Pixel Container tag to add Title field to each pixel.

Server-side > Connectors (April 23, 2025)

2025-04-23T00:00:00-07:00

Updates and fixes

Fixed an issue where deleted connectors caused an error on copy mapping.
Updated the connector configuration interface to obscure any references to passwords or client secrets.

Server-side connectors (April 23, 2025)

2025-04-23T00:00:00-07:00

New connectors

Amazon Redshift connector

Updates and fixes

Updated Awin Conversions connector to add commissionGroupCode to product mappings.
Updated Google SA360 Enhanced Conversions connector to support audience actions.
Updated Snapchat Conversions connector to remove requirement for Event Source URL, App ID, and Snap App ID parameters when sending offline conversions.

iQ Tag Management > Tealium Tools (April 23, 2025)

2025-04-23T00:00:00-07:00

Updates and fixes

Added search feature for Tool Catalogue.
Fixed issue where the Visitor ID was not sent through on tracking.
Fixed console error where the window is not ready and the communication port closes.
Fixed freezing issue in Account Data Exporter.
Fixed missing DEV_JS_PROMOTION flag for extension in Account Data Exporter.
Fixed issue in Tag Mappings Export where export failed because only header info was being exported.
Removed references to load rules and tags from Bulk Edit Assets interface.

Platforms > Tealium for .NET MAUI (April 16, 2025)

2025-04-16T00:00:00-07:00

Added .NET9 support
Updated to latest Tealium SDK versions: iOS Swift v2.16.x and Android Kotlin v1.7.3
Updated Xamarin.Kotlin.StdLib dependency version to use a range

Platforms > Tealium for React Native 2.x (April 16, 2025)

2025-04-16T00:00:00-07:00

Fixes

Updated tealium-react-native to 2.6.0.
Fixed an issue in Android with a compilation error against Kotlinified ReadbleMap.toHashMap().
Removed unnecessary import of platform from os.
Updated Tealium Android and iOS SDK dependencies to latest.

Breaking changes

Version 2.6.0 removed the additional tealium-react-native-swift.podspec that was required on earlier versions, and included the swift files in the basic tealium-react-native.podspec.

This version also required updating all optional modules and remote commands to use the latest tealium-react-native to avoid dependency on the tealium-react-native-swift dependency.

Versions compatible with tealium-react-native 2.6.0 are listed below, and they require updating at the same time as the main package:

Modules

tealium-react-native-adobe-visitor 1.2.0 and later
tealium-react-native-attribution 1.1.0 and later
tealium-react-native-crash-reporter 1.2.0 and later
tealium-react-native-location 1.2.0 and later
tealium-react-native-moments-api 1.1.0 and later

Remote Commands

tealium-react-adjust 1.2.0 and later
tealium-react-appsflyer 1.2.0 and later
tealium-react-braze 1.2.0 and later
tealium-react-firebase 1.3.0 and later

Server-side > Audiences (April 9, 2025)

2025-04-09T00:00:00-07:00

Fixes

Update to audience segments to resolve an issue with editing attributes with segment dependencies that caused the attribute reference to be lost and the “New attributes that have not been published are not shown in the attribute list. To use new attributes in a segment, publish the attributes.” message to be incorrectly displayed for the segment.

Client-side tags (April 9, 2025)

2025-04-09T00:00:00-07:00

New tags

Updates and fixes

Updated the Adobe Experience Platform Web SDK tag to add the 2.25.0 tag version to the dropdown, add click collection attributes, create the streaming media category, and support multiple datastreams.
Updated the Braze Remote Command Tag Commands and Parameters to unify the Tag and the SDKs.
Updated TikTok Pixel to add new external_id and sha256_external_id paramters under User Parameters.

Docs (April 9, 2025)

2025-04-09T00:00:00-07:00

New stuff

New guide available: Advanced attributes: Set of strings, which explores advanced techniques with this powerful attribute type.

Server-side > Server-side administration (April 9, 2025)

2025-04-09T00:00:00-07:00

Updates

Updated the AI Assistant to add the “Please provide more details so I can assist you better!" response when the provided prompt needs more context.

Server-side connectors (April 9, 2025)

2025-04-09T00:00:00-07:00

New connectors

Updates and fixes

Updated Facebook Audiences connector to correct issue where an error was displayed if the Facebook TOS had not been accepted.
Updated LinkedIn Conversions connector to support external IDs and valueType in conversion creation, and updated API to version 202501.
Updated Pinterest Conversions connector to include additional contents data mappings.
Updated Snapchat Conversions connector to accept an array of strings for num_items.

Platforms > Tealium for HTTP API (April 2, 2025)

2025-04-02T00:00:00-07:00

Upcoming change

We are currently implementing validation of anonymous ID values in HTTP-API events. Invalid anonymous ID values will be rejected with the message Error 400, Bad Request: An invalid visitor ID '<invalid_string>' was supplied.

At this stage, the release is not yet scheduled, and details may change based on testing results. We will provide an update after we have a confirmed release date.

Expand to view list of invalid values

The following strings and their corresponding SHA-256 hashes are considered invalid:

undefined
null
nan
unknown
[]
{}
object
[object object]
0
1
true
false
yes
no
string
number
array
boolean
bigint
symbol
function
object
" " (space)
the SHA256 of empty string (""), but not the plain text value.

iQ Tag Management > Tealium Tools (April 2, 2025)

2025-04-02T00:00:00-07:00

Updates and fixes

Fixed misaligned columns in CSV download for Connector Actions.
Fixed language support for non-Latin character sets, such as Japanese.
Fixed issue with recursive objects breaking execution of Data Layer searches.
Fixed race condition with opening attributes export before profile.json is loaded.

iQ Tag Management > Tealium Tools (April 1, 2025)

2025-04-01T00:00:00-07:00

Updates and fixes

Fixed missing data objects in the Data tab of Web Companion.
Fixed an issue in Tags tab with “no title”.
Fixed an issue in Environment Switcher where active redirects were hidden and could not be stopped.

Product highlights (March 31, 2025)

2025-03-31T00:00:00-07:00

Tealium Product Highlights (March 2025)

🔥 What’s New

Improved Server-Side Version History Experience
The new server-side versions experience provides expanded visibility into component changes, merges, and publishes, providing a holistic historical record of saves and publishes.

Tealium AI Assistant
Powered by Tealium Docs, the Tealium AI Assistant is a chatbot that provides answers to product questions about configuring and using Tealium.

New Connectors
Adobe Analytics 2.0

⏳ Coming Soon to GA

Cloud Data Warehouse Inbound (Snowflake)
Import bulk data from Snowflake tables or views at near real-time speeds or at a scheduled time. After you import your data, transform and map it to Tealium attributes and build better audiences for targeted activation. Combine data storage with real-time data for cross-system connectivity to enable real-time, agile, consented data streams.

Navigation Refresh
Our navigation is getting a glow-up—fresh, modern, and way easier on the eyes!

🔬 Early Access Features

OPEN EARLY ACCESS PROGRAMS

EARLY ACCESS | SIGN-UP REQUIRED

Early Access may only be available to select customers for the following programs. If you are interested in trying this feature, contact your Tealium Support representative.

Concurrent Users in Server-Side Products
Server-side concurrency helps organizations collaborate more easily in our server-side experience, allowing multiple users to work within Tealium without overriding or disrupting each other.

🔬 Research

We’re looking for users to participate in short feedback sessions to help improve Tealium. If you use the platform regularly and want to help shape future improvements, we’d love to talk! 👉Sign up here

iQ Tag Management > Tealium Tools (March 27, 2025)

2025-03-27T00:00:00-07:00

Updates and fixes

Fixed copy-paste to correctly pick up UIDs from tags, attributes, and load rules tables.
Fixed Copy Connector button.

iQ Tag Management > Consent integrations (March 26, 2025)

2025-03-26T00:00:00-07:00

Updates and fixes

Fixed an issue where some global alerts were not triggered in consent integrations when a new tag was added but not categorized.

Docs (March 26, 2025)

2025-03-26T00:00:00-07:00

New stuff

New guide available: Booleans vs. Badges, which highlights the differences between these similar visitor attributes.
Updated the release notes page with a filter for year.
Applied various design improvements to section pages.

Server-side connectors (March 26, 2025)

2025-03-26T00:00:00-07:00

Updates and fixes

Updated Amazon Ads Conversions connector to make it available for AudienceStream.
Updated CJ Tracking API connector to add two new actions, Order Cancellation action and Restatements action.
Updated Clinch connector to make car attributes available.
Updated Criteo connector to add new Send Event (First-party ID) action.
Updated the following Facebook connectors to use v22 of the Facebook API:
Updated Google Ads Customer Match and Google DV360 Customer Match connectors to limit Google user list life spans to 540 days per Google’s new requirements.
Updated Klavio connector to add the Create or Update Profile action.
Updated LinkedIn Conversions connector to make it available in AudienceStream.
Updated Selligent Marketing Cloud connector to Selligent by Marigold connector.

Platforms > Tealium for Shopify (March 26, 2025)

2025-03-26T00:00:00-07:00

New stuff

Released a new integration: Tealium for Shopify in the Shopify app store.

iQ Tag Management > Tealium Tools (March 25, 2025)

2025-03-25T00:00:00-07:00

Updates and fixes

Added copy-paste for journey events.

iQ Tag Management > Tealium Tools (March 19, 2025)

2025-03-19T00:00:00-07:00

New features

Added Adobe Analytics 2 Migrator.
Added Adobe Campaign Classic Migrator.

Server-side > Save and publish (March 18, 2025)

2025-03-18T00:00:00-07:00

Server-side version history now available

We’re excited to introduce the new server-side version history page, making it easier to view, compare, and manage your projects.

The server-side version history page offers the following capabilities:

Version History Table: View a clear list of saved and published versions with key details.
Branching Relationships: Easily see the development relationship between different revisions.
Compare Versions: Compare two different versions or compare a version to the latest saved or published version.
Quick Actions: Load or revert to a previous version with just a click.

For more information, see Server-side Version History.

Client-side tags (March 12, 2025)

2025-03-12T00:00:00-07:00

Updates and fixes

Updated the Spotify Pixel tag to replace podsights_id with spotify_id.
Renamed Kenshoo Infitity tag to Skai tag.
Updated the TikTok Pixel tag to add Limited Data Use tag mapping.
Deprecated the following tags:
- Flashtalking Spotlight Tag - we recommend switching to the Flashtalking OneTag tag.
- AT Internet SmartTag - we recommend switching to the AT Internet Piano tag.
Updated the Adjust Remote Command tag configuration and mappings to support Adjust SDK version 5.0.0.
Updated the Microsoft Advertising Universal Event Tracking (UET) tag to support enhanced conversions.

iQ Tag Management > Consent integrations (March 12, 2025)

2025-03-12T00:00:00-07:00

Updates and fixes

Updated OneTrust and custom consent integrations to include support for callbacks. This requires utcm_framework v1.3.0+.

Server-side connectors (March 12, 2025)

2025-03-12T00:00:00-07:00

New connectors

New marketplace connector: Adobe Analytics 2.0 connector.

Updates and fixes

Updated the Klaviyo connector to API version 2025-01-15.
Updated the Appsflyer App Events connector to add TCF Consent parameters to the Track in App Event action.
Updated the Braze connector to fix an issue where user fields were sent as null when sending push tokens.
Updated the Awin Conversion connector to support multiple commission group codes and amounts.
Updated TikTok Events connector to support test events.
Updated the Iterable connector to add API key override option at the action level.
Updated the X Custom Audiences connector to add Do Not Reach List action.
Updated the Webhook JWT connector to fix an issue related to using a template as URL.
Updated the Trade Desk Real-Time Conversion Events connector to support dynamic conversion event name mapping.
Updated the Pinterest Conversions connector to populate external ID with the Tealium Visitor ID when automapping is enabled.
Updated the Google Ads Conversions Connector to add new conversion actions to better support MCC accounts and add alignment with the other Google Ads connector actions.
Rebranded the Lithium connector to Khoros connector.

iQ Tag Management > Tags (March 12, 2025)

2025-03-12T00:00:00-07:00

Updates

Automatically add newly created custom environments to each tag’s list of enabled custom publish environments.

Server-side > Trace (March 12, 2025)

2025-03-12T00:00:00-07:00

Updated and fixes

Updated the inner slideout in Trace to close when clicking outside of it but still inside the outer Trace slideout.

iQ Tag Management > Tealium Tools (March 7, 2025)

2025-03-07T00:00:00-07:00

Updates and fixes

Fixed export failure for non-Latin characters.
Fixed issue in export where start command failed during restarts.
Fixed copy-pastes on Home tab that failed to render.
Fixed copy of tags failure when no template was found.
Removed the tags and mappings export window from the local call.

iQ Tag Management > Tealium Tools (March 7, 2025)

2025-03-07T00:00:00-07:00

Updates and fixes

Submitted to Chrome Store.

iQ Tag Management > Tealium Tools (March 5, 2025)

2025-03-05T00:00:00-07:00

Updates and fixes

Fixed issue with pasting.
Fixed buttons on tabs.

Product highlights (February 28, 2025)

2025-02-28T00:00:00-07:00

Tealium Product Highlights (February 2025)

🔥 What’s New

Consent Orchestration
Server-side consent orchestration lets you centrally control consent conditions for event-level activations. It enforces user consent in real-time, ensuring that data processing aligns with user preferences and legal requirements.

Custom Environment Publish Permissions
We’re introducing enhanced controls to manage custom environments to better manage publishing access in Tealium iQ. This ensures only authorized users can deploy changes, providing better governance and preventing unintended updates in critical environments.

New Tags and Connectors

⏳ Coming Soon to GA

Tealium AI Assistant
Powered with Tealium Docs, the Tealium AI Assistant is a chatbot that answers your questions about configuring and using Tealium.

Cloud Data Warehouse Inbound (Snowflake)
Import bulk data from Snowflake tables or views at near real-time speeds. After you import your data, transform and map it to Tealium attributes and build better audiences for targeted activation.

🔬 Early Access Features

CookieConsent & Tealium iQ
CookieConsent is a flexible, open-source CMP integrated with consent integrations, offering A/B testing, stronger enforcement, better accessibility, and a block-by-default framework. It also ensures accurate server-side tracking without duplicates.

Audience Sizing
Potential size shows your total visitor population and how many profiles match your audience conditions in real time, helping you refine targeting.

Cloud Data Warehouse Outbound (Databricks)
The Tealium + Databricks integration empowers businesses to unify and activate their customer data with speed and intelligence. By seamlessly connecting the real-time Customer Data Platform (CDP) from Tealium with the advanced AI and analytics capabilities from Databricks, organizations can enrich customer profiles, enhance predictive modeling, and drive smarter, data-driven decisions.

iQ Tag Management > Tealium Tools (February 28, 2025)

2025-02-28T00:00:00-07:00

Updates and fixes

Fixed stalling when copying and pasting.
Fixed rendering of copy buttons on Tags tab.
Reordered items on the Home screen.
Fix SSO logins.

Client-side tags (February 26, 2025)

2025-02-26T00:00:00-07:00

New tags

New marketplace tag: Taboola Cookie Matching Service tag

Updates and fixes

Updated the Google Ads Conversion Tracking & Remarketing tag to support user_provided_data event mapping.
Updated the Firebase Remote Command tag with the following changes:
- Added the following parameters to the initiateconversionmeasurement method:
  - param_phone_number
  - param_hashed_email_address
  - param_hashed_phone_number
- Added support for setConsent event.
Updated The Trade Desk Universal Pixel tag to allow the tag to fire on link events.
Updated the Pinterest tag with the following changes:
- Removed Product ID as a requirement to send product data.
- Updated the tag to support event-specific parameters. Previously, values could not be assigned to order_subtotal for individual events.
Updated the Heap tag with the following changes:
- Added Advanced Configuration data mappings.
- Renamed the User ID parameter to Identity.
- Added trackPageview event.
Renamed Podsights Pixel tag to Spotify Pixel tag.

Server-side > Connectors (February 26, 2025)

2025-02-26T00:00:00-07:00

Fixes

Fixed an issue with audience connectors where duplicating a connector action would not preserve the option And was not a member of this Audience at start of visit in the duplicated connector action. All connector action settings are now preserved during the duplication process.

Server-side connectors (February 26, 2025)

2025-02-26T00:00:00-07:00

New connectors

New marketplace connector: Sklik connector.
New marketplace connector: Amazon S3 connector.

Updates and fixes

Updated Webhook OAuth2 (2-Legged) connector to improve support for various authentication approaches.
Updated the Snapchat Conversions connector to remove the prerequisite to add a Tealium user to authenticate your Snapchat account.
Updated the Braze connector to add the new au-01 endpoint https://rest.au-01.braze.co.
Updated the Pegasystems connector to support batching for the Send Customer Profile action.
Updated the iSpot TV Conversion Tracking connector to make the Custom Data mapping optional.
Updated the Nextdoor connector to support automatic deduplication of event ID.

Platforms > Tealium for iOS (Swift) (February 26, 2025)

2025-02-26T00:00:00-07:00

Medium Impact Changes

Improve performance of blocklist downloads in the Autotracking Module.
Improve performance of geofences downloads in the Location Module.

Server-side > Trace (February 26, 2025)

2025-02-26T00:00:00-07:00

Updated and fixes

Resolved an issue with audiences and label-based filtering.
Fixed an issue where strings removed by an enrichment still appeared in Trace without any indication that they’ve been removed.

iQ Tag Management > Tealium Tools (February 25, 2025)

2025-02-25T00:00:00-07:00

Updates and fixes

Fixed the filtering of attributes in utag_debugger starting with an underscore character _.
Fixed Environment Switcher to override any local utag.cfg.path values that have been previously set.
Fixed interface to stop stacked/infinite redirects from occurring.
Improved support for non-English languages, for tools with exports.
Tool no longer updates in platform for hash updates.
When exiting a custom tool, you return to the same position instead of back to the top.
Account tool loads on client-side and server-side.
Better reporting of progress.

iQ Tag Management > Tealium Tools (February 24, 2025)

2025-02-24T00:00:00-07:00

New features

Internal & Client EA fully supports tool whitelisting

Updates and fixes

Updated the interface to include new Audience Stream Metrics.
Fixed CSS in the modal when showing Errors or Success messages.
Fixed a page error while the closing the Web Extension.
Fixed random logouts from manual login.
Fixed content script warning of unexpected token.
Updated the Settings > About tab wording.

Client-side tags (February 12, 2025)

2025-02-12T00:00:00-07:00

Updates and fixes

Updated Adobe Experience Platform Web SDK tag to change webpagedetails field to webPageDetails.
Updated Braze Web SDK tag to add All Events parameter.
Updated Epsilon Site yag to support Cookie ID mapping and SPA.
Updated Facebook Pixel tag to add content_type as a standard events parameter for a search event.
Updated Naver tag to include event triggers and event-specific parameters sections.

Deprecations

Deprecated Seznam Retargeting tag and renamed it to Seznam Retargeting (Legacy) tag.

iQ Tag Management > Consent integrations (February 12, 2025)

2025-02-12T00:00:00-07:00

Updates and fixes

Updated utcm_framework for consent integrations to v1.3.0:
- Supports callback-based CMP integrations.
- Fixes event ordering and race conditions.
- Includes Consent Register v1.1.0.
Updated cmGeneral for consent integration to v3.2.0:
- Ensures extensions scoped before load rules only run once, even when tags are referenced by UID.
- Adds a page-accessible version in window.utag.gdpr.version.
- Includes Consent Register v1.1.0.

iQ Tag Management > Save and publish (February 12, 2025)

2025-02-12T00:00:00-07:00

Updates and fixes

Added a warning that notifies users of an error preventing save of custom environment permissions and provides a retry option.
Removed Legacy Settings section from Publish Configurations menu.

Server-side connectors (February 12, 2025)

2025-02-12T00:00:00-07:00

New connectors

New marketplace connector: Split.io connector.

Updates and fixes

Updated Emarsys connector to fix HTTP method to call API.
Updated LINE connector to add Contact ID to all actions.
Updated Yahoo! Japan Ads connector:
- Batch limit changed to 200 records, 6 hours, and 10 MB.
- Changed Account ID parameter to required.
- Fixed an authentication error.

iQ Tag Management > Tags (February 12, 2025)

2025-02-12T00:00:00-07:00

Updates

Fixed a bug in tags that reset the configured lists of custom publish targets to All Custom Targets.
Fixed a bug in tags to display the unsaved changes icon correctly when the user finishes editing a tag.
Added a confirmation prompt when users click outside the tag edit window to prevent accidental changes or discarding of changes.

Platforms > Tealium for iOS (Swift) (February 12, 2025)

2025-02-12T00:00:00-07:00

Low Impact Changes

Fixed a potential race condition within consent management.

Server-side > Consent orchestration (Event-level) (February 6, 2025)

2025-02-06T00:00:00-07:00

We are excited to introduce Tealium consent orchestration, an event-level consent and data protection for server-side products which lets you centrally control consent conditions for event-level activations. This ensures that data processing aligns with user preferences and legal requirements.

Consent orchestration offers the following capabilities:

Centralized Consent Management: Define and enforce consent rules on the server-side, organizing them into purpose groups to ensure compliance with user privacy policies.
Error Protection & Data Integrity: Prevent accidental data leaks by ensuring that data is activated only when consent is granted or valid exemption conditions are met.
Flexible Consent Policies: Customize and selectively apply consent policies at scale, ensuring that only consented data is processed while adapting to different regulatory requirements.
Exemptions: Define exemptions for specific conditions where data tracking is allowed without explicit user consent, providing flexibility while ensuring compliance with data protection regulations.
Controls event-level activations: Manage consent enforcement for EventStream connector actions, Event functions, EventStore, EventDB, and events processed by AudienceStream.

For more information about consent orchestration, see the About consent orchestration.

Server-side > Attributes (January 29, 2025)

2025-01-29T00:00:00-07:00

Fixes

Fixed an issue where timeline enrichments recorded incorrect timestamps during visitor stitching.

iQ Tag Management > Client-side administration (January 29, 2025)

2025-01-29T00:00:00-07:00

Fixed

Fixed an issue with user export where the system failed to retrieve data for one or more profiles.

Client-side tags (January 29, 2025)

2025-01-29T00:00:00-07:00

New tags

New marketplace tag: Comscore tag
New marketplace tag: Mapp Intelligence Smart Pixel tag

Updates and fixes

Renamed Adobe Analytics connector to Adobe Analytics 1.4 connector
Updated Braze Web SDK tag to add “All Events” parameter.
Updated Google Analytics 4 tag to support refund events through dynamic mapping.
Updated Google Consent Mode tag to support custom data layer name.
Renamed Mapp Intelligence tag to Mapp Intelligence (Legacy pixel).
Updated Merkle Merkury tag to correct setting the confidence score and added base URL as a configuration field.
Updated Nextdoor Conversion Pixel tag to add event ID for server-side deduplication.
Updated the Taboola Pixel tag to support Unified E-commerce events.
Renamed Kenshoo Conversion tag to Skai Conversion tag.
Renamed At Internet Piano Analytics tag to Piano Analytics tag.

Server-side > Connectors (January 29, 2025)

2025-01-29T00:00:00-07:00

Updates and fixes

Updated Connectors Dashboard to add option to edit labels for individual connectors.
Updated Connectors Dashboard metrics in all private cloud environments.

Docs (January 29, 2025)

2025-01-29T00:00:00-07:00

New stuff

New guide available: User identifiers best practices guide, which provides guidance about when and how to set visitor ID attributes for optimal visitor stitching.

Improvements to search

Searches for snake-case variable names such as tealium_visitor_id will now return exact matches.
Search supports advanced search syntax:
- Exact match search using quotes. For example, find the exact phrase: "user ID".
- Exclude search terms using a hyphen. For example, find pages containing “google conversion” but not “connector”: "google conversion -connector".

Server-side > Functions (January 29, 2025)

2025-01-29T00:00:00-07:00

Fixes

Fixed error in custom functions that caused tests to incorrectly fail with a “There is no session ID or Tealium event” error because the default code does not include tealium_event.
Fixed an issue where getAttributeValueById method in Functions API could have returned a wrong attribute with same name but different type.
Removed unsupported JavaScript APIs from Functions code editor.

iQ Tag Management > Labels (January 29, 2025)

2025-01-29T00:00:00-07:00

Fixes

Fixed an issue with how labels are rendered in the filter menu on the Tags, Load Rules, and Events screens.

Server-side connectors (January 29, 2025)

2025-01-29T00:00:00-07:00

New connectors

New marketplace connector: Bloomreach connector
New marketplace connector: DataDog connector
New marketplace connector: StackAdapt Events connector
New marketplace connector: Taboola Audiences connector

Updates and fixes

Updated Mixpanel connector to allow selection of regional endpoint.
Updated Snowflake Streaming Connector to Snowflake Ingest SDK version 3.0.1 and fixed channel management issue.
Updated StackAdapt Events connector to fix error with optional Parameters section.
Renamed TVSquared connector to InnovidXP connector.

Platforms > Tealium Universal Tag (utag.js) (January 29, 2025)

2025-01-29T00:00:00-07:00

Updates and fixes

Updated utag 4.52 to include utag.v.js in the distro.zip file for self-hosting customers to ensure proper functionality. This change also ensures that billing continues to work as expected for customers who update to utag 4.52.

Server-side > Trace (January 29, 2025)

2025-01-29T00:00:00-07:00

Fixes

Fixed an issue in trace where the display of audiences joined before the current trace was incorrect.

