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  • Home
  • Server-Side CDH
    • Getting started
      • EventStream API Hub
        • Introduction to EventStream
        • Start EventStream tutorial
        • Data sources
        • Add a data source
        • Install and test
        • Live Events
        • Event specifications
        • Add a specification
        • Event data quality
        • Event feeds
        • Add a feed
        • Connectors
        • Add a connector
        • Trace
        • Test with Trace
        • Saving and publishing
        • Next steps
      • AudienceStream CDP
        • Introduction to AudienceStream
        • Start AudienceStream tutorial
        • Attributes
        • Attributes Enrichments
        • Attributes Badges
        • Attributes Offline Data (Omnichannel)
        • Visitor Stitching
        • Visitor Stitching Visitor ID
        • Visitor ID Part 1
        • Visitor ID Discovery
        • Visitor ID Part 2
        • Audiences
        • Connectors
        • Connectors: Add a connector
        • Trace
        • Trace Test with Trace
        • Saving and Publishing
        • Next Steps
        • Install options for web
      • Install Tealium Collect
      • Order of operations
      • Introduction to Customer Data Hub
    • Data sources
      • About data sources
      • File Import
        • About file import
        • Prepare a CSV file for import
        • Visitor identification using File Import data source
        • Encryption and compression
        • File import configuration
        • File transfer service configuration
          • Upload files to a service
          • Cyberduck
          • Amazon CLI
          • S3 Bucket
          • View import status
      • Incoming Webhooks
        • Affirm
        • Airship
        • Braze Currents
        • Google Ads Leads
        • HTTP API Advanced
        • Hubspot
        • Insider
        • Intercom
        • Iterable
        • Mailchimp
        • SendGrid
        • Zapier
      • Create a data source
      • Connect to a data source
      • Edit data source settings
      • Data sources for iQ Tag Management
      • Import data using Visitor Data Enrichment (/vdata)
    • Data Connect
      • About
      • Glossary
      • Rate limits
      • Roles
      • Dashboard
      • Events
      • Usage reports
      • Manage Data Connect integrations
        • About integrations
        • Best practices
        • Tealium Connect data source
        • Tealium Connect event spec
        • Tealium Connect visitor ID attribute enrichment
        • Create a recipe
        • Manage recipes
    • Event specifications
      • About event specifications
      • Manage event specifications
    • Live Events and feeds
      • About Live Events
      • About event feeds
    • Attributes
      • About attributes
      • Manage attributes
        • Add an attribute
        • Edit an attribute
        • Delete an attribute
      • About enrichments
      • Manage enrichments
        • Add an enrichment
        • Usage examples
      • Data types
        • Arrays
          • About arrays
          • Array of booleans
          • Array of numbers
          • Array of strings
        • Badge Attribute
        • Boolean Attribute
        • Date Attribute
        • Funnel Attribute
        • Number Attribute
        • Popular Badges
        • Set of Strings Attribute
        • String Attribute
        • Tally Attribute
        • Timeline Attribute
      • Data Layer Enrichment
        • About Data Layer Enrichment
        • Enable Data Layer Enrichment
        • Add and configure the Tealium Collect tag
        • Data Layer Enrichment object
        • Data Layer Enrichment API
          • About Data Layer Enrichment Public API
          • Manage Data Layer Enrichment Public API
      • About restricted data
      • Event attributes and enrichments reference
      • Visit and visitor attributes and enrichments reference
    • Connectors
      • About connectors
      • Connector interface
      • Add a connector
      • Manage connectors
      • About delayed actions
      • Frequency capping
        • About frequency capping
        • Cooldown groups
        • Example
      • Webhook connectors
        • About webhook connectors
        • BasicAuth and OAuth2
        • Action parameters
        • Batched actions
        • Validate webhook action
        • Usage examples
        • Changelog
        • Vendor examples
          • Webhook - Keen.io API
          • Webhook - Kony API
          • Webhook Facebook App Events API
          • Webhook Krux (Deprecated)
          • Webhook Salesforce Predictive Intelligence API
        • Webhook - Send Custom Request - Template Variables Guide
        • Webhook - Send Custom Request - Trimou Templating Engine Guide
      • Trace
        • About Trace
        • Manage traces
        • View a trace
      • Persistent cookie matching
    • Audiences
      • Dashboard
      • Audience Discovery
        • About Audience Discovery
        • Manage Audience Discovery
        • Favorite numbers
        • View Audience Discovery data
      • Audience Sizing
        • About Audience Sizing
        • Manage Audience Sizing
        • Audience Sizing examples
      • Create an audience
      • Visitor profile sampler
      • Visitor lookup tool
      • Rule condition definitions
    • Visitor stitching
      • About visitor stitching
      • Anonymous IDs, user identifiers, and visitor ID attributes
      • Visitor ID attributes
      • Visitor stitching example
      • Visitor stitching guidelines
      • Create a visitor ID attribute
      • Visitor stitching scenarios
    • Functions
      • About functions
      • Function triggers
      • Execution environment and limits
      • Functions code editor
      • APIs and libraries
      • Best practices
      • Manage functions
        • Create a function
        • Test functions
        • Delete a function
        • Manage logs
        • Manage global variables
        • View function statistics
      • Event and visitor functions
        • About event and visitor functions
        • Event object
        • Visitor object
        • Attribute names and values
        • Use the fetch() API
        • Add authentication
        • Add OAuth 2.0 authentication
        • Event function examples
        • Visitor function examples
        • Send an event to Tealium Collect
        • Generate a UID2.0 token
      • Data transformation functions
        • About data transformations
        • Event parameter
        • Example code
        • Flatten nested objects
    • Data storage
      • Introduction to DataAccess
      • AudienceStore and EventStore
      • AudienceDB and EventDB
      • AudienceStore data guide
      • EventStore data guide
      • AudienceDB data guide
      • EventDB data guide
      • Data Viz tools
        • Using SQL Workbench/J
        • Connecting Snowflake
        • Connecting Tableau
        • Connecting Microsoft Power BI
      • Frequently asked questions
        • Why would I use DataAccess?
        • How long does it take for data to appear in DataAccess?
        • How long is the data stored in DataAccess?
    • Consent
      • Consent management
      • Consent change event specifications
      • Sample privacy policy excerpts
      • Server-side Global Privacy Control
    • Save and publish
      • Save and publish changes
      • About testing
      • Integrate with Tealium iQ
    • Labels
      • About labels
      • Manage labels
      • Use labels
    • Administration
      • User permissions
        • About permissions
        • Manage permissions
        • FAQ
      • Concurrent users
      • Account settings
      • Versions
      • Enabling Experiments
      • IP addresses to allow
      • Content Security Policy
      • Data Supply Chain dashboard
      • Usage report
    • Tealium Tools
      • Mobile QR Trace
      • Optimizely Helper
    • Frequently Asked Questions
      • Create a lead scoring model
      • Browser support
      • What is the format of the data found in EventStore?
      • How long does it take for data to appear in DataAccess?
      • When are records created, updated, and deleted in AudienceDB?

