Google Analytics User Deletion Connector Setup Guide

This article describes how to set up the Google Analytics User Deletion connector in your Customer Data Hub account.

Connector actions

Action Name AudienceStream EventStream
Request User Deletion

Configure settings

Navigate to the Connector Marketplace and add a new connector. For general instructions on how to add a connector, see the About Connectors article.

After adding the connector, configure the following settings:

Anytime you go through this connection flow, ensure to save your Customer Data Hub profile to save your changes.

Action settings - parameters and options

Click Next or go to the Actions tab. This is where you configure connector actions.

This section describes how to set up parameters and options for each action.

Action - Request User Deletion


Parameter Description
ID Type
User ID
  • The user’s ID.
  • This should match the ID type.
  • For example, if User ID is
Deletion Request Time
  • The point in time at which the deletion request was received by Google Analytics.
Web Property ID
  • Web property ID, in the format UA-XXXXX-YY.
  • Must be defined for use with CLIENT_ID or USER_ID ID types.
Firebase Project ID
  • Identifier for your Firebase project.
  • Required if using with a mobile app built with Firebase.

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This page was last updated: January 24, 2020