Platforms > Remote commands (January 17, 2025)

2025-01-17T00:00:00-07:00

Updates and fixes

Updated Firebase Remote Command to latest Firebase SDK version.

Docs (January 15, 2025)

2025-01-15T00:00:00-07:00

New stuff

New guide available: Exclude offline purchasers from remarketing guide, which provides information about improving marketing efficiency and customer experience by removing offline purchasers from online remarketing campaigns.

Server-side > Server-side administration (January 15, 2025)

2025-01-15T00:00:00-07:00

Updates and fixes

Update to Usage Reports to include all AudienceStream events, online and offline, in the Total AudienceStream Events graph. Added the Real-Time AudienceStream Events graph and the Bulk AudienceStream Events graph.

Server-side connectors (January 15, 2025)

2025-01-15T00:00:00-07:00

Updates and fixes

Updated Awin Conversions connector to remove the Commission Group Code parameter from the Product Level Conversion section, which was a duplicate of the Commission Group Code parameter in the main mapping section.

Platforms > Tealium for iOS (Swift) (January 14, 2025)

2025-01-14T00:00:00-07:00

Low Impact Changes

Added the sendDeepLinkEvent flag to TealiumConfig to send a deep_link event when a deep link is received.

Client-side tags (January 8, 2025)

2025-01-08T00:00:00-07:00

Updates and fixes

Updated Twitter Pixel Tag and Twitter Tag names to X Pixel Tag and X Tag.

Server-side > Connectors (January 8, 2025)

2025-01-08T00:00:00-07:00

Updates and fixes

Update to enable Connectors Dashboard metrics for all pc- environments.

iQ Tag Management > Data layer (January 8, 2025)

2025-01-08T00:00:00-07:00

Updates

Update to Data Layer screen to correct the video link.

Docs (January 8, 2025)

2025-01-08T00:00:00-07:00

New stuff

New guide available: Customer spending levels guide, which provides information about targeting visitors based on the amount they spend.

Platforms > Remote commands (January 8, 2025)

2025-01-08T00:00:00-07:00

Updates and fixes

Updated Adjust Remote Command to latest Adjust SDK version.

iQ Tag Management > Save and publish (January 8, 2025)

2025-01-08T00:00:00-07:00

Updates and fixes

Updated publish to improve performance and reduce the amount of data being fetched.

Server-side (January 8, 2025)

2025-01-08T00:00:00-07:00

Updates and fixes

Updated profile switcher to improve performance and reduce the amount of data being fetched.

Server-side connectors (January 8, 2025)

2025-01-08T00:00:00-07:00

New connectors

Updates and fixes

Updated the Amazon Ads Audience Management connector to support user consent strings.
Updated the Google Ads Customer Match connector to support dynamically setting the Google Ads client customer ID.
Updated the Google Ads Enhanced Conversion for Leads connector to support dynamically setting Google Ads client customer ID.
Updated the Pinterest Conversions connector to add an Event Name Override parameter in Conversion Event Parameters that enables users to specify the name of a custom event.
Updated the Salesforce Journey Builder connector to resolve an issue in which an error occurs when optional attributes are not set.
Updated the X Custom Audiences connector to remove the User Identifier Hashing section and add the hashing information to the User Identifier section, as follows:
- (Required) Provide at least one user identifier
- All user identifiers except “Partner User ID” must be hashed using SHA256 and normalized.
- When you select apply SHA256 hash, the connector will whitespace trim, lowercase, and hash this value using SHA256 hash.

iQ Tag Management > Tags (January 8, 2025)

2025-01-08T00:00:00-07:00

Updates

Update to resolve an issue in which visit and visitor AudienceStream attributes did not display the correct icon in the Mapped Variables tab and the hover info window in the Mappings Toolbox.
Update to resolve an issue with adding an event to an existing tag in which the New Event page becomes unresponsive after changing the event type.
Update to resolve an issue in which validation warnings were not properly highlighting missing variables for Event Trigger Variables.
Update to Events Edit view to resolve an issue in which validation warnings did not properly highlight missing variables for Event Trigger Variables.

Client-side tags (December 18, 2024)

2024-12-18T00:00:00-07:00

Updates and fixes

Updated Extole tag to resolve an issue with conversion events where the key is missing and an undefined error occurs.

iQ Tag Management > Consent integrations (December 18, 2024)

2024-12-18T00:00:00-07:00

Updates and fixes

Updated consent integrations to fix an issue with sorting the list of integrations. The list is now sorted by the number of warnings.

Docs (December 18, 2024)

2024-12-18T00:00:00-07:00

New stuff

Tealium Docs has a new section: Guides

These guides provide practical examples and strategies to help you use Tealium effectively and solve real-world challenges. Check out the latest guide:

Customer spending levels guide

Server-side > Live Events and feeds (December 18, 2024)

2024-12-18T00:00:00-07:00

Updates and fixes

Fixed an issue in Live Events where certain characters were shown as their HTML-encoded versions.

Server-side connectors (December 18, 2024)

2024-12-18T00:00:00-07:00

Updates and fixes

Updated Amazon Ads Audience Management connector to correct an issue that results in an empty dropdown list of advertisers.
Updated Amazon Ads Conversions connector to add automatic deduplication and optional mapping of Tag ID.
Updated the following connectors to Google Ads API v18:
Updated Google Display & Video 360 connector and Google Ad Manager 360 connector to upgrade the protobuf-java library for Maven to version 4.29.0.
Updated ROKT Events connector to rename connector and update actions and settings.
Update to undo deprecation of Singular Events connector.

Platforms > Tealium Universal Tag (utag.js) (December 18, 2024)

2024-12-18T00:00:00-07:00

For detailed information on the changes, how to implement them, and trade-offs, see Version 4.52+ notes.

Version 4.52 introduces improved support for single-page applications (SPAs), optimizations for Google’s Interaction to Next Paint (INP) scores, improvements in session counting for first-party setups, and several bug fixes and performance updates.

This release includes the following updates:

Queue for early tracking events
Adds a queuing feature to make tracking functions (utag.view, utag.link and utag.track) immediately available on page load, eliminating issues (especially common in SPAs) when tracking calls are made before utag.js is loaded. Use this feature only with version 4.52 and later. Using it with earlier versions will prevent utag.js from running.
Non-blocking tags option
A new setting, nonblocking_tags, improves Interaction to Next Paint (INP) scores by making tags non-blocking. This is useful for large or resource-intensive tags by reducing potential negative impacts on page load times and search rankings, but means that page interactions are no longer blocked by tags, which comes with tradeoffs. For more information on the tradeoffs, see Non-blocking tags option.
Fixed session counting for first-party setups
Restores session counting for first-party and reverse-proxy customers, removing the need for custom solutions. First-party customers should deactivate any previous custom session counting configurations to avoid duplicate counting. For self-hosted setups, contact Tealium support to deactivate your billing requests.
Performance enhancements
Optimizes performance by reducing unnecessary cookie reads and eliminating inconsistent behaviors:
- Extensions scoped to Before Load Rules now execute once per page load. A new setting, suppress_before_load_rules_with_uids, has been added to restore legacy behavior, preventing Before Load Rules extensions from executing for tags loaded by UID.
- Event attributes with the tealium_* prefix are now overwritten by Tealium-generated values, except for tealium_visitor_id and tealium_event. This prevents conflicts from manually set tealium_* attributes in the data layer.
Bug fixes:
- Resolved an issue where specifying a non-existent tagUID in tracking calls could cause unexpected errors.
- Added a fix for cases where consent integrations could ignore utag_cfg_ovrd settings initially (before respecting them ultimately) by populating utag.cfg before and after consent integrations.

Server-side > Trace (December 18, 2024)

2024-12-18T00:00:00-07:00

Updates and fixes

Updated Trace to ensure audience membership is correctly reflected in the visitor profile JSON.

Client-side tags (December 11, 2024)

2024-12-11T00:00:00-07:00

Updates and fixes

Updated the Braze Web SDK tag to support Braze Web SDK version 5.5.
Updated Google Cookie Matching Service for DV360 and Ad Manager tag to add process_consent mapping.

Docs (December 11, 2024)

2024-12-11T00:00:00-07:00

New stuff

Tealium Docs has a new section: Guides

These guides provide practical examples and strategies to help you use Tealium effectively and solve real-world challenges. Check out the latest guides:

Server-side connectors (December 11, 2024)

2024-12-11T00:00:00-07:00

Updates and fixes

Updated Appsflyer App Events connector to remove attributes that do not have a value.
Updated Criteo Audiences connector to use Criteo API version 2024-10.
Updated Epsilon Event API connector to categorize a 200 response as a success.
Updated LinkedIn Conversions connector to add a mapping destination for LinkedIn Insight Tag Conversion ID. If the tag conversion ID differs from the connector conversion ID, map the tag conversion ID to LinkedIn Insight Tag Conversion ID.
Updated Microsoft Customer Match connector to retry a bulk upload or download when a 4204 error occurs (No more bulk upload or download calls will be permitted for the current time period).

Server-side > Trace (December 11, 2024)

2024-12-11T00:00:00-07:00

Updates and fixes

Fixed a Trace issue that could cause audiences that were joined in a previous session to not be displayed in the list of audiences.

Client-side tags (December 4, 2024)

2024-12-04T00:00:00-07:00

Updates and fixes

Updated Criteo One tag to fix an issue where page_view_id was not set with every event.
Updated the Criteo Cookie Matching Service tag to fix a QuotaExceededError when writing Criteo userid data to localStorage.
Updated the PebblePost tag with the following changes:
- Added new parameters:
  - _pp.customerIp
  - _pp.sessionId
  - _pp.brandUUId
- Renamed the following parameters:
  - _pp.siteId to _pp.brid
  - _pp.siteUId to _pp.brcid
  - _pp.end_url to _pp.targetUrl.
- All parameters except _pp.brandUUId are now required.

iQ Tag Management > Consent integrations (December 4, 2024)

2024-12-04T00:00:00-07:00

New/Cool Stuff

Introduced the Consent Integration Guide, a step-by-step example of how to set up a supported vendor integration with Tealium iQ Tag Management.

Server-side > Insights (December 4, 2024)

2024-12-04T00:00:00-07:00

New/Cool Stuff

Added a new Datasets best practices guide to help ensure efficient dataset performance and data quality in Tealium Insights. A link to this guide is now available directly in the Insights UI.

iQ Tag Management > Profiles (December 4, 2024)

2024-12-04T00:00:00-07:00

Updates and fixes

Improved validation to prevent the creation of Tealium iQ profiles with duplicate names.

Server-side connectors (December 4, 2024)

2024-12-04T00:00:00-07:00

New connectors

New marketplace connector: AWS Firehose (Tealium Provided Credentials) connector
New marketplace connector - Teads Conversions connector

Updates and fixes

Updated the Snowflake Streaming connector to version 2.3.
Updated the Snapchat Conversions connector with the following changes:
- Updated Add to Cart event to require Version and OS Version in the Extended Device Info section.
- Updated the Contents object to include the brand parameter and allow mappings for arrays of integers.
Updated Reddit Conversions connector to automatically populate screen dimensions data when available.
Updated the Impact Conversions connector to move non-conversion sale items (attributes that do not start Item) from Conversion Sale Items to Conversion Paremeters.
Updated AT Internet Piano Analytics connector to support dynamic Site ID mapping.
Updated the Twitter Conversions connector with the following changes:
- Renamed the connector from Twitter Conversions to X (formerly Twitter) Conversions.
- Update to version 12 of the API.
- Removed the Send Mobile Measurement Conversion Event action.
Updated the Awin Conversion connector to remove HTML encoding in parts query parameter.
Updated the Taboola Audiences connector with the following changes:
- Resolved NullPointerException errors in the Add User to Audience action.
- Added minimum TTL validation when creating audiences. The minimum supported TTL is now 1440 hours (60 days).
- Added TABOOLA_ID as a new Type. This ID is not hashed.
Updated the Pegasystems connector to support sending customer profile data to Pega through AudienceStream, enabling seamless integration for enhanced customer insights and engagement.

iQ Tag Management > Tags (December 4, 2024)

2024-12-04T00:00:00-07:00

Updates

Updated the Tags tab to fix an issue where a white screen was displayed when all DOM variables were used in Mapped Variables.
Fixed an issue where AudienceStream visitor attributes displayed an incorrect icon in the Mapped Variables tab and the hover information dialog in the mapping toolbox.

Server-side > Trace (December 4, 2024)

2024-12-04T00:00:00-07:00

Updates and fixes

Updated Trace to display event-level enrichments.

Platforms > Tealium for iOS (Swift) (December 2, 2024)

2024-12-02T00:00:00-07:00

Medium Impact Changes

Fixed a double slash typo in the URL construction for TagManagement.

Low Impact Changes

Fixed SwiftLint warnings for UTF-8 data conversion to string.

Server-side > Insights (November 21, 2024)

2024-11-21T00:00:00-07:00

Updates

Split the Template Details screen into two tabs: Overview and Datasets.

Administration (November 20, 2024)

2024-11-20T00:00:00-07:00

New stuff

Tealium SSO now supports Federation ID to identify users logging in through their company’s Identity Provider (IdP).

Server-side connectors (November 20, 2024)

2024-11-20T00:00:00-07:00

Updates and fixes

Updated the Awin Conversion connector to support adding list of strings and lists of numbers in the parameters.
Updated the Amazon Ads Conversions connector to validate the country code format.
Updated the Reddit Conversions connector to remove the click through agreement when setting up the connector.
Updated the Trade Desk Real-Time Conversion Events connector to remove the Encryption Key field.
Updated the Google Ads Conversions connector to remove instructions to wait 24 hours before adjusting a conversion in the Conversion Restatement and Conversion Adjustment actions, as Google no longer requires this waiting period.

iQ Tag Management > Tags (November 20, 2024)

2024-11-20T00:00:00-07:00

Updates

utag.js and utag.#.js files are now instantly refreshed on the Content Delivery Network (CDN) after a Tealium iQ publish, allowing you to immediately test published files. Previously, it took up to five minutes for changes to those files to propagate through the CDN.

Client-side tags (November 13, 2024)

2024-11-13T00:00:00-07:00

Updates and fixes

Updated the Adobe Analytics AppMeasurement for JS tag to ensure that when serialization is added to a product event mapping, the event no longer appears as a standalone entry in the event string.
Updated RTB House Retargeting tag to add isAttributed and conversionCurrency parameters to the conversion event.

iQ Tag Management > Consent integrations (November 13, 2024)

2024-11-13T00:00:00-07:00

Updates and fixes

Fixed an issue where users were unable to scroll to the bottom of the page to see all items in the Consent Integrations screen when global alerts are at the top.

iQ Tag Management > Events (November 13, 2024)

2024-11-13T00:00:00-07:00

Updates and fixes

Added a delay configuration to the Hash change event to trigger the tracking call a specified number of milliseconds after the hash change event occurs.

Server-side connectors (November 13, 2024)

2024-11-13T00:00:00-07:00

Updates and fixes

Updated the Awin Conversion connector to support multiple commission groups.
Updated the Adobe Experience Platform connector to fix an issue where an error in the consent categories prevented the connector from triggering.
Updated the Google Cloud Pub/Sub connector to add support for Ordering Key field.
Updated the Reddit Custom Audiences with the following changes:
- Changed the page.size query parameter to 1000 instead of 50.
- Updated the Audience drop-down list to not display deleted audiences.

Server-side > Trace (November 13, 2024)

2024-11-13T00:00:00-07:00

Updates and fixes

Fixed an issue where the actions triggered counter did not update after an action was triggered in EventStream or AudienceStream.

Server-side connectors (November 6, 2024)

2024-11-06T00:00:00-07:00

Updates and fixes

Updated the Yahoo! JAPAN Ads API connector to change the Content-type header in the Add User List action to multipart/form-data.
Updated the Appsflyer App Events connector with the following changes:
- Added the TCFConsent and ManualConsent data mapping categories to the Track in App Event and Track In App Event (SDK Clients) actions.
- Updated the Track Install action to add Facebook referrer and Instagram referrer fields to the Platform Data data mapping category.
- Added support for mapping a dynamically set attribute containing the OS of the event.
- When empty attributes are sent to the connector, they are now stripped from the payload.
Renamed the Cheetah Digital connector to Cheetah Digital by Marigold connector.
Deprecated the following connectors:
- SendLoop
- Sizmek
- SendLane
- SendinBlue
- Express Pigeon
- Freshsales
- GoSquared
- InMobi
- Keen
- Kiip
- Madvertise
- Mailjet
- Mailerlite
- Mocean
- Singular Events
- Smartfocus
- Silverpop Engage

iQ Tag Management > Tags (November 6, 2024)

2024-11-06T00:00:00-07:00

Updates and fixes

Updated Tags screen to properly clear the validation error icon, when validation issues related to the load rule or event in the Rules and Events tab are resolved.
Fixed an issue in the Tags table where the unsaved changes icon was not cleared after saving or publishing a profile.

API (October 30, 2024)

2024-10-30T00:00:00-07:00

Updates and fixes

Updated the Tealium V3 iQ Profiles API (Early Access) with the following changes:
- Fixed loadrule_expression logic for AND rules for all iQ Profiles APIs.
- iQ Tags API:
  - Updated PATCH method to change the value.tagConfiguration parameter name to value.configuration.
  - Removed scope and loadRuleJoinOperator fields.
  - Removed duplicate IDs for the loadRule parameter.
  - Removed template field in the GET response.
- iQ Events API: Removed duplicated IDs for the eventLoadRuleList parameter.

Client-side tags (October 30, 2024)

2024-10-30T00:00:00-07:00

Updates and fixes

Updated the Adobe Analytics AppMeasurement for JS tag to Adobe Analytics AppMeasurement v2.27.0.
Updated the InvocaJS Web Integration tag to add support for single page applications.

iQ Tag Management > Consent integrations (October 30, 2024)

2024-10-30T00:00:00-07:00

Updates and fixes

Updated the main menu to use the warning icon instead of a yellow error icon when there are consent integrations issues but they do not impact the production environment.
Fixed issue that could cause the Errors column in consent integrations to fail to update immediately when a new active tag is added.

Server-side connectors (October 30, 2024)

2024-10-30T00:00:00-07:00

Updates and fixes

Updated the Adobe Experience Platform connector to add a Create flow to the Connection ID parameter.
Updated the Snowflake Streaming connector Send Entire Event Data action to always include a unique event identifier (tealium_event_id) with every event and to include additional data options (First-Party Cookies, Meta, and DOM).

New connectors

New marketplace connector: Taboola Audiences

iQ Tag Management > Tags (October 30, 2024)

2024-10-30T00:00:00-07:00

Updates and fixes

Removed the Related Extensions from the Uses column of the Tags table.

Platforms > Tealium for React Native 2.x (October 29, 2024)

2024-10-29T00:00:00-07:00

Fixed issue in Android to handle errors properly for loading from file and saving VisitorProfile.

API (October 23, 2024)

2024-10-23T00:00:00-07:00

Updates

The Visitor Privacy V2 API endpoint has been removed. If you were using the V2 API, you need to upgrade to the Visitor Privacy V3 API.

Client-side tags (October 23, 2024)

2024-10-23T00:00:00-07:00

Updates and fixes

Updated the Xandr Universal Pixel to add ad-storage property under the Consent management category.
Updated Adobe Analytics AppMeasurement tag to version 2.27.0

New tags

New marketplace tag: TV Scientific

Server-side connectors (October 23, 2024)

2024-10-23T00:00:00-07:00

Updates and fixes

Updated the Google Ads Conversion Tracking and Remarketing connector to ensure that the transaction ID is set in utag.globals.
Updated the Emarsys connector:
- Add Upsert record in an RDS table and Upsert record in an RDS table (Batch) actions.
- Add batch actions for all existing actions.
- Include the new Source ID section.
- Refresh field names and descriptions.
Updated all Google connectors to include descriptions for connector actions.
Renamed Sailthru connector to Marigold Engage by Sailthru.
Updated the Yahoo! Japan Ads API connector to version 14.
Fixed an issue where the Send Batched Customized Data via HTTP Request (Advanced) Webhook action is saved as Send Event Data via HTTP Request.
Deprecated the Splunk connector.

New connectors

New marketplace connector: Manychat

iQ Tag Management > Tags (October 23, 2024)

2024-10-23T00:00:00-07:00

Updates and fixes

Fixed an issue where editing a load rule while configuring a new tag causes unexpected values to appear in the tag summary table.

Client-side tags (October 16, 2024)

2024-10-16T00:00:00-07:00

Updates and fixes

Updated the Teads Advertiser tag to add Name, Price, and Currency variables.

iQ Tag Management > Consent integrations (October 16, 2024)

2024-10-16T00:00:00-07:00

Updates and fixes

Fixed CSS issue that could cause overflow issues in the Rule cards in consent integrations.

iQ Tag Management > Save and publish (October 10, 2024)

2024-10-10T00:00:00-07:00

Updates and fixes

Enhancements to the Last Published Version by Environment section in the Save/Publish screen. You can now compare each published version to the version you want to save or publish.

Client-side tags (October 9, 2024)

2024-10-09T00:00:00-07:00

Updates and fixes

Updated the Amplitude Browser SDK tag with the following changes:
- Renamed the Default Tracking mapping category to Autocapture.
- Created an additional Autocapture parameter, elementInteractions.
- Renamed ip_address to ipAddress.
Updated the Microsoft Clarity tag to add consent features:
- Configuration: New ad_storage and tealium_consent properties.
- Data mapping: New Enable consent and Disable consent events.

Server-side > Connectors (October 9, 2024)

2024-10-09T00:00:00-07:00

Updates and fixes

Fixed an issue in connector configuration screens to allow text fields for new features to be editable for existing connectors.

iQ Tag Management > Consent integrations (October 9, 2024)

2024-10-09T00:00:00-07:00

Updates and fixes

Added prebuilt consent integrations and default purpose groups for Cookiebot and Digital Control Room.
Added a notification for configuration and Purpose Group errors on the consent integrations overview screen.
Updated the color of consent integrations warnings based on whether the prod environment is impacted by any warnings. If so, the warnings are red. If prod is not affected, they are yellow.

iQ Tag Management > Load rules (October 9, 2024)

2024-10-09T00:00:00-07:00

Updates and fixes

Fixed an issue where switching libraries associated with a load rule variable would produce errors not shown in the UI.

Server-side > Save and publish (October 9, 2024)

2024-10-09T00:00:00-07:00

Updates and fixes

Added revert option to the Versions chart on the Server-side Versions screen.

Server-side connectors (October 9, 2024)

2024-10-09T00:00:00-07:00

Updates and fixes

Updated the AT Piano Analytics connector to ensure that the Previous URL parameter is assigned to the Current URL only when no attribute is mapped.
Updated the Tiktok Events connector with the following changes:
- Renamed the Track Event action to Send Track Event.
- Updated Event Source ID and Event Time to be required parameters.
- Deprecate the Send Web Event action.
Updated the Twitter Custom Audiences connector with the following changes:
- Renamed the connector from Twitter Custom Audiences to X (formerly Twitter) Custom Audiences.
- Upgraded to v12 of the API.
- Added Ad User to Custom Audience (multiple identifiers) and Remove User from Custom Audience (multiple identifiers) actions.
- Added support for phone_number in User Identifier parameters.

Client-side tags (October 2, 2024)

2024-10-02T00:00:00-07:00

Updates and fixes

Updated the Microsoft Advertising Universal Event Tracking (UET) tag to add new configuration properties, a data mapping category, and an event for consent management.
- Configuration: New ad_storage and tealium_consent properties
- Data mapping: New consent management category, ad_storage destination, and Update consent event

iQ Tag Management > Consent integrations (October 2, 2024)

2024-10-02T00:00:00-07:00

Updates and fixes

Renamed the Tealium Tag Purpose drop-down list to Purpose in the consent integrations Purpose Group Tealium iQ Purpose tab to better reflect the actual behavior.
Updated the OneTrust consent integrations template to 2.0.2 to fix an issue when the data layer has more than 1,000 events.

Server-side connectors (October 2, 2024)

2024-10-02T00:00:00-07:00

Updates and fixes

Updated the Adobe Experience Platform connector to add Stream Record Data and Stream Record Data (batch) actions to send real-time profile data to Adobe using XDM individual profile schemas.
Updated the Facebook Conversions connector to support strings and arrays of strings for the following parameters: phone number (ph), first name (fn), last name (ln), date of birth (db), gender (ge), city (ct), state (st), zip code (zp), country (country), and external ID (external_id).
Updated the Google Ads Customer Match connector Insights table to include match rate percentage.
Updated the Snapchat Conversions connector to deprecate the Send Conversion V2 action type and add support for the Send Conversion V3 action type. The new action type update also includes the following changes:
- Support for sending Content Info parameters as an object.
- Deduplication now uses the event_id parameter.
Updated the Snowflake Streaming connector to support encrypted private keys.

Platforms > Tealium for React Native 2.x (September 30, 2024)

2024-09-30T00:00:00-07:00

New module: Moments API Module 1.0.0 added.
Fixed an issue to display VisitorProfile dates on Android as numerical timestamps instead of strings.
Added VisitorProfile type definition.

iQ Tag Management > Consent integrations (September 25, 2024)

2024-09-25T00:00:00-07:00

Updates and fixes

Updated consent integrations to resolve an issue where the asterisk indicating unsaved changes was not displayed.

