The Trade Desk In-App Events Connector Setup Guide
This article describes how to set up the The Trade Desk In-App Events connector.
Connector Actions
| Action Name | AudienceStream | EventStream |
|---|---|---|
| Send In-App Event | ✓ | ✓ |
Configure Settings
Go to the Connector Marketplace and add a new connector. Read the Connector Overview article for general instructions on how to add a connector.
After adding the connector, configure the following settings:
- Advertiser ID (adv)
- Represents your Advertiser ID on The Trade Desk.
Action Settings - Parameters and Options
Click Next or go to the Actions tab. This is where you configure connector actions.
This section describes how to set up parameters and options for each action.
Action - Send In-App Event
Parameters
| Parameter | Description |
|---|---|
TTD Event Tracker ID (upid) |
|
Mobile App Event (ref) |
|
Mobile Client IP Address (client_ip) |
|
Mobile IDFA for iOS (idfa) |
|
Mobile GPS ADID for Android (gps_adid) |
|
Mobile NAID for Windows (win_naid) |
|
Revenue Tracking Value ( v ) |
|
Revenue Tracking Currency (vf) |
|
| Additional Query Data |
|
This page was last updated: October 19, 2020