Server-Side

Tealium server-side products help you manage and enrich incoming data, create visitor profiles, manage audiences, and orchestrate outgoing-data with storage solutions that let you combine data collected from web and mobile touchpoints, online and offline channels, and real-time audiences.

Get Started

Customer Data Hub

Start here to learn how it works and get started.

EventStream API Hub

Manage online and offline data collection, ensure data quality, and integrate with server-side analytics and marketing tools.

AudienceStream CDP

Unify customer profiles, build custom audiences, and manage real-time personalization.

Data Collection

Data sources

Send data to Tealium from your website, mobile app, or custom application.

Data Connect

Integrate data from your internal systems into Tealium for event and visitor enrichment.

File Import

Import customer data from both offline and online channels.

Attributes

Manage the basic data elements of your events and visitors.

Specifications

Organize and validate the quality of incoming data.

Feeds

Define feeds for your most important event types.

Visitors and Audiences

Visitor attributes

Build comprehensive customer profiles with visitor attributes.

Audiences

Create audience segments to identify your most valuable customers.

Identity

Create a unified view of your customers with visitor stitching.

Integrations

Connectors

Integrate your event and visitor data with your preferred vendor APIs using connectors.

Webhooks

Build a custom integration with the webhook connector.

Popular connectors

Google Ads Customer Match

Facebook Conversions

Facebook Audiences

LinkedIn Matched Audiences

Google Display & Video 360

TikTok Events

Pinterest Conversions

Snapchat Conversions

Google Ads Enhanced Conversions for Web

More features

Functions

Write your own JavaScript functions to modify incoming data or process events or audiences in real-time.

Tealium DataAccess

Extend your solution with long-term data storage using Tealium DataAccess.

EventStore and AudienceStore

Access your event and visitor data directly as JSON files.

EventDB and AudienceDB

Access your event and visitor data directly in a structured database.

User permissions

Manage your account and user permissions.
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