Server-side connectors (September 25, 2024)

2024-09-25T00:00:00-07:00

Updates and fixes

Updated the Pinterest Audiences connector to resolve an issue with Establish Connection not working correctly.

iQ Tag Management > Tags (September 25, 2024)

2024-09-25T00:00:00-07:00

Updates and fixes

Updated Tag UI to resolve an issue in which the Wait for Update field is not displayed after saving configuration changes.
Updated Tag UI to add Delay timeout for History State Change event. Enter a time in milliseconds. Default is no delay (0 milliseconds).

API (September 19, 2024)

2024-09-19T00:00:00-07:00

Updates

The Visitor Privacy V2 API will become obsolete on October 2, 2024. If you are using the V2 API, you need to upgrade to the Visitor Privacy V3 API.

Client-side tags (September 18, 2024)

2024-09-18T00:00:00-07:00

Updates and fixes

Updated Pinterest tag to add External ID mapping.

New tags

New marketplace tag: Lucky Orange

Server-side connectors (September 18, 2024)

2024-09-18T00:00:00-07:00

Updates and fixes

Updated the Singular Events connector to correct the documentation link.
Updated the Webhook connector to add guardrails to the webhook connector to prevent infinite loops.
Updated the Xandr Instant Audience Service to correct the sh1udid parameter name. The correct parameter name is sha1udid.

New connectors

New marketplace connector: Yelp Conversions Connector

iQ Tag Management > Consent integrations (September 11, 2024)

2024-09-11T00:00:00-07:00

Updates and fixes

Added impacted environments to the global notification banner shown when there’s an issue in consent integrations.

Server-side connectors (September 11, 2024)

2024-09-11T00:00:00-07:00

Updates and fixes

Updated Facebook Conversions connector to remove the Event Match Quality Score column from Connector Insights.

New connectors

New marketplace connector: Reddit Custom Audiences
New marketplace connector: Webhook (JWT), which has the same functionality as other Webhook connectors, but uses a JSON Web Token for authentication.

iQ Tag Management > Tags (September 11, 2024)

2024-09-11T00:00:00-07:00

Updates and fixes

Updated Tags page to correct an issue in which a tag is shown at the bottom of the page after being deactivated.
Updated the Uses column in the Tags table to link each icon to the appropriate Tags Detail tab.

Client-side tags (September 5, 2024)

2024-09-05T00:00:00-07:00

Updates and fixes

Updated Adobe Analytics AppMeasurement for JS tag to correct an issue in which the tag is fired without consent when it is bundled.

iQ Tag Management > Consent integrations (September 5, 2024)

2024-09-05T00:00:00-07:00

Updates and fixes

Updated unmapped tags logic in consent integrations to consider only active tags.

Server-side connectors (September 5, 2024)

2024-09-05T00:00:00-07:00

Updates and fixes

Updated Google Ads Conversions connector to add two optional parameters, Customer ID Override and Manager Customer ID Override that can be used to override the configured Customer ID and Manager Customer ID.

New connectors

New marketplace connector: Viant connector.

iQ Tag Management > Tags (September 5, 2024)

2024-09-05T00:00:00-07:00

Updates and fixes

Updated Tags table Bulk Actions to correct an issue with bulk delete.

Server-side > Connectors (August 28, 2024)

2024-08-28T00:00:00-07:00

Updates and fixes

Fixed currentPeriodRetry error when adding a connector from Connectors Marketplace.
Reduced frequency of updating dashboard metrics from one minute to five minutes.

iQ Tag Management > Consent integrations (August 28, 2024)

2024-08-28T00:00:00-07:00

Updates and fixes

Fixed issue with bulk deletion that could cause the Unmapped Tags count to be incorrect in consent integrations.
Added a new uniqueness requirement for Exemptions, Integrations, and Purpose Groups names in consent integrations. Duplicate names are no longer allowed.

Server-side connectors (August 28, 2024)

2024-08-28T00:00:00-07:00

Updates and fixes

Updated Clinch connector to rename action from Sent Event to Send Event.
Updated Google Campaign Manager 360 Floodlight connector to fix NullPointerException error.
Updated LinkedIn Conversions connector and LinkedIn Matched Audiences connector to use API version 202406.
Updated Reddit Conversions connector to use additional API parameters.
Updated SalesForce Parrot connector to fixed No static resource pardot/oauth2/refresh-token error.
Updated Veritonic connector to add Custom parameters section.
Updated Webhook connector to fix add new action error.
Renamed Webtrekk connector to Mapp Intelligence connector.

New connectors

New marketplace connector: ActiveCampaign Connector v3

Client-side tags (August 21, 2024)

2024-08-21T00:00:00-07:00

Updates and fixes

Updated Facebook Pixel tag to use newly released format of _fbc cookie.
Deprecated Google Ad Manager Conversion tag.

Server-side > Connectors (August 21, 2024)

2024-08-21T00:00:00-07:00

Updates and fixes

Updated Connector Delivery Status/Response Type graph to display aggregated sums of event successes and failures by hour.

Server-side connectors (August 21, 2024)

2024-08-21T00:00:00-07:00

Updates and fixes

Updated Braze connector to add Track User (Sync) action.
Updated Doceree connector to fix expired token error and offer selection of Production or Demo environment.
Renamed Eloqua connectors to Oracle Eloqua connector and Oracle Eloqua Custom Object Bulk connector.
Renamed Responsys connectors to Oracle Responsys Connector SOAP API and Oracle Responsys Marketing Cloud connector.

New connectors

New marketplace connector: Clinch connector

Platforms > Tealium for React Native 2.x (August 21, 2024)

2024-08-21T00:00:00-07:00

Added check on Android for multiple Tealium instances during initialization.

iQ Tag Management > Templates (August 21, 2024)

2024-08-21T00:00:00-07:00

Updates and fixes

Fixed an issue that caused templates to fail to update to the selected version.

Server-side connectors (August 14, 2024)

2024-08-14T00:00:00-07:00

Updates and fixes

Updated Adobe Campaign v8 connector to fix NullPointerException error.
Updated Cordial connector to allow Record connector activity action in AudienceStream.
Updated The Trade Desk First Party Data connector to add EUID, TDS, and netID types to User ID parameter.
Removed the following deprecated connectors:
- Amazon Ads Audience Management

iQ Tag Management > Consent integrations (August 8, 2024)

2024-08-08T00:00:00-07:00

Updates and fixes

Fixed a bug where unsubmitted form field entries could be inappropriately retained when the form is reopened in consent integrations purposes.
Added a global notification and warning icon in the navigation menu when a consent integration misconfiguration could cause tags to stop firing.

Client-side tags (August 7, 2024)

2024-08-07T00:00:00-07:00

Updates and fixes

Updated Snowplow tag to add API v3.23.0 to Code Version dropdown list.

Server-side > Functions (August 7, 2024)

2024-08-07T00:00:00-07:00

Updates

The Action V2 runtime is obsolete and is no longer supported. Functions that use the V2 runtime are still executing, but you cannot save code changes. For more information, see Migrate a V2 function to the V3 runtime.

Server-side connectors (August 7, 2024)

2024-08-07T00:00:00-07:00

Updates and fixes

Updated Adobe Campaign Classic connector to allow Send Custom SOAP Request action in EventStream.
Updated Pinterest Audiences connector to use new token structure.
Updated Webhook connector to reduce lower limit of Time To Live (TTL) option to 1 minute.
Updated Google Analytics 4 Measurement Protocol connector:
- Deprecated Page View action
- Updated Send Event (tag.js) action to clearly state that Timestamp Micros converts timestamps to microseconds.
- Changed Event Type to Event Name and updated dropdown list to display event name values instead of descriptions.
- Added page_view event name.
- Changed Custom Event Type to Custom Event Name.
- Added session_id and engagement_time_msec parameters.
Updated the following connectors to Facebook Marketing API version 20.0:

New connectors

New marketplace connector: Adobe Campaign v8 connector
New marketplace connector: Amplitude Identity connector

Platforms > Tealium for iOS (Swift) (August 7, 2024)

2024-08-07T00:00:00-07:00

Medium Impact Changes

Added new MomentsAPI module.
Added new logging in module callback to allow modules to report success or failure on initialization.

Server-side > Trace (August 7, 2024)

2024-08-07T00:00:00-07:00

Updates and fixes

Added a message to warn users when consent orchestration exemptions have been triggered.

Client-side tags (July 31, 2024)

2024-07-31T00:00:00-07:00

Updates and fixes

Updated Adobe Analytics AppMeasurement for JS tag to fix an issue where trackExternalLinks and trackDownloadLinks were using an incorrect boolean syntax causing issues with the tag.
Updated the Connector Details modal to fix an issue where the Cancel button was not closing the modal as expected.

Server-side > Connectors (July 31, 2024)

2024-07-31T00:00:00-07:00

Updates and fixes

Updated the Summary block in the Connectors screen to include retry metrics and trend icons indicating up/down status.

iQ Tag Management > Consent integrations (July 31, 2024)

2024-07-31T00:00:00-07:00

Updates and fixes

Updated the consent integrations Purposes screen to allow the first purpose to be deleted, unless it is the only one.

iQ Tag Management > Save and publish (July 31, 2024)

2024-07-31T00:00:00-07:00

Updates and fixes

Removed all deprecated logic for utag.sub.js and utag.footer.js. These assets will no longer be sent to the CDN and will no longer appear in distro verification in Client-Side Versions.

Server-side connectors (July 31, 2024)

2024-07-31T00:00:00-07:00

Updates and fixes

Updated the Doceree connector to add an option for selecting environments in the Admin Configuration section of the connector configuration.

iQ Tag Management > Tags (July 31, 2024)

2024-07-31T00:00:00-07:00

Updates and fixes

Updated the Tags screen to fix an issue where the unsaved changes icon was not displaying correctly for changes made to inherited tags.

Client-side tags (July 24, 2024)

2024-07-24T00:00:00-07:00

Updates and fixes

Updated the Google Ad Manager 360 Audience Pixel tag to fix an issue where the Network Code and Segment ID fields for the tag configuration were not saving.
Update the Trade Desk Universal Pixel tag to add custom parameters in Standard data mapping category.

iQ Tag Management > Consent integrations (July 24, 2024)

2024-07-24T00:00:00-07:00

Updates and fixes

Added new requirement that OneTrust Vendor IDs can’t end in -test in the consent integrations.

iQ Tag Management > Events (July 24, 2024)

2024-07-24T00:00:00-07:00

Updates and fixes

Added single-page application (SPA) event listeners for:
Deprecated Page view event.

iQ Tag Management > Tags (July 24, 2024)

2024-07-24T00:00:00-07:00

Updates and fixes

Updated the Tags screen to hide the Run Tag Template Status Checker button for client-side profiles without access.

Client-side tags (July 17, 2024)

2024-07-17T00:00:00-07:00

Updates and fixes

Updated Adobe Analytics AppMeasurement for JS tag to fix an issue where trackExternalLinks and trackDownloadLinks were set as strings instead of Boolean.
Deprecated Amplitude tag.

New tags

New marketplace tag: Amplitude Browser SDK

iQ Tag Management > Consent integrations (July 17, 2024)

2024-07-17T00:00:00-07:00

Updates and fixes

Added click to edit functionality for rows in overview tables (integrations, exemptions, and purpose groups) in consent integrations.
Refined the Active column icon and title in both tables for consent orchestration.

Platforms > Tealium for React Native 2.x (July 17, 2024)

2024-07-17T00:00:00-07:00

Updated Tealium dependencies to the latest on both platforms:

Android Kotlin:
- Core 1.6.0
- Tag Management 1.2.3
- Remote Commands 1.4.0
Swift Modules: 2.13.0

Client-side tags (July 10, 2024)

2024-07-10T00:00:00-07:00

Updated the Facebook Pixel tag to add a cookie logic that captures the _fbc cookie even if the Facebook script is blocked by ad blockers.

Server-side > Connectors (July 10, 2024)

2024-07-10T00:00:00-07:00

Updates and fixes

Fixed an issue in the new UI where not all fields in existing connectors were mapped as they were in the old UI.

Server-side connectors (July 10, 2024)

2024-07-10T00:00:00-07:00

Updates and fixes

Updated the Snapchat Conversions connector to rename the following actions:
- V2(older version) to Send Conversion V2.
- V2(newer version) to Send Conversion V3.
Updated the Sailthru connector to allow mapping arrays when mapping user attributes.
Updated the Webhook OAuth2 (3-Legged) and Webhook OAuth2 (2-Legged) connectors to have the same actions as the standard webhook connector.
Removed the following deprecated connectors:
- Nexmo
- CallRail
- Co-SENDER
- AutoPilotHQ
- Apsalar Events
- AppLovin

New connectors

New marketplace connector: Snowflake Streaming connector

iQ Tag Management > Tags (July 10, 2024)

2024-07-10T00:00:00-07:00

Updates and fixes

Updated the tag Configuration tab to fix an issue where the Edit button was not clickable when there was a long string of text in the configuration.
Updated the Tags screen to fix an issue where tags using deactivated load rules and events were not showing a warning icon.

API (June 26, 2024)

2024-06-26T00:00:00-07:00

Updates

V3 Visitor Privacy and V3 Visitor Profile APIs are now available under General Availability (GA).

Client-side tags (June 26, 2024)

2024-06-26T00:00:00-07:00

Updates and fixes

Deprecated MakeMeReach tag.
Updated RTB House Retargeting tag to add e-commerce support for OfferID parameter.

iQ Tag Management > Consent integrations (June 26, 2024)

2024-06-26T00:00:00-07:00

Updates and fixes

Updated consent integrations core template (utcm_framework) to v1.2.1 to fix edge cases where bundled tags could cause issues that blocked tags inappropriately.
Fixed issue that caused the underlying Add Integration slideout to close, instead of just the active slideout when clicking outside the New Purpose Group slideout.

Server-side > Insights (June 26, 2024)

2024-06-26T00:00:00-07:00

Updates

Updated to enable custom dashboards to be exported and imported.

Server-side > Moments API (June 26, 2024)

2024-06-26T00:00:00-07:00

Updates

Now available under General Availability (GA). Moments API is the Tealium flagship personalization API for real-time moments that matter.

Server-side connectors (June 26, 2024)

2024-06-26T00:00:00-07:00

Updates and fixes

Updated Google Ads connectors to use the latest version (v16) of the Google Ads API.
Updated the Google Analytics 4 Measurement Protocol connector to support overriding API Secret in mapping for Firebase events.
Updated the TikTok Events connector to add the Track Event action.

New connectors

New marketplace connector: LivePerson

iQ Tag Management > Tags (June 26, 2024)

2024-06-26T00:00:00-07:00

Updates and fixes

Updated tag Rules and Events tab to remove deleted load rules and events and revert to All Pages and Events if all other load rules and events have been deleted.

Client-side tags (June 20, 2024)

2024-06-20T00:00:00-07:00

Updates and fixes

Updated Utiq tag:
- Removed ids_available_event_name, isConsentGranted, ids_available_event_name, mtid_dl_key, atid_dl_key, isEligible parameters.
- Added utiq_mtid, utiq_atid, utiq_consent_granted, and utiq_is_eligible data layer variables.
- Added listeners category with listener_ids_available, listener_consent_update_finished, listener_consent_changing, listener_initialised, and listener_eligibility_checked parameters.

iQ Tag Management > Profiles (June 20, 2024)

2024-06-20T00:00:00-07:00

Updates and fixes

Deprecated the profile logo functionality.

Server-side connectors (June 20, 2024)

2024-06-20T00:00:00-07:00

Updates and fixes

Updated the Branch Events connector to make boolean attributes mappable for the Limit Ad Tracking parameter and added the User Data category as a mapping option for the following attributes: developer_identity, randomized_device_token, and browser_fingerprint_id.
Updated the Eloqua connector to fix an API error when creating a target shared list.
Updated the Pinterest Conversions connector to add AudienceStream support.
Updated the Webhook connector to correct decimal rounding when using Print Attribute Names with the Send Visitor Profile action.

New connectors

New marketplace connector: Mapp Connect
New marketplace connector: VKontakte Ads

iQ Tag Management > Tags (June 20, 2024)

2024-06-20T00:00:00-07:00

Updates and fixes

Released major enhancements to the tags screen to align the user experience with other parts of the application. The new screens improve usability with a larger working area, clearer language, improved tool tips, and better visibility into tag mappings and dependencies. Learn more: Manage tags.

Server-side > Trace (June 20, 2024)

2024-06-20T00:00:00-07:00

Updates and fixes

Fixed a rendering issue so that image or non-text responses will no longer be displayed.

Client-side tags (June 12, 2024)

2024-06-12T00:00:00-07:00

Updates and fixes

Updated LinkedIn Insight tag to make the automatically generated event ID available client-side.

Client-side tags (June 5, 2024)

2024-06-05T00:00:00-07:00

Updates and fixes

Updated the following tags to implement logic to verify the Tealium visitor ID is defined before making a cookie sync call:
Updated the following tags to add logic to trigger the cookie sync call once per session:

Server-side connectors (June 5, 2024)

2024-06-05T00:00:00-07:00

Updates and fixes

Updated the Selligent connector to fix an issue that prevented users from adding a new field to a connector action.

Platforms > Tealium for Java (June 1, 2024)

2024-06-01T00:00:00-07:00

Removed unnecessary reference to javax.xml.ws.http.HTTPException to support newer JDKs without additional dependencies.

Client-side tags (May 30, 2024)

2024-05-30T00:00:00-07:00

Updates and fixes

Updated Adobe Experience Platform Web SDK tag to support version 2.19.
Updated Google Analytics 4 tag to correct an issue causing duplicate purchase pixels to be sent.

iQ Tag Management > Save and publish (May 30, 2024)

2024-05-30T00:00:00-07:00

Updates and fixes

Enhancements to the Publish Details table in the Save/Publish screen. Information is more granular which enables better filters, sorting, and searching.

Server-side connectors (May 30, 2024)

2024-05-30T00:00:00-07:00

Updates and fixes

Updated the Facebook Conversions connector to populate external ID with the Tealium Visitor ID when automapping is enabled.
Updated the Google SA360 Enhanced Conversions connector to correct an issue with the operation type.
Updated the Marketo connector to correct an issue where non-typed attributes were not mappable.
Updated the Yahoo! JAPAN Ads API connector to use the v12 API.
Removed the following deprecated connectors:
- Outbound.io
- PersistiQ
- Pipedrive
- romoter.io
- SalesMachine
- SendX
- Sendicate

iQ Tag Management > Consent integrations (May 22, 2024)

2024-05-22T00:00:00-07:00

Updates and fixes

Fixed an issue in consent integrations where the Unmapped Tags error is displayed when there are no unmapped tags.

iQ Tag Management > Events (May 22, 2024)

2024-05-22T00:00:00-07:00

Updates and fixes

Update to YouTube event to resolve issue with collecting video data.

Server-side connectors (May 22, 2024)

2024-05-22T00:00:00-07:00

New connectors

New marketplace connector: Exactag S2S Tracking

Updates and fixes

Updated the Adobe Experience Platform connector to resolve an issue where the sandbox configuration header was not being passed to the connector fields.
Updated the Google DV360 Customer Match connector to add the Match Rate Percentage column to Insights table.
Updated the Nine Audience Match connector to remove the Segment Name parameter for the Remove User from All Segments action. This parameter defaults to REMOVE_FROM_ALL for this action.
Updated the Nine Audience Match connector to correct the documentation links.
Updated the Snapchat Conversions connector to use the new CAPI, which includes updates to the connector parameters.

Client-side tags (May 15, 2024)

2024-05-15T00:00:00-07:00

Updates and fixes

Updated Adobe Analytics AppMeasurement for JS tag to version 2.26.0.
Updated BloomReach tag to resolve an object reference error.
Updated Contentsquare UX Analytics to resolve an issue in which a duplicate PageView event is sent.
Updated the Snap Pixel tag to resolve an issue with mapping the pixel_id.

Server-side connectors (May 15, 2024)

2024-05-15T00:00:00-07:00

New connectors

New marketplace connector: Tune Postback Tracking

Updates and fixes

Removed the deprecated Ambassador connector from the Marketplace.
Updated the Agillic Recipients connector to correct an issue with the handling of empty dates.
Updated Criteo Audiences connector API to version 2024-01.
Updated the Quantcast Audiences to remove the Remove User from Segment action, which is not supported.
The Reply.ai connector was removed from the Marketplace.
Updated the Session AI connector to allow Event Name to be mapped to an attribute.
Updated the Salesforce Email Studio (ExactTarget) connector and the Salesforce Email Studio OAuth2 (ExactTarget) connector to resolve an error that occurs when a string that contains numeric data is an empty string.
Updated the Snapchat Audience Match and Snapchat Conversions connectors to add an addendum to the MSA.

Platforms > Tealium for Android (Kotlin) (May 15, 2024)

2024-05-15T00:00:00-07:00

Core 1.6.0
- HttpClient now supports only retrying on response codes that support retries.
- Fix: ResourceRetriever refresh interval affecting library settings being fetched too often.
- Fix: Reinstated missing ResourceEntity class
RemoteCommandDispatcher 1.4.0.
- Adding a RemoteCommand with a remote URL config now supports falling back to loading from an Asset named {command id}.json on the first launch.
  - If a file name is also provided, then it will use that name to lookup the Asset.
  - It is now safe to omit the .json extension on the filename parameter when adding a new remote command, although the .json extension of the actual file should still be present.
  - Fix: Refresh interval was not being adhered to
- Updated the module dependency minimum on com.tealium:kotlin-core to 1.6.0.
TagManagementDispatcher 1.2.2
- The webview is refreshed on new sessions to ensure that the latest IQ configuration is available.

Client-side tags (May 8, 2024)

2024-05-08T00:00:00-07:00

Updates and fixes

Updated Epsilon Partner Sync Web Service tag to include the dtm_sync query parameter.
Updated the Wunderkind tag to correct the img_base_url value.

Server-side connectors (May 8, 2024)

2024-05-08T00:00:00-07:00

Updates and fixes

Updated the LinkedIn Conversions connector to use the new link to the vendor documentation.

Server-side > Audiences (May 1, 2024)

2024-05-01T00:00:00-07:00

Fixes

Fixed Segment page to disable saving segments with unsaved attributes.

Platforms > Remote commands (May 1, 2024)

2024-05-01T00:00:00-07:00

Updates and fixes

Updated Braze SDK version to support Apple privacy manifest requirements.

iQ Tag Management > Save and publish (May 1, 2024)

2024-05-01T00:00:00-07:00

Updates and fixes

Updated notification email for pending publish requests and proposed changes.

Server-side connectors (May 1, 2024)

2024-05-01T00:00:00-07:00

Updates and fixes

Fixed Google SA360 Enhanced Conversions connector to properly sum quantity arrays as integers.
Updated Facebook Conversions connector to add Lead Event Source parameter.
Updated Google Ads Customer Match connector to support arrays of email addresses and phone numbers.
Updated Google Ads Conversions connector to add a Conversion Action Override parameter that uses EventStream variables to populate the Conversion Action ID.
Updated the dataset body of Optimizely Dynamic Customer Profile connector.

New connectors

New marketplace connector: Nine Audience Match.

Platforms > Tealium for iOS (Swift) (May 1, 2024)

2024-05-01T00:00:00-07:00

Medium Impact Changes

Improved local RemoteCommands to accept files path with or without the extension.
Fixed remote commands and remote settings refresh mechanism and caching.
Improved remote commands and remote settings retry mechanism.
Allow URL RemoteCommands to use a bundled local file with the commandId as the name while downloading the remote file or if it can’t be downloaded and is not cached.
Added a TagManagementWebview refresh after a session is expired.

Server-side > Trace (May 1, 2024)

2024-05-01T00:00:00-07:00

Updates and fixes

Fixed issue where expanding the Visits per browser type attribute caused a crash in the Trace page.

Client-side tags (April 24, 2024)

2024-04-24T00:00:00-07:00

New tags

New marketplace tag: Glance Cobrowse

Updates and fixes

Updated Google Ad Manager 360 Audience Pixel tag to support IAB compliance.
Fixed Google Consent Mode tag to properly handle scenarios when tag is loaded before the Google Consent Mode tag runs.
Updated SessionAI tag to add ability to pass customer information through initialization parameters.
Fixed SessionAI tag to map items object data correctly. eventData.items object renamed to eventData.cart_items, added new eventData.new_updated_items array. Also, passing items array to u.EVENTS_LIST.update_cart event.
Updated The Trade Desk Universal Pixel tag to add custom parameters in Standard data mapping category.

Server-side > Data sources (April 24, 2024)

2024-04-24T00:00:00-07:00

Updates

Added View in Live Events buttons to Data Sources table.

Server-side connectors (April 24, 2024)

2024-04-24T00:00:00-07:00

Updates and fixes

Updated the Facebook Conversions connector with the Send Advancement Measurement Event action (under limited availability from Facebook).
Updated Adobe Journey Optimizer connector to include Unitary message execution (real-time) action.
Fixed Adobe Journey Optimizer connector to include Namespace CCA endpoint.
Updated Google SA360 Enhanced Conversions connector to add retry for NOT_FOUND: UserId for MatchId errors.

iQ Tag Management > Extensions (April 17, 2024)

2024-04-17T00:00:00-07:00

Updates and fixes

Fixed an issue with the jQuery onHandler extension where localStorage and sessionStorage variables were incorrectly available in the variables menu.

Server-side connectors (April 17, 2024)

2024-04-17T00:00:00-07:00

Updates and fixes

Updated the Awin Conversion connector to require either the AWC parameter or the Voucher Code.
Deprecated the DialogOne connector.

