Attributes

About attributes

This article provides an overview of how attributes are used and steps to add, duplicate, or remove an attribute.

Manage attributes

About enrichments

Manage enrichments

Data types

Data Layer Enrichment

About restricted data

Restricted data is a property to identify attributes that contain sensitive data.

Event attributes and enrichments reference

This article lists all event attributes with their enrichments and corresponding rule conditions.

Visit and visitor attributes and enrichments reference

This article lists all visit and visitor attributes with their enrichments.