New connectors

New marketplace connector: Adobe Journey Optimizer.

Platforms > Tealium for React Native 2.x (April 11, 2024)

2024-04-11T00:00:00-07:00

tealium-react-native 2.4.0:

Fixed issue where callbacks for some methods were not being notified on error.
Fixed issue where Android failed to de-initialize correctly.
Added XCode 15 support, which now targets iOS 12 and later.
Removed arm64 exclusions from iOS.
Added Gradle 8 and later support.
Updated Tealium dependencies to the latest on both platforms.

Modules and remote commands 1.1.0:

Added XCode 15 and Gradle 8 and later support.

Client-side tags (April 10, 2024)

2024-04-10T00:00:00-07:00

Updates and fixes

Updated Mixpanel tag with new vendor information and implementation guide link.
Fixed Adobe Experience Platform Web SDK tag to allow events to properly handle counters.
Updated Adobe Experience Platform Web SDK tag to add Analytics product-level eVar, categoryIDs, renderDecisions, and personalization.surfaces attributes.

Server-side connectors (April 10, 2024)

2024-04-10T00:00:00-07:00

Updates and fixes

Updated Amazon Ads Audience Management connector to list regions in the API URL drop-down.
Updated Branch Events connector to handle device_advertising_id parameter, and added Developer Identity and Device Fingerprinting to parameter list for mappings.
Updated Google Ads Conversions connector to increase timeout from 5 seconds to 10 seconds.
Updated Marketo connector to limit list entries to 300 and to allow custom IDs in lists.

Administration (April 5, 2024)

2024-04-05T00:00:00-07:00

Updates and fixes

Tealium’s infrastructure is being expanded to maintain seamless operations with increased server-side traffic. We are adding IP addresses to all of our data processing regions.

If you are using allowlists (also known as safelists or whitelists), include the new IP addresses to continue operating without increased error rates.

The additional IP addresses will be introduced on the following dates:

Apr 29, 2024 - US (Oregon)
May 6, 2024 - EU (Ireland and Frankfurt)
May 13, 2024 - APJ (Hong Kong, Sydney, Tokyo)
May 20, 2024 - US (US East 1)

If the new IP addresses are not added to your current allowlist before the roll-out date, you may notice increased connector errors, function action errors, and files not being read from non-S3 file services.

For a full list of IP addresses to allow and how to test your configuration for any issues after the change, see Tealium IP addresses to allow.

Client-side tags (April 3, 2024)

2024-04-03T00:00:00-07:00

Updates and fixes

Updated Amazon Advertising tag to add non-hashed email and phone number to Enhanced Conversions mappings.
Updated the TikTok Pixel tag to support multiple tags. Only events configured for a specific tag will fire when triggered.

Server-side > Connectors (April 3, 2024)

2024-04-03T00:00:00-07:00

Updates and fixes

Updated arrangement and spacing of fields on Settings tab to improve readability.

iQ Tag Management > Load rules (April 3, 2024)

2024-04-03T00:00:00-07:00

Fixes

Updated Load Rules screen to add an icon and count for consents associated with the load rule.

Server-side connectors (April 3, 2024)

2024-04-03T00:00:00-07:00

Updates and fixes

Fixed Movable connector to remap Cart Add event from category_viewed to send correct event.
Updated Yandex Metrica to add checkbox to hash Personally-Identifiable Information (PII) values on your behalf.
Updated Facebook Audiences connector to display an error panel when the connector fails to establish a connection.

Client-side tags (March 27, 2024)

2024-03-27T00:00:00-07:00

Updates and fixes

Updated the RTB House Retargeting tag with the following changes:
- Removed automatic mapping of Category ID from _ccat.
- Updated eventObject for events using offerIds to pull this value (as an array) from the e-commerce offerId mapping.

Server-side connectors (March 27, 2024)

2024-03-27T00:00:00-07:00

Updates and fixes

Updated the Session AI connector to fix an issue where an action throws a null pointer exception when purchase attributes are added.
Updated the Pinterest Conversions connector to add Click ID parameter to the user data.

Client-side tags (March 20, 2024)

2024-03-20T00:00:00-07:00

Updates and fixes

Updated Pinterest tag to fix an issue where the tag sent an incorrect event name when you set Auto Page Visit event to true.
Updated Adobe Experience Platform Web SDK tag to fix incorrect object format for linkClicks events.
Fixed an issue where local storage and session storage variables were not correctly mapped in a tag’s u.map object.
Fixed an issue in the UI where the Reload dialog remained visible after dismissal, covering other menu items.
Deprecated the Yahoo Search Marketing tag.

iQ Tag Management > Consent integrations (March 20, 2024)

2024-03-20T00:00:00-07:00

Updates and fixes

Fixed an issue with displaying some special characters in tag names, such as <,>, and &.

Server-side connectors (March 20, 2024)

2024-03-20T00:00:00-07:00

New connectors

New marketplace connector: Session AI
New marketplace connector: Snowflake Streaming - Early Access

Updates and fixes

Updated the Facebook Audiences connector to properly display errors in the connector configuration tab.
Updated the Movable Ink connector to fix an issue where it won’t fire when all categories are consented to, due to a spelling mismatch.
Updated the LinkedIn Conversions connector to replace the event_id parameter with eventId to support LinkedIn updates.
Updated the Reddit Conversions connector to add the following dataProcessingOptions fields: mode, country and region.
Updated the Amazon Ads Audience Management connector to add the dataSourceCountry field for DSP audience creation.
Updated the Amazon Ads Conversions connector to change the batch size to 100 records.
Updated the Google Sheets connector to remove dependencies on restricted scopes and migrate the spreadsheet ID from a lookup function to a text field.
Updated TikTok Events connector to improve content type mapping options.

iQ Tag Management > Events (March 13, 2024)

2024-03-13T00:00:00-07:00

New/Cool Stuff

Updated the Events UI with the following new additions:
- Updated the Events page to add a column for Library separate from the Labels column.
- Updated the events Details slideout to display the UID in the left column.
- Expanded the Publish Locations section to display more information.

Updates and fixes

Updated the Events UI to add warnings that display if inherited load rules or variables used by events were deleted.

API (March 10, 2024)

2024-03-10T00:00:00-07:00

Updates and fixes

Added support for PageLoad event to APIs and removed support for the now deprecated pageView event.

Client-side tags (March 6, 2024)

2024-03-06T00:00:00-07:00

New tags

New marketplace tag: Utiq

iQ Tag Management > Events (March 6, 2024)

2024-03-06T00:00:00-07:00

Updates and fixes

Updated the Events UI to add a prompt that displays when unsaved changes will be lost if you close or cancel while creating a new event.

Server-side connectors (March 6, 2024)

2024-03-06T00:00:00-07:00

New connectors

New marketplace connector: Dynamic Yield
New marketplace connector: Google Ad Manager Audience Integration connector
New marketplace connector: Optimizely Data Platform

Updates and fixes

Updated the LinkedIn Matched Audiences connector to fix an issue where users were encountering an error when attempting to view configured actions in the UI.
Updated the Pinterest Conversions connector to make the Event ID parameter optional.
Updated the Appsflyer App Events connector to add Track In App Event (SDK Clients) action, enabling event sending for clients using the Appsflyer SDK.

Platforms > Remote commands (March 1, 2024)

2024-03-01T00:00:00-07:00

Updates and fixes

Updated SKAdNetwork implementation in the Attribution module to support XCode15.

Platforms > Tealium for Cordova (March 1, 2024)

2024-03-01T00:00:00-07:00

Upgrade native iOS and Android Tealium dependencies to the latest versions.
Target XCode 15 for iOS and bump iOS minimum deployment target to iOS 12.
Fixed Firebase plugin installation ordering issue that could cause Firebase not to work if installed before the main plugin.

Platforms > Tealium for Flutter (March 1, 2024)

2024-03-01T00:00:00-07:00

Updated iOS dependencies to support XCode 15.
Increased minimum iOS deployment target to 12.0.
Updated Android dependencies to the latest version.

Platforms > Tealium for iOS (Swift) (March 1, 2024)

2024-03-01T00:00:00-07:00

Low Impact Changes

Fixed Privacy Manifest NSPrivacyAccessedAPITypeReasons for the disk space category.

Platforms > Tealium for .NET MAUI (March 1, 2024)

2024-03-01T00:00:00-07:00

Updates to our NuGet packaging. Due to changes in the packaging format, users on version 1.0.0 may experience issues.

iQ Tag Management > Consent integrations (February 28, 2024)

2024-02-28T00:00:00-07:00

Updates and fixes

Added the TrustArc integration with a new default purpose group.

iQ Tag Management > Client-side consent management (February 28, 2024)

2024-02-28T00:00:00-07:00

Updates and fixes

Updated the consent manager cmGeneral template to v3.1.0, adding tealiumConsentRegister functionality to make consent signals easier to access.

Server-side connectors (February 28, 2024)

2024-02-28T00:00:00-07:00

Updates and fixes

Updated the Google Display & Video 360 and Google Ad Manager 360 connectors to fix an issue where users were encountering an error when attempting to create a list in Google using the UI.

Client-side tags (February 22, 2024)

2024-02-22T00:00:00-07:00

Updates and fixes

Deprecated the DataXu Cookie Matching Service tag.
Updated Google Analytics 4 tag to fix an issue with incorrect naming of the User Provided Data Email Address parameter.
Updated the Google Consent Mode tag with the following changes:
- Supports consent integrations consent-emitted events.
- Supports Google-specific mapping attributes to ease integration with consent management.
Updated the Reddit Pixel tag to support Reddit Data Processing and Limited Data Use (LDU) flags.

iQ Tag Management > Consent integrations (February 22, 2024)

2024-02-22T00:00:00-07:00

Updates and fixes

Fixed an issue that caused special symbols in consent integrations to be displayed incorrectly.
Updated the consent integrations framework template to v1.2.0, adding tealiumConsentRegister functionality to make consent signals easier to access.

Server-side connectors (February 22, 2024)

2024-02-22T00:00:00-07:00

Updates and fixes

Updated the Facebook Conversions connector to convert EventStream date attributes from milliseconds to seconds when mapped to the Event Time parameter.
Updated the following connectors to Facebook Marketing API version 18.0:
Updated the Iterable connector to let users use an European Union (EU) host for their EU customers.
Updated the Google Enhanced Conversions for Web connector to make Customer ID and Manager Customer ID fields mappable.
Updated the Google SA360 Enhanced Conversions connector to support quantity arrays and calculate the sum of the array.
Updated the Pega Connector to add authentication methods (POST or Basic) to the connector configuration.

Platforms > Tealium for iOS (Swift) (February 20, 2024)

2024-02-20T00:00:00-07:00

Low Impact Changes

Fixed possible clashes with Privacy Manifests when installing with CocoaPods.

Client-side tags (February 14, 2024)

2024-02-14T00:00:00-07:00

Updates and fixes

Updated the Google Analytics 4 tag to correct undefined error issue and incorrect tag template version.
Updated the Google Consent Mode tag to trigger a consent update when consent integrations initiates a refire of the tag triggered by the user updating consent preferences.
Updated the LinkedIn Insight tag to remove unused e-commerce mappings.
Updated Snap Pixel tag to better support multiple pixel IDs.

iQ Tag Management > Client-side consent management (February 14, 2024)

2024-02-14T00:00:00-07:00

Updates and fixes

Updated the consent manager cmGeneral template to v3.0.13:
- Renamed the shouldTagFire function to shouldBlockTag to better reflect its purpose without changing behavior.
- Fixed an issue that caused tags called by UID to be blocked for opted out users even when consent enforcement shouldn’t apply.
- Improved opt-in and opt-out module interactaction when both are used.

iQ Tag Management > Extensions (February 14, 2024)

2024-02-14T00:00:00-07:00

Updates and fixes

Updated global search to improve search navigation and element selection.

iQ Tag Management > Save and publish (February 14, 2024)

2024-02-14T00:00:00-07:00

Updates and fixes

Fixed issue that prevented publishing to a custom environment named custom.

Server-side connectors (February 14, 2024)

2024-02-14T00:00:00-07:00

New connectors

New marketplace connector: SAS 360 Match

Updates and fixes

Updated the Google Display & Video 360 Customer Match and Google Ad Manager 360 connectors with the following changes:
- Updated to v2 of the Google Audience Partner API.
- Added a new consent object with default values to the OffineUserDataJob.create object for Add To User List actions.
Deprecated the Google Adwords Customer Match and Google AdWords Customer Match (Tealium-Provided Credentials) connectors.

iQ Tag Management > Tags (February 14, 2024)

2024-02-14T00:00:00-07:00

Updates and fixes

Updated global search to improve search navigation and element selection.

iQ Tag Management > Templates (February 14, 2024)

2024-02-14T00:00:00-07:00

Updates and fixes

Fixed an issue that incorrectly allowed inherited tag templates to be editable. Inherited tag templates are now read-only.

Platforms > Tealium for iOS (Swift) (February 10, 2024)

2024-02-10T00:00:00-07:00

Low Impact Changes

Fixed the reported library version to be the latest (2.12.1).

Client-side tags (February 7, 2024)

2024-02-07T00:00:00-07:00

New tags

New marketplace tag: Orbee

Updates and fixes

Updated the Google Consent mode tag with additional consent configurations for Ad User Data and Ad Personalization consent categories.

Server-side connectors (February 7, 2024)

2024-02-07T00:00:00-07:00

Updates and fixes

Updated the Adobe Campaign Classic connector to rename the current action to “Custom SOAP request (Batched)” and add a new action, “Custom SOAP request”.
Updated the Adobe Experience Platform connector to fix an issue with the incorrect conversion of Map objects to XDM schema parameters.
Updated the Google Analytics 4 Measurement Protocol connector to support campaign details mappings.
Updated the LinkedIn Matched Audiences and LinkedIn Conversions connectors to use version 202311 of the LinkedIn API.
Deprecated the following connectors:
- Retently
- Sarbacane
- Send Pulse
- SendWithUs
- Campayn
- Chameleon
- Close.io
- Ask Nicely

Platforms > Remote commands (February 1, 2024)

2024-02-01T00:00:00-07:00

Updates and fixes

Updated consent options for Adjust on iOS and Android.
Updated Firebase Remote Commands on Android to support setting multiple user properties with a single command.

Platforms > Tealium for iOS (Swift) (February 1, 2024)

2024-02-01T00:00:00-07:00

Medium Impact Changes

Now officially supporting XCode 15.
Increased minimum supported operating system versions: iOS 12.0, TvOS 12.0, and MacOS 10.14.
Added Privacy Manifest in the SDK for disclosing the privacy API usage reasons. Learn more

Platforms > Tealium for .NET MAUI (February 1, 2024)

2024-02-01T00:00:00-07:00

Initial release

Client-side tags (January 31, 2024)

2024-01-31T00:00:00-07:00

Updates and fixes

Updated the Google Analytics 4 tag to support user-provided data mappings.
Updated the Reddit Pixel tag to support advanced matching parameters and deduplication.
Updated the RTB House Retargeting tag to add UID logic using the uid standard mapping parameter.
Deprecated the Tealium Benchmark tag.

iQ Tag Management > Consent integrations (January 31, 2024)

2024-01-31T00:00:00-07:00

Updates and fixes

Updated the consent integrations framework template to v1.1.3 to fix an issue that caused tags to be triggered incorrectly. This update also improves performance in cases of prolonged polling.

iQ Tag Management > Client-side consent management (January 31, 2024)

2024-01-31T00:00:00-07:00

Updates and fixes

Updated Consent Manager Event Logging templates (fullConsentEventHandler and partialConsentEventHandler) to include fallbacks for newly centralized logic for customers still using the legacy Consent Manager v1. For v1 customers, a fallback for cmDoNotSell is not required because it was not available for this version.

iQ Tag Management > Data layer (January 31, 2024)

2024-01-31T00:00:00-07:00

Fixes

Fixed an issue where applying a data layer variable that contains special characters to a page view event would result in a JavaScript error that prevented iQ Tag Management from loading.
Updated event trigger variables executed in utag.js to no longer have extra single quotes (') added into the resulting value if the value contains double quotes (").

Server-side connectors (January 31, 2024)

2024-01-31T00:00:00-07:00

Updates and fixes

Updated the Algolia Insights connector by adding new Object Data configuration fields to fix a problem when mapping the product_position_number parameter to Positions.
Updated the Amazon Ads Audience Management connector with the following changes:
- Added EventStream support.
- Deprecated the /amc/partner/instances endpoint and migrate to /amc/instances.
Updated the Amazon Ads Conversions connector to support additional user match keys.
Updated the Amazon Advertising DSP connector to support country code for audience creation.
Updated the Firebase Cloud Messaging connector to correct an issue with template rendering.
Updated the LinkedIn Conversions connector to fix an error with sending the email parameter. When sending any additional user information, such as company, title, or country code, the user first name and last name are required, even if an email or UUID is provided.
Updated the Reddit Conversions connector to remove transaction_id and add conversion_id and product parameters to the Conversion Event mapping section.
Updated the Google Analytics 4 Measurement Protocol connector to remove character limits for page_title, page_location, and page_referrer and support user-provided data and consent states.
Updated the Yandex Metrica connector with the following changes:
- Configuration: The Counter ID value is now a part of the connector configuration.
- The Yandex Client ID (_ym_uid) is mappable and now a required parameter.
- The Products parameter is now two arrays, an array that represents the product IDs (key) and another that represents quantities of each product (value).
- Send Order Event: Now requires a date type attribute.
- Send Ecommerce Event: The Currency code is now mappable and the Action Field is now Purchase Fields and is no longer required.
- Upsert Contact Event: clientID is no longer accepted. To pass Client IDs, use client_ids.

Client-side tags (January 25, 2024)

2024-01-25T00:00:00-07:00

Updates and fixes

Updated Google Consent Mode tag to version 2 and added Ad User Data and Ad Personalization categories.

Server-side > Connectors (January 25, 2024)

2024-01-25T00:00:00-07:00

Updates and fixes

Updated the Connectors table to add single and bulk delete actions.

iQ Tag Management > Consent integrations (January 25, 2024)

2024-01-25T00:00:00-07:00

Fixes

Fixed edit window to properly handle purpose group creation and management.

Server-side connectors (January 25, 2024)

2024-01-25T00:00:00-07:00

Updates and fixes

Updated [Eloqua Connector]/server-side-connectors/oracle-eloqua-connector/ to add Upload Contact through a Bulk API action.
Updated Google Ads Enhanced Conversions for Web to use Dynamic Customer ID.
Updated the following Google connectors to use Google Ads API version 15 and consent options:
Updated Agillic Recipient Connector to use their new Batch API.
Fixed Amazon Firehose Connector to properly process batched actions.

Client-side tags (January 18, 2024)

2024-01-18T00:00:00-07:00

Updates and fixes

Updated the Adobe Analytics AppMeasurement for JS tag to correct an issue with updating the template to version 2.25.0.

iQ Tag Management > Consent integrations (January 18, 2024)

2024-01-18T00:00:00-07:00

Fixes

Updated to make the Vendor ID field required for custom consent integrations.

iQ Tag Management > Profiles (January 18, 2024)

2024-01-18T00:00:00-07:00

Updates and fixes

Fixed an issue with the older profile version banner not being displayed when viewing an older profile version.

Server-side connectors (January 18, 2024)

2024-01-18T00:00:00-07:00

Updates and fixes

Updated the Adobe Campaign connector to enable the Send Custom SOAP Request action for EventStream.
Updated the Agillic Recipients connector to resolve an API error that occurs when the response does not contain JSON.
Updated the Google Analytics connector to resolve an issue in which the Hit Type for events sent with the Send Analytics Event Data (Mobile Optimized) action is set to screenview instead of event.
Updated the Pegasystems connector to add the new ID Merge action.

Client-side tags (January 11, 2024)

2024-01-11T00:00:00-07:00

Updates and fixes

Updated data mappings to add color coding to the Mapped Variables view.
Fixed incorrect tag version dates.

iQ Tag Management > Consent integrations (January 11, 2024)

2024-01-11T00:00:00-07:00

Updates and fixes

Updated consent integrations framework template utcm_framework to v1.1.2, which includes:
- A fix for negated conditions in load rules.
- Enhanced blocking behavior to ensure it works as expected.
- Optimization to prevent tags from loading the utag.N.js (tag template) files before each tag is allowed to be executed.

Server-side connectors (January 11, 2024)

2024-01-11T00:00:00-07:00

Updates and fixes

Updated the Agillic Recipients connector with new mappings to allow empty values to be sent for unused attributes.
Updated the Avo Inspector connector to add the Track all the events action to enable or disable all events tracking.
Updated the PulsePoint NPI List connector to fix an issue where the connector was throwing timeout and 429 errors.
Updated the Reddit Conversions connector to fix an issue where emails where not normalized correctly.
Updated the Amazon Ads Audience Management connector with the following:
- Removed the External Audience ID field from the Create Audience page.
- Added connection_id field to the Add Visitor to Amazon Marketing Cloud (AMC) action.

Platforms > Tealium for iOS (Swift) (January 10, 2024)

2024-01-10T00:00:00-07:00

Low Impact Changes

No functional changes. Fixed Swift Package Manager definition of minimum supported operating system versions.

Platforms > Remote commands (January 1, 2024)

2024-01-01T00:00:00-07:00

Updates and fixes

Fixed the implementation of the Adjust trackThirdPartySharing flag.
Updated Braze Remote Commands on iOS to unify functionality between all platforms and tag for webview.

Platforms > Tealium for Flutter (January 1, 2024)

2024-01-01T00:00:00-07:00

Updated Remote Commands to fix an issue where local mappings were incorrectly set as .webview.

Platforms > Tealium for iOS (Swift) (January 1, 2024)

2024-01-01T00:00:00-07:00

Medium Impact Changes

Increased minimum supported operating system versions: iOS 11.0, TvOS 11.0, WatchOS 4.0, and MacOS 10.13.
Changed the storage default directory on disk for TvOS from Application Support to Caches because Application Support was not supported on the TVs.
Removed the iAd framework from the Attribution module because it was disabled by Apple and will be removed soon.

Low Impact Changes

Implemented the option to disable the whole SDK from remote settings.
Updated the list of device names, including Mac devices and the newest iOS devices.
Fixed TealiumVisitorProfile parsing to gracefully accept null strings.
Improved error logs readability.
Updated list of iOS device models.

Known Issues

This is our final release targeting XCode 14. Note that XCode 15 dropped support for iOS 11. To install on XCode 15, you must manually increase the minimum deployment target of the Tealium library to iOS 12 after installing it or the app will crash on launch. For more information, see TEALIUM SWIFT BUG: Runtime crash on launch with Xcode 15 Release.

Client-side tags (December 20, 2023)

2023-12-20T00:00:00-07:00

Updates and fixes

Updated the Google Cloud Retail tag to add event-specific parameters and additional parameters to e-commerce mappings and correct attribute mismappings.
Updated the TikTok Pixel tag by adding Order ID to the standard tracking parameters to fix an issue with the Auto Purchase Tracking feature.

iQ Tag Management > Save and publish (December 20, 2023)

2023-12-20T00:00:00-07:00

Enhancements

Increased the number of visible versions on the Versions screen to 20.

Server-side connectors (December 20, 2023)

2023-12-20T00:00:00-07:00

New connectors

New marketplace connector: Adobe Campaign Standard (oAuth).
New marketplace connector: Yandex Metrica

Updates and fixes

Updated the Adobe Analytics connector to support new brand actions.
Updated the Facebook Audience (Customer Provided Credentials) connector to fix an issue in which the callback URL wasn’t redirecting back to Tealium correctly.

Client-side tags (December 13, 2023)

2023-12-13T00:00:00-07:00

Updates and fixes

Updated the Epsilon Partner Sync Web Service Tag to correct the base URL.
Updated the Fathom Analytics tag. The trackGoal event has been replaced with trackEvent, which is an object with two attributes, _site_id and _value.
Updated the Google Ads Conversion Tracking & Remarketing tag to correct an issue that prevented the tag from being triggered.
Updated the Rakuten Advertising Performance tag to correct an issue with tax calculation.
Updated Session AI tag to resolve an issue that occurs when productId is empty. cart is now an array of items. coupons is now an array of objects. Display of event-specific parameters has been updated to only display the parameters linked to each event. Removed price_sale and price_orig; use items.priceSale and items.priceOrg instead.
Rewrote the True Fit Integration tag.

iQ Tag Management > Consent integrations (December 13, 2023)

2023-12-13T00:00:00-07:00

Updates and fixes

Updated the consent integrations framework template utcm_framework to v1.1.1 as follows:
- Ensure Tealium iQ cookies aren’t set before the appropriate consent decision is received.
- Ensure ‘before load rules’ and ‘after load rules’ extensions only run once for events processed from the implicitEventQueue.
- Improve the examples and comments in the utcm_framework template.
Resolved an issue in which a purpose that was removed was shown as undefined.
Resolved an issue in which incoming event attributes are not displayed.
Update to ensure preloaded rules in consent integrations exemptions and purpose groups cannot be edited.
Updated the template for custom consent integrations to use more intuitive example code.

Server-side > Data sources (December 13, 2023)

2023-12-13T00:00:00-07:00

Updates

Updated configuration of file import data sources. Attribute mapping is now the second step in configuring a new inbound source.

Server-side > Labels (December 13, 2023)

2023-12-13T00:00:00-07:00

Fixes

Corrected an issue where labels are lost when an error occurs during a label request.

iQ Tag Management > Labels (December 13, 2023)

2023-12-13T00:00:00-07:00

Fixes

Corrected an issue where labels are lost when an error occurs during a label request.

iQ Tag Management > Save and publish (December 13, 2023)

2023-12-13T00:00:00-07:00

Fixes

Corrected an issue in which the Lock Profile publish setting could not be turned off.

Server-side connectors (December 13, 2023)

2023-12-13T00:00:00-07:00

New connectors

New marketplace connector: Reddit Conversions.

Fixes

Updated Campaign Monitor connector to allow clearing of custom fields.
Updated Pardot connector to add Verify Campaign ID, Verify Email Template, Verify List ID buttons to configuration screens.

Client-side tags (December 7, 2023)

2023-12-07T00:00:00-07:00

Updates and fixes

Updated the Criteo OneTag tag to add page_view_id in the event JSON.

iQ Tag Management > Extensions (December 7, 2023)

2023-12-07T00:00:00-07:00

Fixes

Fixed an issue where the Extension tab search field would reset after a user updated the extension.

iQ Tag Management > Save and publish (December 7, 2023)

2023-12-07T00:00:00-07:00

Enhancements

Removed ability to make a copy for individual versions from the Version Details drop-down list.

Fixes

Resolve possible JavaScript error that prevented users from merging with a profile save version.

Server-side connectors (December 7, 2023)

2023-12-07T00:00:00-07:00

Updates and fixes

Updated the Adobe Experience Platform connector to fix an issue where users could not select multiple namespaces and to add additional tutorial documentation.

iQ Tag Management > Tags (December 7, 2023)

2023-12-07T00:00:00-07:00

Fixes

Fixed an issue where the Tabs tab search field would reset after a user updated the tag.

Client-side tags (November 29, 2023)

2023-11-29T00:00:00-07:00

Updates and fixes

Updated the Adobe Analytics AppMeasurement tag with the following improvements:
- Added safeguards to prevent multiple post-track callbacks for a single tracking request.
- Added additional error handling for browsers with faulty high-entropy user-agent client hints APIs.
- Changed POST Content-Type header to use x-www-form-urlencoded by default.
Updated the Adobe Target tag to support version 2.11.
Updated the Epsilon Partner Sync Web Service tag to reflect a new name and automatically set the following QSPs if the source is populated (values from localStorage, sessionStorage, and cookies):
- ls.dtm_token → dtm_token_ls
- ss.dtm_token → dtm_token_ss
- cp.dtm_token → dtm_token
- cp.dtm_token_sc → dtm_token_sc
Updated the Logicad tag to correct an issue where extensions would not execute.

Server-side > Data sources (November 29, 2023)

2023-11-29T00:00:00-07:00

Updates

Updated the file import data source to add the ability to filter completed or failed file uploads by time periods. Filter options include 7 days, 30 days, 60 days, and a custom date range.

Server-side connectors (November 29, 2023)

2023-11-29T00:00:00-07:00

Updates and fixes

Updated the Adobe Analytics connector to support User Agent Client Hints mappings.
Updated the Airship connector to correct issue where strings were converted to floats if they contained certain characters.
Updated the Braze connector to correct an issue where numbers were sent as strings.
Updated the Criteo Audiences connector API to the most recent version: v2023.10.
Updated the Criteo connector to support deduplication with the Criteo One tag.
Deprecated the Data Xu Audiences connector.
Updated the Facebook Conversions connector to ensure the Action Source parameter is required.
Deprecated the Facebook Offline Conversions connector.
Updated the Google Ads Store Sales connector to correct issue with batched data and the transactionUploadFraction field.
Updated the Google Analytics 4 Measurement Protocol connector to support debug override.
Updated the Movable Ink connector to change the names of the following requirements:
- Access Token ID is now Access Key ID.
- Access Token Secret is now Access Secret.
- Behavioural Endpoint is now Endpoint URL.
Updated the Nextdoor connector to add customer, custom, and app parameters to Conversion Event Parameters section.
Updated the Salesforce Email Studio OAuth2 (ExactTarget) connector to fix issue where Subscriber Attributes Data were incorrectly set as required.
Updated the Salesforce Pardot connector to increase the number of returned lists to 600 and use reverse chronological order for list entries.

Client-side tags (November 15, 2023)

2023-11-15T00:00:00-07:00

Updates and fixes

Renamed Sizmek Versa tag to Amazon Ads Server tag.
Updated Namogoo tag to include events and events parameters.
Updated AT Internet Piano tag to allow a custom visitor ID.
Updated Adobe Experience Platform Web SDK tag to allow you to select the tag version.

Server-side > Connectors (November 15, 2023)

2023-11-15T00:00:00-07:00

Updates and fixes

Updated the new connector window to use a slideout UI for easier configuration.

iQ Tag Management > Data mappings (November 15, 2023)

2023-11-15T00:00:00-07:00

Fixes

Fixed an issue where variables deleted from the New Tag window failed to delete.

iQ Tag Management > Load rules (November 15, 2023)

2023-11-15T00:00:00-07:00

Fixes

Fixed a UI issue so that the screen displays the close button when the screen is narrowed.

iQ Tag Management > Save and publish (November 15, 2023)

2023-11-15T00:00:00-07:00

Enhancements

Added change history for extensions, load rules, and events.

Server-side connectors (November 15, 2023)

2023-11-15T00:00:00-07:00

New connectors

New marketplace connector: Nextdoor Conversion API connector.

Updates and fixes

Updated list in the connector marketplace to properly identify new connectors.
Fixed multiple issues with the Adobe Experience Platform connector:
- Fixed issues with arrays improperly mapping.
- Fixed issues with Map attributes improperly mapping.
- Added Test Connection button to the Configuration step.
- Require identity namespace if a map attribute exists.
- Change display of flattened objects to last characters appear in drop-down list instead of first characters.
- Require the full path of objects that users map attritues to.
- Display XDM schema name instead of XDM schema ID.
- Update API limits in connector.
Updated TikTok Events connector to include CompleteRegistration event.
Updated Amazon Ads Audience Management connector to include Remove From Audience action, create external audience ID from a client-provided audience name, and update the connection names displayed in the connection drop-down lists.
Updated Microsoft Dynamics 365 connector to add Remove Contact from Marketing List action.

iQ Tag Management > Tags (November 15, 2023)

2023-11-15T00:00:00-07:00

Fixes

Fixed an issue where variables deleted from the New Tag window failed to delete.

iQ Tag Management > Save and publish (November 10, 2023)

2023-11-10T00:00:00-07:00

Fixes

Deprecated FTP Publish feature.
Fixed issue with Merge button that did not allow merge to proceed.
Fixed access issue with Client-Side Versions screen.
Fixed issue with Client-Side Versions screen that blocked ability to merge versions.

Server-side > DataAccess (November 9, 2023)

2023-11-09T00:00:00-07:00

Fixes

Added deduplication logic to the normalized visitors view.

Server-side > Audiences (November 8, 2023)

2023-11-08T00:00:00-07:00

Fixes

Fixed sizing error when a newly created attribute is used to define the audience.

Client-side tags (November 8, 2023)

2023-11-08T00:00:00-07:00

Updates and fixes

Updated Pinterest tag to correct failure to send data mapped to order_id and _corder keys.

iQ Tag Management > Consent integrations (November 8, 2023)

2023-11-08T00:00:00-07:00

Fixes

Updated template based on user feedback to make it simpler and easier to understand.

Server-side connectors (November 8, 2023)

2023-11-08T00:00:00-07:00

Updates and fixes

Updated Braze connector to add new Send Campaign Message, Send Canvas Message, Send Transactional Email, and Identify User actions.

Server-side > Audiences (November 1, 2023)

2023-11-01T00:00:00-07:00

Updates

Made performance optimizations to the following features:
- Audience Discovery Live View
- Visitor Profile Sampler

These tools now retrieve data on-demand for live visitors that trigger an event after the Audience Discovery - Live View or Visitor Profile Sampler UI opens. The behavior will work similarly to Live Events. Changes have been released to our Sydney region. Further regional releases to come.

Client-side tags (November 1, 2023)

2023-11-01T00:00:00-07:00

New tags

New marketplace tag: Session AI

Updates and fixes

Updated Criteo One tag to add support for deduplication using the new page_view_id field.
Updated TikTok Pixel tag to correct issue related to event ID generation.

iQ Tag Management > Consent integrations (November 1, 2023)

2023-11-01T00:00:00-07:00

Fixes

Updated to fix an issue in which the Tealium iQ Purpose becomes unassigned after a user renames a purpose group.

Server-side connectors (November 1, 2023)

2023-11-01T00:00:00-07:00

Updates and fixes

Updated Google Ads Store Sales connector to not send itemAttribute if no item attributes are mapped and populated.
Updated The Trade Desk First Party Data connector to allow for multiple data value pairs to be sent and updated the name from The Trade Desk connector.
Updated the Epsilon Event API connector to improve response code handling and to permit empty values for required fields.

Platforms > Tealium for React Native 2.x (November 1, 2023)

2023-11-01T00:00:00-07:00

Updated Android build.gradle files to allow the use of the Kotlin version from parent project.

Client-side tags (October 25, 2023)

2023-10-25T00:00:00-07:00

Updates and fixes

Update to the Adobe Experience Platform Web SDK tag to display full attribute names.

Server-side connectors (October 25, 2023)

2023-10-25T00:00:00-07:00

New connectors

New marketplace connector: The Trade Desk Third Party Data
New marketplace connector: Pendo Engage API

Updates and fixes

Updated the Facebook Audiences connector to verify that the user has accepted the Facebook Terms of Service for Facebook Custom Audiences before establishing a connection to Facebook.
Updated the Impact Page Loads connector to make the referring URL parameter optional.

Platforms > Tealium for Magento (October 23, 2023)

2023-10-23T00:00:00-07:00

Added support for first-party domains.
Updated older PHP code that was not compliant with PHP 8.1 and later.
Updated CSP (Content Security Policy) for Magento 2.4.6.
Added newsletter signup event.
Added SHA256 encryption option on customer_email UDO variable.
Bug fixes.

Client-side tags (October 18, 2023)

2023-10-18T00:00:00-07:00

New tags

New marketplace tag: Fathom Analytics

Updates and fixes

Update to Tealium Collect tag for an issue in which sendBeacon() does not send data when the payload is greater than the limit, which varies by browser.

iQ Tag Management > Consent integrations (October 18, 2023)

2023-10-18T00:00:00-07:00

Fixes

Update to correct an issue with merging versions for consent integrations elements.
Updated the Vendor ID field to be optional for custom consent integrations.

iQ Tag Management > Save and publish (October 18, 2023)

2023-10-18T00:00:00-07:00

Fixes

Update to Save and Publish to fix incorrect titles for new extensions.

Server-side connectors (October 18, 2023)

2023-10-18T00:00:00-07:00

Updates and fixes

Updated the Braze connector to support the following new API endpoints:
- US-07: https://rest.iad-07.braze.com
- EU-02: https://rest.fra-02.braze.eu
Update to the SalesForce Email Studio OAuth2 (Exact Target) connector to correct an issue with invalid data in one record causing an error for the entire batch of records.

iQ Tag Management > Consent integrations (October 11, 2023)

2023-10-11T00:00:00-07:00

New/Cool Stuff

Added warnings to consent integrations when tags are unmapped.

Fixes

Fixed purpose name and key breaking UI due to false values.

Server-side > Audiences (October 1, 2023)

2023-10-01T00:00:00-07:00

Updates

Updated AudienceStream to have a maximum visit length of 24 hours, regardless of event activity. Learn more about visit session length.

Client-side tags (October 1, 2023)

2023-10-01T00:00:00-07:00

Updates and fixes

Updated the Adobe Experience Platform Web SDK tag tooltip to 2.18.0.
Updated the PulsePoint HCP365 Pixel tag to include updated fields for CCPA Opt-Out (us_privacy), URL of the page the tag was fired (url), and page referrer (rr) with default values to help users successfully complete data mapping for the tag.
Fixed Template Status Checker so that it displays correct latest version of consent manager template.
Fixed duplicated input field IDs and names in the Zeta tag.
Fixed sendBeacon feature in Tealium Collect tag.
Fixed issue with all Tags tab content disappearing when you select the label filter.
Deprecated the following tags:
- Atrinsic
- Alchemy Social
- Argyle Social
- AdGenie
- AdConversion
- Adometry
- AdQuick
- Affimax
- ActionX
- Affiliate Labs
- AdServerPub
- AdExtent
- AdChemix
- BayNote
- Buy.at
- Bettenjagd
- Ad.com Dynamic Retargeter at AOL
- BlueLithium (Yahoo)
- Badgeville
- BuyBuddy (Brighter Option)

Server-side > DataAccess (October 1, 2023)

2023-10-01T00:00:00-07:00

New/Cool Stuff

Updated the AudienceDB UI to include the following new additions:
- Added attribute ID information for each attribute.
- Added a Note column to include custom notes for each attribute.
- Added Preloaded and Custom filters for AudienceDB and EventDB.

iQ Tag Management > Extensions (October 1, 2023)

2023-10-01T00:00:00-07:00

Fixes

Fixed JavaScript error when duplicating a Data Validation extension.
Fixed JavaScript error when copying a rule from within CCPA.

Server-side connectors (October 1, 2023)

2023-10-01T00:00:00-07:00

Updates and fixes

Fixed Facebook Audiences connector app-related user data mappings.
Fixed incorrect documentation link for Google SA360 Enhanced Conversions connector.
Updated PulsePoint NPI List connector to include batch endpoint.
Updated Microsoft Customer Match connector to correct an issue where the connector was forcing a consent prompt for already authorized users.
Updated Salesforce Email Studio OAuth2 (ExactTarget) connector to display data extensions in most recent order.
Updated the EA Spotify Conversions Connector to remove the option to create a Conversion Tracker ID during configuration. Users must contact Spotify directly to obtain a Conversion Tracker ID.
Deprecated the following connectors:
- Zoho Mail
- Mogreet
- UserEngage
- Trumpia
- Taplytics
- Streak

Platforms > Tealium Universal Tag (utag.js) (September 28, 2023)

2023-09-28T00:00:00-07:00

Version 4.51 fixes cookie expiration issues, including one in specific browser and timezone/region settings when using version 4.50.

For more information see Version 4.50+ notes.

Server-side > Server-side administration (September 27, 2023)

2023-09-27T00:00:00-07:00

Fixes

Updated the server-side versions screen to fix incorrect date formatting in the calendar.

Client-side tags (September 1, 2023)

2023-09-01T00:00:00-07:00

Updates and fixes

Updated the Adobe Experience Platform Web SDK tag with the following:
- Renamed edgeConfigId to datastreamId.
- Updated the webPageDetails and webInteraction attributes to camel case.
- Added the setConsent event.
- Updated defaultConsent default value logic: If a setConsent event is mapped, defaultConsent is set to pending to queue pending events; if not mapped, defaultConsent is set to in, while retaining the option to map the defaultConsent variable.
- Updated tooltip to version 2.18.0.
- Added an Adobe Analytics migration guide to the documentation.
Updated the Criteo OneTag tag to support multiple account IDs.
Updated the Epsilon Site tag to fix issues with query parameter and update mappings based on the vendor’s requirements.
Updated the tags summary section under the Extensions tab for tags to display related extensions.
Updated the PulsePoint HCP365 Pixel tag to pre-populate default values in the following fields during pixel setup:
- us_privacy
- url
- rr
Updated the Simpli.fi tag and logo.
Deprecated the following tags:
- Avazu tag
- Adknowledge tag
- AffiliateTraction tag
- AdReady tag
- Ask tag
- Amadesa tag
- AudienceScience tag
Updated the Twitter Pixel tag to add conversion_id to the tag request.

iQ Tag Management > Consent integrations (September 1, 2023)

2023-09-01T00:00:00-07:00

New/Cool Stuff

Add support for multiple purpose mappings per tag.
Updated the consent integrations template utcm_framework to version 1.1.0, which includes:
- Improved console logging in debug mode when no enforcement rule applies from a purpose group.
- Support for multiple purpose mappings per tag.
Updated the purpose groups slide-out with the ability to add or edit rules within an enforcement rule.

Fixes

Added an option to clear the Tealium iQ purpose mapping in consent integrations purpose groups.
Fixed an issue with merge history that previously caused garbled messages.

iQ Tag Management > Client-side consent management (September 1, 2023)

2023-09-01T00:00:00-07:00

Updates and fixes

Updated event logging to use a new dedicated id parameter in the CONSENTMGR cookie (with support for custom namespaces), instead of using the utag_main_v_id.

The following templates have been updated to support this update:
- cmGeneral has been updated to version 3.0.12 to add centralized logic for generating consent forms ID that can be called from consent logging templates.
- cmDoNotSell has been updated to version 1.4.0 to call the centralized logic.
- fullConsentEventHandler has been updated to version 1.0.3 to call the centralized logic.
- partialConsentEventHandler has been updated to version 1.0.3 to call the centralized logic.
For more information about this change and related changes to utag.js, see the release notes for version 4.50.

Server-side > Data sources (September 1, 2023)

2023-09-01T00:00:00-07:00

Updates

Updated the file import sample file upload and column mapping tools to enforce a limit of 1,000 columns.

Server-side > DataAccess (September 1, 2023)

2023-09-01T00:00:00-07:00

New/Cool Stuff

Redesigned the AudienceDB screen to make it easier to browse and filter the attributes and audiences that are stored in the database.
Added a button to easily copy connection credentials for the EventStore, AudienceStore, EventDB, and AudienceDB screens.

Server-side connectors (September 1, 2023)

2023-09-01T00:00:00-07:00

New connectors

New marketplace connector: Amazon Ads Audience Management connector

Updates and fixes

Updated Amazon Ads Audience Management connector with the following:
- Added new component amazon_audience_field.jsx.
- Updated Advertiser ID.
Updated the conversion name flow and added country code to the Amazon Ads Conversions connector.
Updated the Pinterest Audiences connector to add a Test Connection button.
Updated the following connectors to use Facebook version 17:
- Facebook App Events connector
- Facebook Audiences connector
- Facebook Audiences connector (Customer-Provided Credentials)
- Facebook Conversions connector
- Facebook Messenger connector
Updated the LaunchDarkly Metric Import API connector to add two different domains, Commercial and Federal. The default domain is Commercial.
Updated the Quantcast Audiences connector to support new authentication flow.
Fixed Limited Server-Side Request Forgery (SSRF) vulnerability in all connectors with the Test Connection button.
Updated connector configuration screen to allow multiple row functionality.

Platforms > Tealium for Android (Kotlin) (September 1, 2023)

2023-09-01T00:00:00-07:00

Fix: ProGuard adjustment resolve missing BatchDispatch$Companion class.
Minor lint warning fixes

Platforms > Tealium Universal Tag (utag.js) (September 1, 2023)

2023-09-01T00:00:00-07:00

For more information see Version 4.50+ notes.

Version 4.50 provides more transparency and control over cookies written by utag.js.

Previously, we recommended using multi-value cookies (multicookies). However, due to the increasing demand for transparency and simplicity, particularly for data privacy audits, we have revised our recommendation. Now, we advise using standalone cookies, which is now the default behavior in utag.js.

This release includes the following updates:

Writes separate utag_main cookies instead of a single multi-value cookie. To use the legacy behavior that stores multiple values in a single cookie, set split_cookie to false.
Moves responsibility for utag_main_v_id from utag.js to the Tealium Collect tag. To force utag.js to set the utag_main_v_id cookie, set always_set_v_id to true.
Adds a new id element in the consent manager cookie for logging consent. When this cookie is first set, it will match any utag_main_v_id values found, after which it won’t be changed. That behavior prioritizes maintaining the link between the user and the logged events, but means that a match isn’t guaranteed in all cases.
Can easily be upgraded by updating the relevant templates.
Adds the following utag settings:
- split_cookie - Set to false to use the legacy single multi-value cookie.
- split_cookie_allowlist - Specifies an array cookie names that can be set using the utag_main namespace.
- always_set_v_id - Forces utag.js to set the utag_main_v_id cookie or the v_id component of utag_main.
Updates the following templates:
- utag.js (loader) to version 4.50, to update cookie behavior
- cmGeneral to version 3.0.12, to add centralized logic for generating or retrieving a device ID that can be called from consent logging templates
- cmDoNotSell to version 1.4.0, to call the centralized logic
- fullConsentEventHandler to version 1.0.3, to call the centralized logic
- partialConsentEventHandler to version 1.0.3, to call the centralized logic
- Collect to version tv:20064.20230519 (released in May 2023)

For more information about the new settings for enhanced transparency in utag 4.50 or later, see Enhancing Cookie Transparency with utag 4.51.

Client-side tags (August 1, 2023)

2023-08-01T00:00:00-07:00

Updates and fixes

Updated the Epsilon Site tag to send attributes through query string parameters.
Updated cookie ID persistence in Criteo Cookie Matching Service tag.
Updated the Google Analytics 4 tag to support direct user-scoped dimensions mapping.
Updated the Wunderkind tag to add missing image request.
Updated the Google Ads Conversion Tracking and Remarketing (gtag.js) tag to ensure that the gtag.config event only fires once per page.
Updated the Facebook Pixel tag to resolve an issue with spaces in Custom Event names.
Update the basketsize and itms parameters in the Adform tag.
Updated the Flashtalking OneTag tag to support u-var based pattern matching.
Updated the Adobe Experience Platform Web SDK tag to remove the pre-hiding snippet option.
Updated the Mouseflow tag to remove the newPageView function.
Updated the Floodlight (gtag.js) tag to add support for enhanced conversions.
Updated the Awin tag to fix an issue where the custom parameter mapping order is invalid in fallback pixel URL.
Update the iAdvize tag to add the Auto Fire Purchase Event.
Updated Google Analytics 4 tag mappings.
Updated the RTB House Retargeting tag to fix a callback issue.
Updated the AIM XR tag with the following:
- Expanded utag.link for other Healthcare Professional (HCP) identity types.
- Added the ability to control where utag.link is sending data and where utag.link is triggered.
- Include session_id in utag.link.
Updated Amazon Advertising tag to add support for hashed email and event ID generation.
Updated the Domain parameter in the Trade Desk Cookie Matching Service tag.
Renamed Coherent Path Signal tag to Movable Ink Da Vinci tag.
The Google Analytics (ga.js) tag is now deprecated.
The Floodlight tag is now deprecated. Google recommends migrating to the new Floodlight (gtag.js) tag.
The Google Analytics (analytics.js) tag is now deprecated.
Updated the X Pixel tag to add conversion_id to the tag request.
Updated the Microsoft Advertising Universal Event Tracking (UET) tag to resolve issues with the SPA website.
Updated the Pinterest tag to add custom event data mappings and logic.
Updated the Floodlight (gtag.js) tag to fix the u.data.custom_scripts data type.
Updated the Neustar Fabrick ID tag to fix the incorrect Visitor ID parameter.
Updated the Adobe Analytics AppMeasurement for JS tag template to remove false-positive errors.

iQ Tag Management > Consent integrations (August 1, 2023)

2023-08-01T00:00:00-07:00

Fixes

Fixed an issue that prevented users from deselecting previously selected Environments when editing a consent integration.
Updated consent integrations so you can now click the confirmation popup to discard changes while exiting halfway through adding a new rule.

Server-side connectors (August 1, 2023)

2023-08-01T00:00:00-07:00

New connectors

New marketplace connector: Clicksend
New marketplace connector: TikTok Audiences (Tealium-Provided Credentials)
New marketplace connector - Movable Ink

Updates and fixes

Updated the Emarsys connector to add the Trigger External Event action.
Updated the Klaviyo connector to increase the number of lists fetched for selection in action configuration.
Updated the Facebook Conversions connector with the following:
- Enabled the Send Lead Event for AudienceStream.
- Updated the help text to reflect CAPI support for offline and app events.
- Updated the connector to fully support app events.
Updated Google SA360 Enhanced Conversions connector to fix a deserialization error after partial retry.
Updated the Criteo Audiences connector to support client-specific Gum Caller ID.
Updated the Amazon Advertising DSP connector to remove the insights button in the Add Hashed Record action.
Updated price format parameter for the Snapchat Conversions connector.
Fixed an issue where users were unable to create audiences or lists within Audience Connector Admin Configuration in the following connectors:
Updated the Leanplum connector to add batching and updated parameters.
Updated the DMD connector to add a login endpoint for global routing.
Added the following actions to the MoEngage connector - Add/Modify User Information (Batched), Track Event (Real-Time), Track Event (Batched), Add User to Audience/Cohort, and Remove User from Audience/Cohort.
Updated the Google Cloud Pub/Sub connector to add a new action Send Event Data with Custom URL.
Updated the Adobe Analytics connector to replace an incorrect name for the variable which triggers an app crash event. It was set to lifecycle_diddetect_crash, but has been replaced with lifecycle_diddetectcrash.
Updated the AudienceStore connector to add batch options.
Update timeout for track user (non batch) action to 10 seconds in Braze connector.
Updated the Emarsys connector to enable the external event action for EventStore.

Platforms > Tealium for Android (Kotlin) (August 1, 2023)

2023-08-01T00:00:00-07:00

Core 1.5.4
- Session data expiration bug fix: fixes an issue whereby session scoped data may not be expired on launch
- Event router events buffering: buffers events until SDK is ready so events are not missed during startup
- Database lock crash bug fix: Some uncaught exceptions in persistence led to possible crashes
- ProGuard rules updates to reinstate incorrectly obfuscated BatchDispatch class
AdIdentifier 1.1.2
- Fix: Data layer writes moved onto Tealium background thread

Platforms > Tealium for iOS (Swift) (August 1, 2023)

2023-08-01T00:00:00-07:00

Low Impact Changes

Removed data from the data layer that remained from a previous migration from the Objective-C library: app_version, uuid, visitor_id, last_track_event and last_session_created.
Prevented an eventual crash on XCode 15 beta due to +load method being defined on an obj-c category of a Swift class.

iQ Tag Management > Consent integrations (July 1, 2023)

2023-07-01T00:00:00-07:00

Fixes

Fixed a visual issue with the header when scrolling in the Map Tags section of a consent integrations Purpose Group.
Fixed UI freezing issue when clicking Save on Map Tags UI, which can result in a Page Unresponsive error.

Platforms > Tealium for Android (Java) (July 1, 2023)

2023-07-01T00:00:00-07:00

Gradle updates, and Android compileSdkVersion and targetSdkVersion increased to version 33 for all modules.

iQ Tag Management > Consent integrations (June 1, 2023)

2023-06-01T00:00:00-07:00

New/Cool Stuff

Added consent integrations to the change history in Tealium iQ.
Updated the consent integrations framework template utcm_framework to version 1.0.6. This ensures that load rules are reliably evaluated in time for DOM Ready extension conditions, and fixes an issue where events entered the implicitEventQueue backwards and were processed out of order.
Added support for consent integrations configurations in the Tealium iQ Merge feature.

Fixes

Updated consent integrations to ensure that custom environments are updated correctly when switching between Tealium iQ profiles and publishing works as expected.

Platforms > Tealium for Android (Kotlin) (June 1, 2023)

2023-06-01T00:00:00-07:00

Database bug fix: Add database status check before performing writable actions, and allow event queuing until database is fully operational
Library settings bug fix: Update how remote settings were fetched and saved
Module manager bug fix: Update to thread-safe collection

Platforms > Tealium for React Native 2.x (June 1, 2023)

2023-06-01T00:00:00-07:00

Updated Android-Kotlin dependencies, including several fixes listed below:
- Core 1.5.3
- Visitor Service 1.2.0
- Lifecycle 1.2.0
Fixed issue with sending events delayed by Visitor Service updates.
Fixed negative values in Lifecycle.
Fixed crashes in ModuleManager caused by concurrent modification.

iQ Tag Management > Consent integrations (May 1, 2023)

2023-05-01T00:00:00-07:00

Fixes

Rules generated by Events have been removed from the Enforcement Rules drop-down menu for integrations and exemptions in client-side consent integrations.
Fixed a minor issue with the Template Status checker where it expected OneTrust consent integration version 2.0.3 instead of the current version 2.0.1.
The default OneTrust purpose group has been updated so that Tealium iQ is not assigned initially. Previously it was set to Strictly Necessary by default.
The utcm_framework framework template for consent integrations has been updated to version 1.0.5. This fixed an issue where events under certain timing conditions were not included in the implicit event queue window.tealiumCmpIntegration.implicitEventQueue for reprocessing after explicit consent.

iQ Tag Management > Client-side consent management (May 1, 2023)

2023-05-01T00:00:00-07:00

Updates and fixes

The cmDoNotSell template (a template used by the Opt-out Privacy Banner and Popup) has been updated to version 1.3.0. ##UTDNSCONSENTEVENT## has been replaced with nearly identical logic (which is exposed for customization). The only change in behavior is that consent_categories is now an empty array ([]) instead of an empty string ("") to match the behavior in Opt-in consent models.

Platforms > Tealium for iOS (Swift) (May 1, 2023)

2023-05-01T00:00:00-07:00

Low Impact Changes

Added the getTagManagementWebView method on the Tealium instance to access the internal TagManagement WebView so clients can set the isInspectable flag and debug on XCode 14.3+.
Fixed a possible crash that could happen when comparing two TealiumConfig objects with a WKWebViewConfiguration inside.
Fixed an edge case that could cause some of our internal files to be unintentionally backed up and reused on different devices.

iQ Tag Management > Consent integrations (April 1, 2023)

2023-04-01T00:00:00-07:00

New/Cool Stuff

Enable Enforcement Rules editing
You can now edit Enforcement Rules from the Consent Integrations tab, excluding the All Page and Events rules.

Fixes

Fixed an issue where newly created purpose groups are incorrectly assigned to edited Integrations.

Platforms > Tealium for Android (Kotlin) (April 1, 2023)

2023-04-01T00:00:00-07:00

Connectivity collector bug fix: Fixed an issue in the event where telephonyManager.networkOperator returns a blank string
Deep link reporting bug fix:
- Deep link handling limited to activities launched with intents where action == Intent.ACTION_VIEW
- Empty URIs are ignored, and deep links that match what is already stored is a no*op
- Handling pushed on to Tealium background thread.

Platforms > Tealium for Cordova (April 1, 2023)

2023-04-01T00:00:00-07:00

Added handling of Map type from the Ionic plugin. Map types are converted to Object where necessary.

Platforms > Tealium for Flutter (April 1, 2023)

2023-04-01T00:00:00-07:00

Visitor Service (Android)
- Fixed an issue where event tracking was delayed while fetching an updated visitor profile.
Lifecycle (Android)
- Fixed an issue where the initial launch event is not sent until the first wake/sleep is triggered.
Updated Kotlin dependencies.

Platforms > Tealium for iOS (Swift) (April 1, 2023)

2023-04-01T00:00:00-07:00

Low Impact Changes

Improved launch performance in case of a large data layer.
Fixed a bug where publish settings were not updated correctly in some internal modules.

iQ Tag Management > Consent integrations (March 1, 2023)

2023-03-01T00:00:00-07:00

New/Cool Stuff

Consent Integrations Launch
Tealium is excited to introduce client-side consent integrations, a new consent enforcement framework to enforce end-user consent decisions captured by non-Tealium consent management platforms (CMPs). Consent integrations offers the following capabilities:
- A flexible consent enforcement framework to ensure consent preferences are managed properly.
- Each consent integration provides the option for both opt-in (GDPR-style) and opt-out (CCPA-style) enforcement patterns, ensuring compliance with critical data privacy regulations.
- Integrations are available for Didomi, OneTrust, and Usercentrics, with an integration that respects any opt-out cookie or the Global Privacy Control (GPC) signal.
- Supports custom integration development with other CMPs.
For more information about consent integrations, see the About consent integrations.

iQ Tag Management > Client-side consent management (March 1, 2023)

2023-03-01T00:00:00-07:00

Updates

Renamed legacy consent management tools to remove specific regulation names
Updated the name of consent management components to remove references to specific regulations and remove GDPR Rule Creator. There are no changes in behavior.
Added new Consent logging templates to Template Status Checker
Added support for the new consent logging templates fullConsentEventHandler and partialConsentEventHandler to Tealium iQ’s Template Status Checker.
Updated partialConsentEventHandler and fullConsentEventHandler templates to version 1.0.2
Updated partialConsentEventHandler and fullConsentEventHandler templates to version 1.0.2. This fixes an issue where consent logging payloads could include the wrong cookie value as the trace_id if a cookie name included the string “trace_id”.
Updated Tealium GPC support to be more conservative and compliant out-of-the-box
The opt-out logic related to Global Privacy Control (GPC) in the cmDoNotSell template has been updated to be more conservative out-of-the-box. Previously, when a user’s consent cookie explicitly allowed tracking but the GPC signal indicated an opt-out, the GPC opt-out signal was ignored in favor of the cookie. As of version 1.2.0 of cmDoNotSell, the GPC opt-out signal is always respected, even if there is a cookie indicating that the user agrees to the sale or sharing of their data.

Platforms > Tealium for Flutter (February 1, 2023)

2023-02-01T00:00:00-07:00

Added OptionalModule to support adding additional modules.
Added support for Visitor API module.

Platforms > Tealium for iOS (Swift) (February 1, 2023)

2023-02-01T00:00:00-07:00

Low Impact Changes

Introduced overrides for compound keys in JSON remote commands to replace default delimiters (, and :) with the new configuration keys: keys_separation_delimiter and keys_equality_delimiter.
Fixed a bug that could cause Tealium internal files on device to be reset when updating the library.

Platforms > Tealium for Xamarin (February 1, 2023)

2023-02-01T00:00:00-07:00

Updated Tealium native libraries dependencies. Tealium Swift 2.9.1 and Tealium Kotlin 1.5.1.
Implemented methods to support visitor switching:
- Added support for config option visitorIdentityKey to specify the key used to identify multiple users the app.
- Added the method ResetVisitorId() to clear and generate a new visitor ID.
- Added support for config option clearStoredVisitorIds to clear all stored visitor IDs on the device.
Added the config option overrideConsentCategoriesKey to override the name of the consent categories attribute sent in consent events.

iQ Tag Management > Client-side consent management (January 1, 2023)

2023-01-01T00:00:00-07:00

Updates and fixes

Renamed the CCPA Display Rule to Enforcement Rule
Updated the rule label in the CCPA (Opt-Out) model from Display Rule to Enforcement Rule to be consistent with the rest of the consent management components and the actual behavior. There is no change in behavior.
Fixed an issue where cmShowPreferences version 2.1.0 was incorrectly flagged as non-current in the Tag Status Checker.

Platforms > Tealium for Android (Java) (January 1, 2023)

2023-01-01T00:00:00-07:00

Fixed to avoid possible crashes when trying to open a deep link with unescaped query parameters.

Platforms > Tealium for Flutter (January 1, 2023)

2023-01-01T00:00:00-07:00

Added support for Visitor Switching:
- Added visitorIdentityKey key to the config.
- Added resetVisitorId() and clearStoredVisitorIds() methods.
- Added setVisitorIdListener() visitor ID listener.
Updated Tealium Swift/Kotlin SDK dependency.

Platforms > Tealium for iOS (Swift) (January 1, 2023)

2023-01-01T00:00:00-07:00

Medium Impact Changes

Implemented the new Apple Search Ads API for iOS 14.5+ in the Attribution module.
Added new static objects mapping and compound keys functionality to the JSON remote commands to increase flexibility of use.

Low Impact Changes

Updated device names lookup file.

Platforms > Tealium for Java (January 1, 2023)

2023-01-01T00:00:00-07:00

Persistent Data Deletion - deletePersistentData method added to the DataManager class.

iQ Tag Management > Client-side consent management (December 1, 2022)

2022-12-01T00:00:00-07:00

Updates and fixes

Updated cmGeneral template to version 3.0.11
Updated cmGeneral template to version 3.0.11. This update fixes an issue introduced in version 3.0.10 where sometimes null is included in the consent_categories array instead of the expected category key when categories have been deactivated.
Updated fullConsentEventHander and partialConsentEventHandler consent logging templates
The fullConsentEventHander and partialConsentEventHandler consent logging templates have been updated with the following:
- Include the value of the trace_id cookie as cp.trace_id in the logging request, if present.
- Use an array of consent categories instead of a comma-separated string.
  These changes are included in a new template version, which gives you the flexibility to decide if and when to upgrade and tailor the requirements to your specific needs.
Fixed an issue where the Edge browser was incorrectly recognized as Chrome in the Active browser type and Active browser version preloaded attributes. This bug will be fixed with the first publish of each CDH profile after this release. This is because the preloaded logic is part of the configuration of each CDH profile.

Platforms > Tealium for Cordova (December 1, 2022)

2022-12-01T00:00:00-07:00

Visitor Switching support.
Kotlin/Swift SDK dependencies updated.

Platforms > Tealium for React Native 2.x (December 1, 2022)

2022-12-01T00:00:00-07:00

Added Visitor Switching support.
Updated Kotlin/Swift SDK dependencies.

iQ Tag Management > Client-side consent management (November 1, 2022)

2022-11-01T00:00:00-07:00

Updates

Moved consent logging events to editable templates. No changes to behavior.

iQ Tag Management > Client-side consent management (October 1, 2022)

2022-10-01T00:00:00-07:00

Updates

Added support for Global Privacy Control (GPC) signal to the CCPA consent manager
The cmDoNotSell template has been updated to version 1.1.0. This adds built-in respect for Global Privacy Control (GPC) signal to the CCPA consent manager.
Remove consent based filtering of Tealium consent change events in EventStream
Removed consent-based filtering of Tealium consent change events in EventStream. These events can now be streamed to any consent logging destination. No changes to consent-related filtering of other events or AudienceStream behavior.

Server-side > Server-side consent management (October 1, 2022)

2022-10-01T00:00:00-07:00

Fixes

Exposed the Global Privacy Control header (Sec-GPC) as global_privacy_control_opt_out in incoming event payloads.
- No event-level attribute is automatically added.
- Possible values are true, (Sec-GPC: 1), false (Sec-GPC:0) or unassigned (if there is no header).
- For more information about GPC and how to respect the GPC signal with Tealium, see About Global Privacy Control.
Removed consent-based filtering of Tealium consent change events in EventStream.
- These events can now be streamed to any consent logging destination.
- There are no changes to consent-related filtering of other events or AudienceStream behavior.

Platforms > Tealium for Android (Java) (October 1, 2022)

2022-10-01T00:00:00-07:00

Added support for QueryParameterProvider - allows additional parameters to be added to the URL used for the WebViewDispatcher

Platforms > Tealium for Android (Kotlin) (October 1, 2022)

2022-10-01T00:00:00-07:00

Visitor Switching
- Added TealiumConfig.visitorIdentityKey to specify the data layer key that represents a known identity in the data layer
- Known identities are hashed and linked to the tealium_visitor_id for better switching between known identities
Added the following listeners:
- VisitorIdUpdatedListener: notifies when the visitor ID is updated as a result of switching identities or resetting the visitor ID
- DataLayerUpdatedListener: listens for updates to key-value pairs in the data layer
- onDataUpdated(String, Any): notifies when a value is updated in the data layer
- onDataRemoved(Set<String>): notifies when the specified key is removed from the data layer by user interaction or data expiration
RemoteCommandDispatcher 1.2.0
- Support for default mapping all_events and all_views in the JSON mapping file to enable triggering specific commands in response to each view or event
TagManagement 1.2.0
- QueryParameterProvider: added additional parameters to the URL for the Tag Management module
- Improved webview instantiation and page load management
Kotlin dependency updates
- Stdlib: 1.6.21
- Coroutines: 1.6.2

Platforms > Tealium for iOS (Swift) (October 1, 2022)

2022-10-01T00:00:00-07:00

Low Impact Changes

Improved the Tag Management module code and thread security.
VisitorService’s requestVisitorProfile now skips the timeout set by the visitorServiceRefresh config key.
Added an observable for onVisitorId changes in the Tealium class to notify new IDs when resetVisitorId is called or when we automatically switch to a new visitor.
Added the visitorIdentityKey config key for the new visitor switching API.
Migrated the app_uuid storage to the data layer to allow applications to delete it if needed.
Added clearStoredVisitorIds method in Tealium class to delete all stored visitor IDs for current and previous identities and reset the current visitorId.
Added decorateUrl method to AdobeVisitorService module to add Adobe query parameter to a URL.

New Features

Added query parameter provider functionality for Adobe ECID in the Tag Management module to decorate the webview URL with Adobe query parameter.
Added support in remote commands for command mappings to all_events and all_views, which are triggered on each event and view, respectively.
Added support for visitor switching.

iQ Tag Management > Client-side consent management (September 1, 2022)

2022-09-01T00:00:00-07:00

Updates and fixes

Updated default language behavior in consent management models
Updated the Default Language behavior of all consent management models to ensure that a default language is enabled when no language is selected. This fixes an exception that occasionally appears in Tealium IQ when trying to access the Consent Management tab when no default language is selected.
Updated cmGeneral template to version 3.0.10
Updated cmGeneral template to 3.0.10. This fixes a bug where getSelectedCategories could return categories that weren’t displayed to the user.
Renamed Display Rule to Enforcement Rule in Explicit Consent Prompt to better reflect it’s functionality.
Removed misleading Consent Category section from AudienceStream connector actions UI.

Platforms > Tealium for Android (Kotlin) (September 1, 2022)

2022-09-01T00:00:00-07:00

Core 1.4.3
- DeviceCollector bug fix: Correct calculation for tealium_logical_resolution
TagManagement 1.1.3
- Bug fix: Relocate sessionCountingEnabled to fix miscount on fresh launch
VisitorService 1.1.1
- Bug fix: Move visitor service profile override to earlier initialization
Location: Add missing ProGuard rules for new classes

Platforms > Tealium for Cordova (September 1, 2022)

2022-09-01T00:00:00-07:00

Fixed incorrect plugin_version version number in data layer.

Platforms > Tealium for Flutter (September 1, 2022)

2022-09-01T00:00:00-07:00

Added support for packaged Remote Commands.
Fixed an issue where the RmoteCommands callback was not being executed.
Breaking change - Added new addRemoteCommand method to enable a more flexible implementation. Previous method was renamed to addCustomRemoteCommand.

Platforms > Tealium for iOS (Swift) (September 1, 2022)

2022-09-01T00:00:00-07:00

Low Impact Changes

Updated SKAdNetwork calls to use updatePostbackConversionValue if on iOS 15

High Impact Changes

Removed initial call to trackUserConsentCategories this may effect you if you rely on that being called.

New Features

Added config option overrideConsentCategoriesKey to override the name of the Tealium consent categories attribute, to support custom enforcement of server-side consent.

Platforms > Tealium for React Native 2.x (September 1, 2022)

2022-09-01T00:00:00-07:00

Added React 18 to supported versions for all packages.
Updated all remote command and location modules to support React 18.
Upgraded Kotlin version to 1.6.0.

Platforms > Tealium Universal Tag (utag.js) (September 1, 2022)

2022-09-01T00:00:00-07:00

Values from localStorage and sessionStorage are automatically added to the data layer object.
Added override options ignoreSessionStorage and ignoreLocalStorage.
Fixed an issue where tealium_environment and ut.env were not set correctly for first-party domain customers.

Platforms > Tealium for Xamarin (September 1, 2022)

2022-09-01T00:00:00-07:00

Fixed a bug that caused events to be tracked as views.

Platforms > Tealium for Nativescript (July 1, 2022)

2022-07-01T00:00:00-07:00

Kotlin dependency upgraded to 1.4.1
Swift dependency upgraded to 2.6.4
Added overrideCollectProfile, overrideCollectDomain, and sessionCountingEnabled keys to the config
Added gatherTrackData method to Tealium instance

Platforms > Tealium for React Native 2.x (July 1, 2022)

2022-07-01T00:00:00-07:00

Upgraded Kotlin dependency to 1.4.1.
Upgraded Swift dependency to 2.6.4.
Added overrideCollectProfile, overrideCollectDomain and sessionCountingEnabled keys to the configuration.
Added gatherTrackData method to Tealium instance.

Platforms > Tealium for Xamarin (July 1, 2022)

2022-07-01T00:00:00-07:00

Added a custom implementation of a Firebase Remote command 1.0.0.

Platforms > Tealium for Android (Kotlin) (June 15, 2022)

2022-06-15T00:00:00-07:00

Added overrideConsentCategoriesKey to TealiumConfig to add a custom consent categories key.

Platforms > Tealium for Android (Kotlin) (June 1, 2022)

2022-06-01T00:00:00-07:00

Core 1.4.1
- Bug fix: Update consent status to return string instead of enum value

Platforms > Tealium for Flutter (June 1, 2022)

2022-06-01T00:00:00-07:00

Kotlin dependency upgraded to 1.4.1.
Swift dependency upgraded to 2.6.4.
Increaseed iOS min version to 11.0.
Added overrideCollectProfile and sessionCountingEnabled keys to the config.
Added gatherTrackData method to tealium instance.
Kotlin: Fixed lifecycle that was being initialized even if not added to the config.

Platforms > Tealium for Android (Kotlin) (May 1, 2022)

2022-05-01T00:00:00-07:00

Core 1.4.0
- Added gatherTrackData to expose all data layer and collector variables

Platforms > Tealium for iOS (Swift) (May 1, 2022)

2022-05-01T00:00:00-07:00

Low Impact Changes

Improved logic for storing and updating visitorId for the visitor profile.
Added the config flag enableBackgroundLocation to enable location updates when the app is running in the background.
Fixed dispatchExpiration logic to accept -1 as never expire for queued tracking events.
Removed support for catalyst in the prebuilt frameworks to solve building errors.
Fixed remote commands name and version tracking.

Platforms > Tealium for Android (Kotlin) (April 1, 2022)

2022-04-01T00:00:00-07:00

Core 1.3.3
- Update remote command dependency
RemoteCommandDispatcher 1.1.1
- Added remote command names and versions to data layer

Platforms > Tealium for Android (Kotlin) (March 1, 2022)

2022-03-01T00:00:00-07:00

Core 1.3.2
- Added events property to TealiumConfig to add listeners at startup. This fixes the issue of missed events at startup.
Lifecycle 1.1.1
- Bug fix: Fixed the default values for some attributes that caused missed events when combined with the Tag Management module
InAppPurchase 1.0.1
- Additional purchase_date key provided in ISO 8601 format
Tag Management 1.1.2
- Added the sessionCountingEnabled flag to TealiumConfig to disable session counting for Tealium iQ accounts that use self-hosted JavaScript files

Platforms > Tealium for iOS (Swift) (March 1, 2022)

2022-03-01T00:00:00-07:00

Low Impact Changes

Fixed a bug that could cause publish settings to be retrieved more than once.
Fixed a bug that caused dataLayer variables with untilRestart expiration not to be deleted.
The following Location modules have been replaced with their respective getters:
- createdGeofences -> getCreatedGeofences(completion:)
- lastLocation -> getLastLocation(completion:)
- monitoredGeofences -> getMonitoredGeofences(completion:)

Platforms > Tealium for Android (Java) (February 1, 2022)

2022-02-01T00:00:00-07:00

Added the sessionCountingEnabled flag to TealiumConfig to allow disabling of session counting for Tealium iQ accounts that use self-hosted JavaScript files.

Platforms > Tealium for Android (Kotlin) (February 1, 2022)

2022-02-01T00:00:00-07:00

Core 1.3.1
- Stability fix for failed webview creation
- Stability fix for connectivity exception handling
- In App Purchase auto tracking 1.0.0 release

Platforms > Tealium for iOS (Objective C) (February 1, 2022)

2022-02-01T00:00:00-07:00

Low Impact Changes

Added the sessionCountingEnabled flag to TEALConfiguration to allow disabling of session counting for Tealium iQ accounts that use self-hosted JavaScript files.
Fixed a crash that could happen for devices with no preferred language.

Platforms > Tealium for iOS (Swift) (February 1, 2022)

2022-02-01T00:00:00-07:00

Low Impact Changes

Improved logs for enum based errors.
Added the sessionCountingEnabled flag to TealiumConfig to allow disabling of session counting for Tealium iQ accounts that use self-hosted JavaScript files.

Platforms > Tealium for React Native 2.x (February 1, 2022)

2022-02-01T00:00:00-07:00

Added support up to React Native 0.67.1 and Gradle 7.
Added support for additional Optional Modules and packaged Remote Commands.
Tealium Kotlin 1.3.0 and Tealium Swift 2.6.0 dependency increase.
Added Location Module 1.0.0.
For iOS, the podspec has been split. Add pod "tealium-react-native-swift", :path => '../node_modules/tealium-react-native/tealium-react-native-swift.podspec' to your Podfile.

Platforms > Tealium for iOS (Swift) (January 1, 2022)

2022-01-01T00:00:00-07:00

Medium Impact Changes

Added a new TealiumInAppPurchase module to automatically track in app purchases.

Low Impact Changes

Added remote commands names and versions to the data layer.
Added a workaround in isLowPowerModeEnabled for the iOS 15 internal crash.
Internally refactored the handling of lifecycle events.
Replaced internal usage of deprecated NSKeyedUnarchiver in the migrator from the legacy Tealium Objective-C library.
Fixed an issue that caused duplicated JSON remote commands the first time we requested the remote configuration.
Fixed a typo in gatherTrackData.

Platforms > Tealium for iOS (Swift) (December 1, 2021)

2021-12-01T00:00:00-07:00

Medium Impact Changes

Fixed import of Swift code in Objective-C files when compiling as a static library, such as when using Cocoapods without setting use_frameworks! or using Tealium React Native library.

Low Impact Changes

Prevented automatic deep link tracking from digesting AppDelegate’s deep links, to allow other implementations to handle their own deep links.
Fixed threading issues for TagManagement module and TealiumConfig.

Platforms > Tealium for Nativescript (December 1, 2021)

2021-12-01T00:00:00-07:00

Bumped version numbers for new release, no actual changes

Platforms > Tealium for Flutter (November 1, 2021)

2021-11-01T00:00:00-07:00

Kotlin dependency upgraded to 1.2.8
Swift dependency upgraded to 2.4.6

Platforms > Tealium for iOS (Swift) (November 1, 2021)

2021-11-01T00:00:00-07:00

High Impact Changes

The AutoTracking module now supports SwiftUI and UIKit and is cross-platform (iOS, watchOS, tvOS, and macOS).

Medium Impact Changes

Added SPM support for AutoTracking module.
Added automatic handling of deep links for SceneDelegate and SwiftUI apps.
Added an info.plist flag TealiumAutotrackingDeepLinkEnabled with the value of false to disable automatic deep link tracking.
Added support for manual tracking of deep links:
- SwiftUI: use trackingAppOpenUrl() View modifier or TealiumAppTrackable container View.
- UIKit: use handleDeepLink() from your AppDelegate or SceneDelegate.

Low Impact Changes

Made all data layer and Collector’s variables available using the method Tealium.gatherTrackData().
Renamed TealiumKeys to TealiumDataKeys, for use with gatherTrackData().
Improved Codable support by ignoring non-codable values in release builds and causing a crash in debug builds.
Reduced Geofences loading usage of main thread.

Known Issues

CocoaPods platform iOS version is increased to 11 due to linting issues (but, if required, it’s safe to lower it to 9 with a post-install script).
Carthage generates warnings with Xcode 13 (https://github.com/Carthage/Carthage/issues/3238).

Platforms > Tealium for Xamarin (November 1, 2021)

2021-11-01T00:00:00-07:00

Initial release

Platforms > Tealium for Android (Kotlin) (October 1, 2021)

2021-10-01T00:00:00-07:00

Missing variables reinstated from the Java library:
- Default: tealium_random and was_queued
- DeviceCollector: device_battery_percent and device_ischarging
- TimeCollector: timestamp_epoch
Data layer performance improvements, and additional support for storing JSONArray objects
Dates now get formatted as ISO 8601 as standard
Dependency updates to Kotlin, Coroutines, Android Target Version, AGP 7, Java 11, MockK, Robolectric
BugFixes:
- Opaque URIs are now appropriately handled by the DeepLinkHandler
Deprecations to unused code
AutoTracking 1.0.0
New activity tracking module to automatically track screen view events
AdIdentifier 1.1.0
Support for new AppSet identifier
Dependency Updates in line with Core.
CollectDispatcher 1.1.0, TagManagementDispatcher 1.1.0
Serialization standardized to use JsonUtils
Dependency Updates in line with Core.
CrashReporter 1.1.0, HostedDataLayer 1.1.0, InstallReferrer 1.1.0, Lifecycle 1.1.0, Location 1.1.0, Media 1.1.0, RemoteCommandDispatcher 1.1.0
Dependency Updates in line with Core.
VisitorService 1.1.0
Additional configuration option to override the Tealium Profile name to use when updating a Visitor: config.overrideVisitorServiceProfile
Serialization/Deserialization performance improvements
Dependency Updates in line with Core.
Bug fix:
- Date parsing exception when dates are 0

Platforms > Tealium for Android (Kotlin) (October 1, 2021)

2021-10-01T00:00:00-07:00

Core 1.2.8
- Added TealiumConfig.logLevel to enable overriding the log level derived from the environment
- Added consent_last_updated timestamp to the payload of each event triggered by the consent manager
- Payload key constants migrated to Dispatch.Keys.XXX for ease of access
- Bug fixes
  - app_name now falls back to a non-localized version of the app label
  - Fixed event router crashes caused by threading.
  - screen_title re-added to the TealiumView payload by default, and set to the viewName when one is not provided in the context data
  - Unnecessary logging removed when trying to load tealium-settings.json as an asset.
  - Where multiple deep links occur during a session, previous deep link parameters are now removed from the data layer prior to adding the new ones.
CollectDispatcher 1.0.6, HostedDataLayer 1.0.4, RemoteCommandDispatcher 1.0.5, TagManagement 1.0.7
- Event key references updated to use the new Dispatch.Keys.XXX (only present in Core 1.2.8+).

Platforms > Tealium for iOS (Swift) (October 1, 2021)

2021-10-01T00:00:00-07:00

Low Impact Changes

Fixed a bug that could cause a crash when deallocating a RemoteCommand before sending HTTP requests to our internal command.
Fixed a bug that prevented data layer variables from being persisted for sessions longer than 30 minutes.
Avoided registration for isLowPowerModeEnabled notification if the batterySaver feature is not enabled, avoiding possible crashes on an iOS 15 internal deadlock.
Fixed a bug where the tracking call queue would not get processed after receiving consent.

Platforms > Tealium for Android (Kotlin) (September 1, 2021)

2021-09-01T00:00:00-07:00

Core 1.2.7
- Added device_logical_resolution to the data layer from the DeviceData module.

Platforms > Tealium for iOS (Swift) (September 1, 2021)

2021-09-01T00:00:00-07:00

Version skipped due to publishing issues.

Platforms > Tealium for Nativescript (September 1, 2021)

2021-09-01T00:00:00-07:00

Fixed iOS dependency problem
Updated Android dependencies

Platforms > Tealium for React Native 2.x (August 10, 2021)

2021-08-10T00:00:00-07:00

Kotlin Dependency updates:

Added support for Expiry.UntilRestart.
TimeCollector now added by default in-line with Swift implementation.
Better customVisitorId support.

Platforms > Tealium for iOS (Objective C) (August 1, 2021)

2021-08-01T00:00:00-07:00

Low Impact Changes

Fixed issue with Lifecycle XCFramework file that prevented successful archiving of the enclosing app’s .ipa file
Carthage can now use XCFrameworks directly from the Github repo without requiring an intermediate JSON file (see Install). Any existing Cartfile references must be updated.
CocoaPods now uses XCFramework files

Platforms > Tealium for iOS (Swift) (August 1, 2021)

2021-08-01T00:00:00-07:00

Low Impact Changes

Finalized fix on bug that caused IDFA and ATT authorization status to not update at runtime.

Platforms > Tealium for React Native 2.x (August 1, 2021)

2021-08-01T00:00:00-07:00

Android support for customVisitorId.
Added support to get session ID - use getSessionId().

Platforms > Tealium for Android (Kotlin) (July 1, 2021)

2021-07-01T00:00:00-07:00

Core 1.2.6
- Added TealiumConfig.existingVisitorId to support using your own unique identifier.
- Added TealiumConfig.consentManagerLoggingProfile to support to overriding the profile for consent logging
- Consent Logging event routed through all enabled dispatchers.
- Updated values for data layer variables app_build and app_version.
Tag Management Dispatcher 1.0.6
- Support for consent logging profile override.
Collect Dispatcher 1.0.5
- Support for consent logging profile override.
Visitor Service 1.0.5
- Bug fix: Deserializing stored long values.

Platforms > Tealium for iOS (Swift) (July 1, 2021)

2021-07-01T00:00:00-07:00

Medium Impact Changes

Storage updates to prevent unnecessary file backups.

Low Impact Changes

Added Media module which tracks streaming media in apps through the use of custom events.
Removed legacy authentication option from Remote HTTP Command.

Platforms > Tealium for Cordova (June 1, 2021)

2021-06-01T00:00:00-07:00

Initial release.
Cordova 9.0.0 is the minimum requirement.
Updates the SDK from Java to Kotlin, and from Objective-C to Swift.
Updated Tealium dependencies to the latest version.
Added gatherTrackData method.
Added the following config options: overrideCollectDomain, overrideCollectProfile and sessionCountingEnabled.

Platforms > Tealium for iOS (Objective C) (June 1, 2021)

2021-06-01T00:00:00-07:00

High Impact Changes

Added the option to set a WKProcessPool instance on the TealiumConfig object for the Tealium Tag Management webview to use to avoid cookie synchronization issues.

Platforms > Tealium for iOS (Swift) (June 1, 2021)

2021-06-01T00:00:00-07:00

Medium Impact Changes

Updated the persistent storage module to use Application Storage instead of the Caches directory. This prevents persistent data from being deleted when upgrading to iOS 14.7+.

Low Impact Changes

Updated the Connectivity module to use one instance of CTTelephonyNetworkInfo instead of instantiating multiple times.
Removed the cookie migration logic that was used to migrate cookies from the UIWebView to the WKWebView.
Updated the RegEx that was used to validate URLs. This allows more uncommon URLs to be used, such as localhost, local IPs, and URLs with ports.

Platforms > Tealium for React Native 2.x (June 1, 2021)

2021-06-01T00:00:00-07:00

Tealium Android dependencies updated to the latest.
Android launch event fix and tests.
iOS VisitorProfile arraysOfStrings update.
Updated tealium-react-native.podspec to support version 0.64 and later and Hermes.
Updated the index.d.ts.
Updated example app.

Platforms > Tealium for Android (Kotlin) (May 1, 2021)

2021-05-01T00:00:00-07:00

Fixed issues with HttpClient and consent logging failures.
Improved asynchronous performance by moving HttpClient execution onto the IO dispatcher.

Platforms > Tealium for Flutter (May 1, 2021)

2021-05-01T00:00:00-07:00

Initial release.

Platforms > Tealium for iOS (Swift) (May 1, 2021)

2021-05-01T00:00:00-07:00

Low Impact Changes

Minor fix to revert consent policy key back to policy.
Verified that the decline_consent event is not queued or dropped.

Platforms > Tealium for Android (Kotlin) (April 1, 2021)

2021-04-01T00:00:00-07:00

Core 1.2.4
- Added new data layer variables enabled_modules and enabled_modules_versions. Both are arrays of strings, containing a sorted list of modules in use and their version number - latest versions of all modules required to retrieve their version.
module names have also been changed from UPPER_SNAKE_CASE to PascalCase to match Swift.
- New config option remoteApiEnabled to permit disabling of remote_api events when using the RemoteCommands and TagManagement modules.
- New config option overrideCollectProfile to permit overriding the value of tealium_profile in the event payload, routing events to a different Tealium profile to the one set on the TealiumConfig object.
- Bug fix: Added support for both application/json and x-www-form-urlencoded content types when using the HttpRemoteCommand.
- Bug fix: Fixed an issue with specific collections not being encoded correctly.

Platforms > Tealium for iOS (Swift) (April 1, 2021)

2021-04-01T00:00:00-07:00

High Impact Changes

Added the option to set a WKProcessPool instance on the TealiumConfig object for the Tealium Tag Management webview to use to avoid cookie synchronization issues.
Removed the data layer value call_type and replaced it with tealium_event_type. When the event type is a standard track and not a screen view, the tealium_event_type value is now event instead of link.

If your load rules or attribute rules are configured to look for call_type, update them to look for tealium_event_type instead. If they were checking for the value link on event types, update the condition to check for event.

Low Impact Changes

Minor fix to resolve a small memory leak in the RemoteCommands module.
Minor fix in the lifecycle module that was sending the lifecycle_diddetectcrash=true on sleep and wake events.
Custom consent policies are now supported.

Platforms > Tealium for React Native 2.x (April 1, 2021)

2021-04-01T00:00:00-07:00

New optional initialization callback to support methods that are required to be accessed after the Tealium instance is ready.
New remoteCommands config property to permit passing RemoteCommand objects in during configuration.

Platforms > Tealium Universal Tag (utag.js) (April 1, 2021)

2021-04-01T00:00:00-07:00

utag.js version 4.48 template updated with secure_cookie setting.

Platforms > Tealium for Android (Kotlin) (March 25, 2021)

2021-03-25T00:00:00-07:00

Core 1.2.3
- Consent Management: Added option for setting a custom consent policy
- Add new device_language, os_name to DeviceCollector module.
Crash Reporter 1.0.2
- Updated keys for CrashReporter module: crash_exception_name changed to crash_name, crash_exception_cause changed to crash_cause

Platforms > Tealium for Android (Kotlin) (March 15, 2021)

2021-03-15T00:00:00-07:00

Core 1.2.2
- Added request_uuid to event and view payload
TagManagement Dispatcher 1.0.4, RemoteCommand Dispatcher 1.0.3
- Bug fix: Routed HttpRemoteCommand to background thread for execution

Platforms > Tealium for Android (Kotlin) (March 1, 2021)

2021-03-01T00:00:00-07:00

ProGuard and consumer rules revision; added missing public classes, and the consumer rules have been revised
Core 1.2.1, Collect Dispatcher 1.0.3, TagManagement Dispatcher 1.0.3, Install Referrer 1.0.2, Lifecycle 1.0.3, Location 1.0.3, VisitorService 1.0.3, RemoteCommand Dispatcher 1.0.2, Hosted DataLayer 1.0.2, Crash Reporter 1.0.1, Ad Identifier 1.0.1

Platforms > Tealium for Nativescript (March 1, 2021)

2021-03-01T00:00:00-07:00

Update plugin with latest Tealium Kotlin and Swift libraries
Added support for Consent Expiry

Platforms > Tealium for React Native 2.x (March 1, 2021)

2021-03-01T00:00:00-07:00

Low Impact Changes

Bug Fixes:
- safeGet extension methods added in Kotlin to check key safety on earlier React Native versions earlier than 0.63.3
- React module imports added to the bridging header to accomodate React Native versions earlier than 0.63.3
SDK dependency and package.json increments

Platforms > Tealium for React Native 2.x (February 10, 2021)

2021-02-10T00:00:00-07:00

Low Impact Changes

Bug Fix: Removed the deinit from the React Native Module to prevent the EventEmitter event names being cleared out on hot reload.

Platforms > Tealium for Android (Java) (February 1, 2021)

2021-02-01T00:00:00-07:00

Fix: WebViewDispatcher - Allow for proper dequeuing of offline events after reestablishing network connectivity.

Platforms > Tealium for iOS (Objective C) (February 1, 2021)

2021-02-01T00:00:00-07:00

Medium Impact Changes

Lower-cased the value of the platform variable to correct mobile session timer. Previously, sessions were measured similarly to web (30 minutes of consistent activity). By lower-casing the platform variable, the Customer Data Hub recognizes the incoming data as a mobile session and the session length is shortened to 2 minutes.

Update your load rules if you have Load or Attribute Rules configured checking for case sensitive platform values such as iOS vs ios.

Low Impact Changes

Resolved build warnings and updated deprecated APIs

Platforms > Tealium for Java (February 1, 2021)

2021-02-01T00:00:00-07:00

Bug fix - Updated track method to use a copy of Persistent Data to stop event data unexpectedly being stored

Platforms > Tealium for React Native 2.x (February 1, 2021)

2021-02-01T00:00:00-07:00

Low Impact Changes

Bug Fixes:
- Included all .ts files in package directory (the common.ts file was missing)
- Updated the path to source files in the .podspec

Platforms > Tealium for Android (Kotlin) (January 1, 2021)

2021-01-01T00:00:00-07:00

Consent Management
- Consent Expiration: Introduced the ability to set an expiration for provided consent
- Deprecated consentManagerEnabled config property; setting a valid ConsentPolicy automatically enabled the consent manager
- Bug fix: Incorrect consent collector logic
Visitor ID: New method manually regenerates a Visitor ID for the device
- ProGuard: Initial ProGuard rules added to generated binaries and consumer ProGuard rules
AdIdentifier 1.0.0
- Initial release of the AdIdentifier module: if available, AdIdentifier is added to each dispatch
CrashReporter 1.0.0
- Initial release of the CrashReporter module: uncaught exceptions causing a crash are recorded and any crash data is sent on the next dispatch when the app launches again
Collect Dispatcher 1.0.2, Hosted DataLayer 1.0.1, InstallReferrer 1.0.1, Lifecycle 1.0.2, Location 1.0.2, RemoteCommand Dispatcher 1.0.1, TagManagement Dispatcher 1.0.1, Visitor Service 1.0.2
- ProGuard - Initial ProGuard rules added to generated binaries and consumer ProGuard rules

Platforms > Tealium for iOS (Swift) (January 1, 2021)

2021-01-01T00:00:00-07:00

Low Impact Changes

Removed TealiumCore as an embedded framework as it was causing AppStore submission errors when using Carthage as a dependency.
Re-added TealiumAttribution scheme within tealium-swift.xcodeproj which permits the framework to be built by Carthage.

Platforms > Tealium for Nativescript (January 1, 2021)

2021-01-01T00:00:00-07:00

Initial Release

Platforms > Tealium for React Native 2.x (January 1, 2021)

2021-01-01T00:00:00-07:00

Initial Release

Platforms > Tealium Universal Tag (utag.js) (January 1, 2021)

2021-01-01T00:00:00-07:00

Adds defensive code for potential jQuery vulnerability. Checks to make sure the src of a JavaScript file is set directly and not inherited from a compromised Object.prototype. This issue was fixed in jQuery 3.5.0, but re-introduced in 3.5.1.
Update to check for Array type with the built-in utag.ut.typeOf function instead of using instance of. Fixes issue with utag.js running in iframe in a testing environment (such as Cypress) and JavaScript instance of operation not working correctly.

Platforms > Tealium for Magento (November 13, 2020)

2020-11-13T00:00:00-07:00

Added support for Magento CE v2.4.
Optimized tracking behavior for configurable and grouped products.
Added tracking for user-submitted product reviews.
Bug fixes.

Platforms > Tealium for Android (Kotlin) (November 1, 2020)

2020-11-01T00:00:00-07:00

Timed events support for reporting the time taken between user events of interest
New device_model and device_manufacturer data keys provided by the DeviceCollector
Automated unit and instrumented tests for PRs into master using GitHub actions
Collect Dispatcher 1.0.1
- Additional Collect URL overrides
- Test coverage increase
Hosted Datalayer 1.0.0
- Test coverage increase
Lifecycle 1.0.1
- Bug fix: Missing autotracked key on sleep events
- Test coverage increase
- Location 1.0.1
- Bug fix: Issue with automatically adding nearby geofences
- Test coverage increase
Visitor Service 1.0.1
- Non-breaking change for testability purposes
- Test coverage increase

Platforms > Tealium for iOS (Swift) (November 1, 2020)

2020-11-01T00:00:00-07:00

New Features

Added the Timed Events feature which tracks the time between specified events.

Low Impact Changes

Fixed a bug that made it impossible to set a custom endpoint for the Collect module.
Renamed the collectOverrideURL to overrideCollectURL for consistency with other libraries.
Introduced new URL override option for batched events overrideCollectBatchURL.
Added device_manufacturer to the data layer.

Platforms > Tealium for Android (Java) (October 1, 2020)

2020-10-01T00:00:00-07:00

Refactor to accommodate for new remote commands adapter
- Fixes issue regarding erasing visitor profile before deletion
RemoteCommands Adapter Module 1.0.0
- General Remote Commands extracted from core library for use with Tealium Android-Java and Tealium-Kotlin

Platforms > Tealium for Android (Kotlin) (October 1, 2020)

2020-10-01T00:00:00-07:00

Support for multiple instances of Tealium
- Breaking changes introduced for construction of Tealium instances
Fix: Connectivity issues on older Android versions

Platforms > Tealium for iOS (Swift) (October 1, 2020)

2020-10-01T00:00:00-07:00

New Features

The remote commands feature was updated with a new option to use a remote or locally hosted JSON configuration files, removing the requirement for a webview. If using the Remote Command tag option, in iQ Tag Management, the webview is required. Learn more about JSON controlled remote commands.
Added support for Approximate Location Tracking (iOS 14+) with the function requestTemporaryFullAccuracyAuthorization(purposeKey:) through the TealiumLocation module. Learn more about the iOS 14 Location Updates and requesting temporary full authorization

Medium Impact Changes

Lower-cased the value of the platform variable to correct mobile session timer. Previously, sessions were measured similarly to web (30 minutes of consistent activity). By lower-casing the platform variable, the Customer Data Hub recognizes the incoming data as a mobile session and the session length is shortened to 2 minutes.

Update your load rules if you have Load or Attribute Rules configured checking for case sensitive platform values such as iOS vs ios.

Low Impact Changes

Add origin: mobile to the track payload

Platforms > Tealium for Xamarin 1.x (October 1, 2020)

2020-10-01T00:00:00-07:00

Updated core libraries - iOS 5.7.0, Android 5.8.0.
Removes UIWebView dependency.

Platforms > Tealium for Android (Kotlin) (September 1, 2020)

2020-09-01T00:00:00-07:00

Maven dependency fix
Additional Dispatch payload logging

Platforms > Tealium for Android (Java) (August 1, 2020)

2020-08-01T00:00:00-07:00

Tealium iQ session reporting is now handled by the SDK rather than the webview

Update your mobile.html template within Tealium iQ when updating to v5.8.0 to support this change.

Minor fixes for issues raised by security scan
CrashReporter 1.1.0
- Crash data is now saved when the crash occurs and subsequently sent on the next launch of the application. This update increases the reliability that crashes are tracked successfully

Platforms > Tealium for iOS (Objective C) (August 1, 2020)

2020-08-01T00:00:00-07:00

High Impact Changes

Added support for native session counting in lieu of using the session counting logic within utag.js. This provides more accurate session counts, and fixes some edge cases where background activities triggered new sessions, resulting in higher than expected session counts.

⚠️ Important ⚠️ If Tag Management is enabled in the Mobile Publish Settings, you must also update the mobile.html template within the associated account. If this action isn’t performed, duplicate sessions are recorded in Tealium. Read more about how to update a template.

Platforms > Tealium for Android (Kotlin) (July 1, 2020)

2020-07-01T00:00:00-07:00

Initial release
Tealium Tag Management support
Collect support

Platforms > Tealium for iOS (Swift) (July 1, 2020)

2020-07-01T00:00:00-07:00

New Features

New CCPA API added to the consent manager module. Learn more in the consent manager documentation.
Native Hosted Data Layer support
Automatic Deep Link tracking that will add deeplink URLs, universal link URLs, and query string parameters to the data layer when the user opens the app from one of these methods.
Ability to start a Trace by scanning a QR Code from the Customer Data Hub UI
Added a new TealiumLogger that uses the Apple preferred OSLog vs the print function. There is still an option to use print by setting the logType property on the TealiumConfig object. Read more about Logging.
Combined several ancillary modules into the Core library for faster and more straightforward installation. See the modules section for more information.
Updated the track() method to accept a Dispatch type of View or Event. This allows us to support one track method and provide more clarity around screen and event tracking. Read more about the updated track() method.
Support for more expiration options for data variables. See Data layer for more information.
Support for native session counting in lieu of using the session counting logic within utag.js. This provides more accurate session counts, and fixes some edge cases where background activities triggered new sessions, resulting in higher than expected session counts.

⚠️Important⚠️ If the Tag Management Module is being used as the dispatch option, you must also update the mobile.html template within the associated TiQ account/profile. If this action isn’t performed, duplicate sessions are recorded in Tealium. Learn more about how to update a template or contact your Account Manager for assistance.

High Impact Changes

Updated the API to be more in line with Swift best practices
Optimized the modules system for better performance
Optimized the individual modules for better performance
Removed multiple delegate options for API simplicity
Improved connectivity checks - NWPathMonitor now used on supported devices
Removed the CrashReporter module from the project and added to a separate repository for those that want to use it
Removed NotificationCenter in the RemoteCommands module and replaced it with the Delegate pattern

Low Impact Changes

Added more protocols and result types for testability
Updated class names for consistency with other Tealium libraries
Added more inline code documentation
Updated unit tests and added performance testing

For previous release notes prior to 2.x, see Tealium for Swift 1.x.

Platforms > Tealium for Android (Java) (May 1, 2020)

2020-05-01T00:00:00-07:00

Fix: Added Tealium.Config API setOverrideCollectDispatchProfile to override profile for Collect module
Lifecycle 1.1.4
- Fix: tealium_event now contains the lifecycle event type (launch/wake/sleep) to support Event Specifications

Platforms > Tealium for Android (Java) (April 1, 2020)

2020-04-01T00:00:00-07:00

Fix: WebViewClient onRenderProcessGone implemented for Android API 26+ to gracefully handle a render process crash and reinitialize the WebView (TagManagement module only)

Platforms > Tealium for React Native 1.x (April 1, 2020)

2020-04-01T00:00:00-07:00

Low Impact Changes

Added ability to override the Collect Dispatch URL in the initializeCustom method
Enabled null in TypeScript definition for parameters that accept it
Fixed TypeScript definition for Remote Command methods

Platforms > Tealium for Flutter 1.x (February 1, 2020)

2020-02-01T00:00:00-07:00

High Impact Changes

Added support for Tealium remote commands through Flutter. This allows for a remote command to be added in a JavaScript file and the payload will be passed back through a callback function. Remote commands may also be removed. Refer to the Flutter API to learn more about the remote command methods.

Low Impact Changes

Underlying Tealium libraries updated to versions 5.7.0 (Android) and 5.6.6 (iOS)

Platforms > Tealium for React Native 1.x (February 1, 2020)

2020-02-01T00:00:00-07:00

High Impact Changes

Added support for Tealium remote commands through React Native. This allows for a remote command to be added in a JavaScript file and the payload will be passed back through a callback function. Remote commands may also be removed with React Native. Refer to the React Native API to learn more about the remote command methods.

Low Impact Changes

Underlying Tealium libraries updated to versions 5.7.0 (Android) and 5.6.6 (iOS)
Added TypeScript typings

Platforms > Tealium for iOS (Objective C) (January 1, 2020)

2020-01-01T00:00:00-07:00

Low Impact Changes

Bug Fix. Update log format on removeRemoteCommandID.

Platforms > Tealium for iOS (Objective C) (December 1, 2019)

2019-12-01T00:00:00-07:00

Low Impact Changes

Fix to the captureTimeDataSourcesForType method to use the volatileDatasourcesCopy instead of the clientVolatileDataSources directly. This means that the addToVolatileDataSources method may now safely be called from a separate thread.

Platforms > Tealium for iOS (Objective C) (November 1, 2019)

2019-11-01T00:00:00-07:00

Low Impact Changes

Added the tealium_session_id the volatile data variables so is easily retrieved and used.

Platforms > Tealium for React Native 1.x (November 1, 2019)

2019-11-01T00:00:00-07:00

High Impact Changes

Support for ReactNative Autolinking in 0.60+
Better support for nested event data specifically for Android platform
Underlying Tealium libraries updated to versions 5.5.5 (Android) and 5.6.3 (iOS)
Bug Fixes
- Corrected method signature for Tealium.getPersistentData(key, callback)
- Build errors in iOS relating to Vdata/Event enums have been fixed
- Fixed crashes on some iPad versions (only when using TealiumIOS pod v5.6.0/5.6.1)

Platforms > Tealium for Xamarin 1.x (November 1, 2019)

2019-11-01T00:00:00-07:00

Updated embedded Android SDK to 5.6.0
Updated embedded iOS SDK to 5.6.5
Updated sample app dependencies

Platforms > Tealium for iOS (Objective C) (October 1, 2019)

2019-10-01T00:00:00-07:00

High Impact Changes

Removed the UIWebView entirely to now only support WKWebView as Apple has deprecated UIWebView since iOS 8.0. We kept the support for the UIWebView for convenience, and to ensure visitor sessions and analytics history was left intact. However, per ITMS-90809: Deprecated API Usage - Apple will stop accepting submissions of apps that use UIWebView APIs. Learn more about UIWebView. We do have the WKHTTPCookieStore in place that will migrate the cookies used in UIWebView over to the WKWebView. This will ensure that the user IDs/visitor cookies will seamlessly transition to the new implementation.

Medium Impact Changes

Updated the device list to include the latest Apple devices (X, XR, XS, 11, etc). We also updated the implementation to load from a JSON file instead of hardcoding the device names. Lastly, we added two more variables with extra device detail: model_name (such as iPhone 8, iPhone XR Max, iPhone 11 Pro, etc) and model_variant" For example, "GSM", "WiFi", "model A1457, A1518, A1528", etc. If no extra model information is available, the standard device variable will read something like: "iPhone 10,0".

Platforms > Tealium for React Native 1.x (September 1, 2019)

2019-09-01T00:00:00-07:00

Low Impact Changes

Removed rnpm from package.json and added a react-native.config.js per React documentation.
Updated Android and gradle versions in the sample app.
Updated both Android and iOS sample apps to use the latest versions of their respective Tealium libraries.

Platforms > Tealium for iOS (Objective C) (August 1, 2019)

2019-08-01T00:00:00-07:00

Low Impact Changes

Added functionality to reattach to the view at each track call so that Tealium does not need to be reinitialized when view hierarchy changes. Validation in your own app is essential; verify that you see tracking calls leaving your app in a variety of different screens in your app, including any views that may be launched from push notifications, where the view hierarchy may have changed.

Platforms > Tealium for C# (July 1, 2019)

2019-07-01T00:00:00-07:00

High Impact Changes

Collection endpoint changed from VData to HTTP API.
Introduced Support for both HTTP GET and POST methods for sending data; default is POST.

Low Impact Changes

Trace helper methods added to the Tealium class to make it easier to join/leave/end a Trace.
- This adds the tealium_trace_id key and trace ID value to all events whilst a trace has been joined.
Bug Fix
- Optional Data supplied on Config creation was not being passed in events.
- This is not present on all events.
.gitignore file added to remove unnecessarily tracked compiled code.

Platforms > Tealium for Flutter 1.x (July 1, 2019)

2019-07-01T00:00:00-07:00

Initial release.
This plugin allows users to use the Tealium native mobile libraries (Android/iOS) within Flutter applications.

Platforms > Tealium for iOS (Objective C) (July 1, 2019)

2019-07-01T00:00:00-07:00

Low Impact Changes

Removed trace ID cookie check on each call to the webview since this appeared to be causing crashes. This worked nicely with UIWebView but seemed to cause problems with WKWebView. Refer to Debugging Tealium Mobile Apps for other Tealium installation validation and debugging methods.

Platforms > Tealium for iOS (Objective C) (April 1, 2019)

2019-04-01T00:00:00-07:00

High Impact Changes

Tag Management now uses WKWebView instead of UIWebView by default. Read Tag Management documentation carefully before upgrading.

Low Impact Changes

New sample app added to showcase WKWebView updates/changes

Platforms > Tealium for React Native 1.x (March 1, 2019)

2019-03-01T00:00:00-07:00

Low Impact Changes

null activity handling, as well as extra instance null checks for Consent Manager methods.
Gradle updates to target latest Android version.

Platforms > Tealium for Java (February 1, 2019)

2019-02-01T00:00:00-07:00

Removed visitor_id and switch to "event" endpoint
tealium_visitor_id and tealium_vid removed
Use the "event" endpoint using the POST method with JSON
Created a Udo data object to represent data instead of the ambiguous Map<String, Object>
Updated methods to use the Udo data type and deprecate API methods using Map<String, Object> for data
Lots of refactoring and introduction of TDD practices to encourage more maintainable code in the library

Platforms > Tealium for React Native 1.x (February 1, 2019)

2019-02-01T00:00:00-07:00

Low Impact Changes

Bug Fix - Fixed public trackEvent() to call trackEvent() on Tealium instance for Android

High Impact Changes

Additional public-facing methods of Tealium iOS and Tealium Android are now exposed.
- Consent management
  - iOS
  - Android
- VisitorID - Retrieve the Visitor ID for the current Tealium instance, or for any other instance specified.
Multiple instances of Tealium are now supported.
New configuration options have been added that include the enablement of consent management, Lifecycle, and a Datasource ID.

Platforms > Tealium for Xamarin 1.x (December 1, 2018)

2018-12-01T00:00:00-07:00

Initial Release

Platforms > Tealium for React Native 1.x (August 1, 2018)

2018-08-01T00:00:00-07:00

High Impact Changes

Added NPM Package support to the initial release

Platforms > Tealium for Magento (July 26, 2018)

2018-07-26T00:00:00-07:00

Moved package folders to top.

Platforms > Tealium for Magento (July 20, 2018)

2018-07-20T00:00:00-07:00

Fix for Composer.

Platforms > Tealium for Magento (July 19, 2018)

2018-07-19T00:00:00-07:00

. Updated Composer.

Platforms > Tealium for Magento (July 18, 2018)

2018-07-18T00:00:00-07:00

Moved registration.php to root directory.

Platforms > Tealium for Magento (July 13, 2018)

2018-07-13T00:00:00-07:00

Production-ready release with all previous commits, updated versioning, and updated readme file.

Platforms > Tealium Universal Tag (utag.js) (June 1, 2018)

2018-06-01T00:00:00-07:00

Adds support for the following new built-in variables:
- tealium_session_number - a duplicate of the existing value in utag.data['cp.utag_main__sn']
- tealium_session_event_number - the cookie value in utag.data['cp.utag_main__se'] that counts the number of tracking calls (utag.view(), utag.link()) in the current session (visit). This is useful for Single Page Apps (SPAs) where there is only one page load with many tracked events on that page. For pages using the noview flag, the value is ‘1’ for both page load (load rule evaluation) and the first call to utag.view().
Adds support for an empty param list passed into utag.link, utag.view or utag.track calls. In previous versions, calls to utag.link() or utag.view() work fine, but gets an extra cfg object added to the data layer. Calls to utag.track() causes an exception in previous versions.
For pages using noview flag, there are two things to keep in mind:
- The data layer will have a ‘1’ value for tealium_session_event_number for both page load (utag.js uses data layer to loads in tags) and first call to utag.view (which fires tags and/or loads in more tags.)
- Because cookies are used and initialized at page load time, if the utag.view call does not happen in time on the first page, and the page is refreshed in browser, it moves to ‘2’ for the first utag.view call which happens on second page. This is an edge case since most implementations calls utag.view immediately after utag.js executes.
This update also includes fixes for the “OU” function used by legacy Privacy Manager Extension.
- The OPTOUTMULTI cookie is re-checked with each call to utag.view/link (no page refresh required)
- Tags fired directly by tag’s UID also checks the OPTOUTMULTI cookie settings before firing

Platforms > Tealium for Magento (March 1, 2018)

2018-03-01T00:00:00-07:00

Rebuilt initial release to include e-commerce support.

Platforms > Tealium for Magento (February 28, 2018)

2018-02-28T00:00:00-07:00

Initial templates for release.

Platforms > Tealium Universal Tag (utag.js) (January 1, 2018)

2018-01-01T00:00:00-07:00

Fixes bug introduced in version 4.40 that added an extra entry in browser history for pages that loaded the same tag in an iframe more than once. This issue likely impacted Single Page Apps (SPAs) using iframe-based tag vendors.

Platforms > Tealium Universal Tag (utag.js) (June 15, 2017)

2017-06-15T00:00:00-07:00

Added support for visitor session counting for utag.js hosted on “tags.tiqcdn.cn” (China).
Updated the default utag_main cookie domain logic for domains following the pattern example.XX.jp (where cookies cannot be set in the XX.jp domain, but are set in example.XX.jp domain).

Platforms > Tealium for C# (June 1, 2017)

2017-06-01T00:00:00-07:00

Event Tracking
- Track event names with optional additional data. Provide completion blocks to handle any responses.
Collect Module
- Support for sending event data to a collection endpoint. If needed, override the defaults to Tealium’s VData endpoint.
AppData Module
- Provides automatic inclusion of useful app data (session id, random number and timestamp) to each events, as well as user defined optional data.
Logger Module
- Provides log output for debugging purposes.
Sample application included showing example interaction with the main classes.

Platforms > Tealium for Java (June 1, 2017)

2017-06-01T00:00:00-07:00

Added Datasource
New variable tealium_datasource added
Persistent file name changed to account.profile.data (if upgrading from prior version, file no longer accessible)
Bug fix for unit test

Platforms > Tealium Universal Tag (utag.js) (June 1, 2017)

2017-06-01T00:00:00-07:00

Removed use of global variable i – previously used in loop through global variable utag_cfg_ovrd (config override object)
Removed legacy s2s support (as this was previously removed from Tealium iQ.) Cloud Delivery supported in Tealium Customer Data Hub.
Adds support for error handler function passed into utag.ut.loader utility function. This is only for modern browsers (older browser may the standard callback cb function instead)

utag.ut.loader({
    "src"   : "https://www.example.com/path/file.js",
    "cb"    : function(){console.log("CALLBACK")},
    "error" : function(){console.log("ERROR IN LOADING")}
});

Platforms > Tealium for Java (February 1, 2017)

2017-02-01T00:00:00-07:00

New variable tealium_event_type added
track(type, title, data, completion) added as new primary track method, types avail:
- activity
- conversion
- derived
- interaction
- view
DispatchCallback update to return info dictionary instead of just encodedUrl -> ( boolean, map<String, Object>, error) that
Removed of convenience retry track(string, callBack)

Platforms > Tealium for Java (September 1, 2016)

2016-09-01T00:00:00-07:00

Bug Fix - LogLevel enum converted to public API

Platforms > Tealium Universal Tag (utag.js) (August 15, 2016)

2016-08-15T00:00:00-07:00

Added built-in Tealium event attributes. These attributes are added to each Tealium view or link event.

tealium_visitor_id The Tealium-generated ID in the cookie cp.utag_main_v_id
tealium_session_id The epoch timestamp string of current session start in ms
tealium_account The account string value in the path to the utag.js file
tealium_profile The profile string value in the path to the utag.js file
tealium_environment The environment string value in the path to the utag.js file. For example, “dev” or “prod.”
tealium_datasource The data source key from Tealium EventStream.
tealium_random A random number as a string for use in cache busting
tealium_library_name The name of the library (utag.js)
tealium_library_version The version of the utag.js. For example, “4.42.0” for this release)
tealium_timestamp_epoch Current epoch time in seconds as an integer
tealium_timestamp_utc Current ISO string timestamp for UTC time zone (not available on older browsers)
tealium_timestamp_local Current ISO string timestamp for browser’s time zone (not available on older browsers)

Platforms > Tealium Universal Tag (utag.js) (August 1, 2016)

2016-08-01T00:00:00-07:00

Minor update to fix typo for the fallback function in utag.ut.encode.

The encodeURIComponent call now falls back to use JavaScript’s escape call for the exception when encoding badly formed unicode characters.

Platforms > Tealium Universal Tag (utag.js) (April 1, 2016)

2016-04-01T00:00:00-07:00

Improvements in behavior in Single Page App (SPA) sites using utag.link and utag.view

Previously, items in current data layer passed to utag.link/view were merged into the utag.data global object. This was required to re-evaluate load rules for each utag.link/view call. The utag.js 4.40 template takes advantage of a publish engine update so that this is no longer required. In version 4.40, the utag.data global object is not updated with each utag.link or utag.view call.

You may use the following JS Extension to test for backwards compatibility with 4.39 behavior before updating to 4.40.

// JS Extension scoped to "Before Load Rules"
utag.ut.merge( b, utag.data, 0 );
utag.ut.merge( utag.data, b ,1 );

New “noconsole” flag.

Setting the flag in utag_cfg_ovrd object to true stops any output from utag.DB from displaying in the web console. If debugging is enabled, the output still persist in the utag.db_log array.

Creating an iframe in DOM using utag.ut.loader function

If an iframe with the same ID already exists, the iframe is not added again. Instead, the iframe src is updated.

Updating JS Page vars value for utag.view or utag.link calls

JS Page vars are now updated to their current value with every call to utag.view or utag.link. As a result the b["js_page.my_global_var"] has the latest value in window.my_global_var each time utag.link is called.

Bug fix to keep cp.utag_main_ses_id in the data layer with every utag.link or utag.view call

The value is now updated with a new session ID following a utag.link/view call that occurs when the visitor has been on the same page for 30 minutes with no activity.

Removed trick to use eval to read the document.referrer value into the data layer’s b["dom.referrer"]

New utag.ut.encode function

This function falls back to use escape when encodeURIComponent issues an exception (an exception is possible when attempting to encode Unicode characters that are incomplete or incorrectly formed).

_t_visitor_id and _t_session_id are no longer available

Auto-generated data layer values _t_visitor_id and _t_session_id are no longer available. These are replaced by ut.visitor_id and ut.session_id. If you still need these values, add them back in as follows:

// JS Extension scoped to "Before Load Rules"
b["_t_visitor_id"] = b["cp.utag_main_v_id"];
b["_t_session_id"] = b["cp.utag_main_ses_id"];

Platforms > Tealium Universal Tag (utag.js) (July 1, 2015)

2015-07-01T00:00:00-07:00

Adds support for the Tealium Collect Tag that writes visitor enrichment data to a profile-specific location in local storage.

Platforms > Tealium Universal Tag (utag.js) (June 1, 2015)

2015-06-01T00:00:00-07:00

Supports a new drop-down list for selecting when to execute an All-Tags-scoped Extension.
- After Load Rules (default selection)
- Before Load Rules (not supported by 4.37 and below)
- After Tags (not supported by 4.37 and below)

This feature is not compatible with 4.37 below as they may cause the Extension to run more than once.

Added support for calling utag.view before all the Tags have loaded; this fixes a bug when calling utag.view to fire a specific Tag by its UID inside a DOM Ready-scoped Extension.
Added support for calling utag.link for a specific Tag by its UID.

Platforms > Tealium Universal Tag (utag.js) (February 1, 2015)

2015-02-01T00:00:00-07:00

Fixed a bug that incorrectly decodes any instance of $ value in the utag_main cookie and render it as a separator instead. Following this fix, the utag_main cookie values are not ‘double decoded’ anymore.
Fixed a bug that caused the utag_main__ss cookie to be set incorrectly when the readywait flag was set and /or the utag_data object was absent from the page.

Platforms > Tealium Universal Tag (utag.js) (January 1, 2015)

2015-01-01T00:00:00-07:00

Load new tags on call to utag.link(). Calling utag.link() can load tags not already on the page.
Fixed a bug in which the utag.data object was not initialized for DOM Ready-scoped extensions when the waittimer and readywait flags were set to true.
Added new built-in Data Layer variables:
- utag.data["ut.domain"]: The website’s domain
- utag.data["ut.version"]: The version of utag.js loading on the site
- utag.data["ut.event"]: The type of event (link or view)
- utag.data["ut.account"]: The Tealium iQ account on the site
- utag.data["ut.profile"]: The Tealium iQ profile on the site
- utag.data["ut.env"]: The publish environment
Fixed a bug in which manual utag.view and utag.link calls were not extending the session end cookie timestamp. This is especially useful for single-page apps and sites that rely on AJAX to keep the session open while the visitor interacts with the site.
Fixed a bug for blocking Tags that prevented synchronously loading Tags from being used as blocking Tags.
Fixed a bug that prevented the loading of multiple synchronous blocking Tags from cache for older of Internet Explorer.
Added debugging to output the Data Layer at the point right before All Tags-scoped extensions run.

Platforms > Tealium Universal Tag (utag.js) (December 1, 2014)

2014-12-01T00:00:00-07:00

Fixed a bug in which the Data Layer was not preserved for utag.view() calls made in rapid succession. Now a snapshot of the Data Layer is preserved for each call.
Added more debugging output for manual utag.view() and utag.link() calls.
Added a new utility function: utag.ut.typeOf(). For example, utag.ut.typeOf([]) returns the value “array.”

Platforms > Tealium Universal Tag (utag.js) (October 1, 2014)

2014-10-01T00:00:00-07:00

Added an override (utag_cfg_ovrd) flag to utag.js to delay the loading of Tags until the DOM readyState “complete” (AKA “load”) event. This flag provides a delay that may improve page display time speeds by causing all Tags with the Wait = Yes setting to execute even later. Set this flag by entering the following code into a PreLoader-scoped JavaScript Code extension:

var utag_cfg_ovrd = {};
utag_cfg_ovrd.dom_complete = true;

Fixed a bug for the Internet Explorer browser in which the DOM readyState was reported as “interactive” prematurely. An extra delay for readyState “complete” was added for older of Internet Explorer.

Platforms > Tealium Universal Tag (utag.js) (September 1, 2014)

2014-09-01T00:00:00-07:00

Added two new DOM Variables (formerly Data Sources): browser height (dom.viewport_height) and browser width (dom.viewport_width). Use these in Load Rules to detect when a visitor is using a certain devices to browse your site. For example, when this value is less than 480, you might assume the visitor is using a phone device. Try this on your phone for fun.
Added support for custom attributes on iframes/scripts to the utag.ut.loader function.
Fixed a bug in which Tags were not loading in order indicated in the Tags tab when fired by a manual utag.view call.

Platforms > Tealium Universal Tag (utag.js) (August 1, 2014)

2014-08-01T00:00:00-07:00

Fixed a bug with Publish Settings so that you may now enable both the Ready Wait Flag and Bundling Libs publish settings for the same profile.
Fixed a bug in which enabling the Ready Wait Flag setting caused the utag.cfg.noview flag to reset to false if you had set it to true.
Introducing the new configuration flag, Wait Timer (utag_cfg_ovrd.waittimer). Tags do not load until the DOM Ready signal. With this flag set exactly how long after the DOM Ready signal the tags wait before they load. Setting this flag exposes the load time of a webpage without including the load times of third-party vendor Tags. Set this value in milliseconds.

Here is an example of how to set the Wait Timer flag:

var utag_cfg_ovrd={};
utag_cfg_ovrd.waittimer=3000;

This delays the loading of all tags until 3 seconds after the DOM Ready signal.

Platforms > Tealium Universal Tag (utag.js) (May 1, 2014)

2014-05-01T00:00:00-07:00

Fixed a UTAG utility function bug for Internet Explorer browsers when bringing in external JavaScript files and running a callback function. This addresses a rare timing issue in which the callback function runs too soon.
Introduces additional debugging output for when utag.view is called before all Tags are loaded. The Tag UID which may have an error now shows up in the output.

Platforms > Tealium Universal Tag (utag.js) (April 1, 2014)

2014-04-01T00:00:00-07:00

Fixes a bug which prevented support for more than one blocking Tag. You may now have more than one Tag act as a blocking Tag. For example, Tealium Currency Converter with another external .js file.
Extensions scoped to “All Tags” run after any blocking Tags complete.
The utag.v.js file is no longer sent in the situation that you are self-hosting the utag.js file.
Removed “top.” from visitor ID generation logic. This fixes issues with iframes.

Platforms > Tealium Universal Tag (utag.js) (February 1, 2014)

2014-02-01T00:00:00-07:00

Introduces support for AudienceStream Data Layer Enrichment. This requires AudienceStream and the DataCloud Tag.
The utag.js reads Meta tags with every utag.view call to capture dynamic Meta tags.
There are several changes to the utag_main cookie:
- The utag_main cookie’s lifespan is now set to 1 year to conform to EU laws.
- The session ID (ses_id) value in the utag_main cookie is now a timestamp that is used to compute a visitor’s time on your website.
  
  To reference this value, use the following syntax:
```
b["cp.utag_main_ses_id"]
```
- Introduces the session number value in the utag_main cookie.
  
  To reference this value, use the following syntax:
```
b["cp.utag_main__sn"]
```
- Introduces the page number value, which increments every time utag.js loads, essentially with each new URL load. This is not to be confused with an Event Counter. This value starts over at 1 with each new session.
  
  To reference this value, use the following syntax:
```
b["cp.utag_main__pn"]
```
- Known issue: The page number (_pn) and session number (_sn) values are set to NaN whenever a visitor visits a website in which the utag_main session cookies was already set by a version of utag.js prior to 4.27. This issue is resolved in utag.js version 4.28.
Introduces the utag.ut.flatten function, which flattens objects. This is primarily used with Data Layer Enrichment for AudienceStream.

Platforms > Tealium Universal Tag (utag.js) (January 1, 2014)

2014-01-01T00:00:00-07:00

Many significant changes and enhancements.

For more information see Version 4.26 notes.

Platforms > Tealium Universal Tag (utag.js) (November 15, 2013)

2013-11-15T00:00:00-07:00

Adding support for Server to Server. There is now a Server to Server advanced setting that enables a tag to send data directly from Tealium to the vendor.

Platforms > Tealium Universal Tag (utag.js) (November 1, 2013)

2013-11-01T00:00:00-07:00

Fixes a bug when using the Tealium Currency Converter tag or any Tag with a value set for Custom Source Advanced setting, in which the Tag waits until for a force timeout threshold of 3 seconds or greater to call the u.send function for the other Tags.

Platforms > Tealium Universal Tag (utag.js) (September 1, 2013)

2013-09-01T00:00:00-07:00

Fixes a bug in which “Wait = Yes” tags wait for a “load” event instead of DOM Ready event when utag.js was executed after DOM Ready.

For many sites, this is a significant performance boost and loads tags that are set to wait for DOM Ready much sooner.

Platforms > Tealium Universal Tag (utag.js) (March 1, 2013)

2013-03-01T00:00:00-07:00

Update to support domains ending in “.edu.au” and “.net.au” (using “au” for an example.) The previous utag.js only supported “.com.au” and “.org.au”

Update to utag.loader.GV (the internal “Get Variables in Object” function) to use hasOwnProperty. This is the safer way to iterate.

Platforms > Tealium Universal Tag (utag.js) (January 15, 2013)

2013-01-15T00:00:00-07:00

Fixes an issue in which the customer may see an exception in the “pre” function by entering something like myobj.utag_data for the “Page Data Object” Publish Setting (assuming the myobj doesn’t exist). This exception caused pieces of code to get skipped and resulted in checking .length for a utag.handler.extend variable that was never defined. There is now a check to see if utag.handler.extend is defined.

Platforms > Tealium Universal Tag (utag.js) (January 1, 2013)

2013-01-01T00:00:00-07:00

The Publish Engine builds a utag.loader.cfgsort variable that is an Array of the Tag UIDs. This Array is in the right order of the Tags in Tealium iQ. Tags now fire in the order that matches the Tealium iQ’s order.

Platforms > Tealium Universal Tag (utag.js) (December 1, 2012)

2012-12-01T00:00:00-07:00

Adds the utility function utag.ut.decode.

Also adds support for a “no cookie” flag utag.cfg.nocookie. When the utag.cfg.nocookie value is defined and set to true then utag.js does not write any utag_main cookies.

Existing utag_main cookies are not modified or removed. Some tags expect that utag_main cookies exist, so use this flag at your own risk.

Sample (Pre Loader-scoped JavaScript Code Extension):

var utag_cfg_ovrd={};  
utag_cfg_ovrd.nocookie=true;

utag.ut.decode is a safer version of decodeURIComponent (if decodeURIComponent issues an exception, then unescape is used)

Platforms > Tealium Universal Tag (utag.js) (November 1, 2012)

2012-11-01T00:00:00-07:00

Includes a fix for an Internet Explorer DOM Ready Extension “timing” issue in Internet Explorer 7 and Internet Explorer 8 in which Internet Explorer may or may not run the DOM Ready Extensions before Tags are loaded. This version fixes the issue to ensure that DOM Ready Extensions run first. This provides consistent behavior in all browsers.

Changes in utag.DB. This function is changed so that every utag.DB call does not “re-check” the cookie for utagdb=true; this makes for a high-performance utag.DB function.

Adds additional utag.DB calls in utag.js.

How do you turn on debugging? Run this in a console: document.cookie="utagdb=true"

Sample utag.DB call:

utag.DB("Inside of DOM Ready Extension");

Platforms > Tealium Universal Tag (utag.js) (October 1, 2012)

2012-10-01T00:00:00-07:00

Adds the ability to set a utag_main cookie to expire at a specific timestamp.

utag.loader.SC("utag_main",{"mycookie123":"testing123;exp-1351111959896u"});

Note the u at the end of the timestamp

Platforms > Tealium Universal Tag (utag.js) (August 15, 2012)

2012-08-15T00:00:00-07:00

Runs through the utag.link also for each of the sub profile tags.

Platforms > Tealium Universal Tag (utag.js) (August 1, 2012)

2012-08-01T00:00:00-07:00

Fixes a cookie decode issue in which the cookie had strange characters.