Amazon EventBridge Connector Setup Guide
This article describes how to set up the Amazon EventBridge connector.
Connector Actions
Action Name | AudienceStream | EventStream |
---|---|---|
Send Event Data to Event Source | ✗ | ✓ |
Send Visitor Data to Event Source | ✓ | ✗ |
Send Customized Data to Event Source (Advanced) | ✓ | ✓ |
Configure Settings
Navigate to the Connector Marketplace and add a new connector. For general instructions on how to add a connector, see the About Connectors article.
After adding the connector, configure the following settings:
- Account ID
Enter your Account ID. - Region
Required: select region.
Click Done when you are finished configuring the connector.
Action Settings — Parameters and Options
Click Continue to configure the connector actions. Enter in a name for the action and then select the action type from the drop-down menu.
The following section describes how to set up parameters and options for each action.
Action — Send Event Data to Event Source
Parameters
Parameter | Description |
---|---|
Event Source | Select partner event source to send data to. |
Detail Type | A free-form string used to decide what fields to expect in the event detail. For more information about Detail Type, read Amazon EventBridge API PutPartnerEvents documentation. |
Resources | AWS resources, identified by Amazon Resource Name (ARN), which the event primarily concerns. Any number, including zero, may be present. |
Print Attribute Names | If attribute names get updated, the names in the payload will reflect the update. |
Action — Send Visitor Data to Event Source
Parameters
Parameter | Description |
---|---|
Event Source | Select partner event source to send data to. |
Detail Type | A free-form string used to decide what fields to expect in the event detail. |
Resources | AWS resources, identified by Amazon Resource Name (ARN), which the event primarily concerns. Any number, including zero, may be present. |
Include Current Visit Data With Visitor Data | Add the current visit data to the payload. This includes event visit data if Exclude Current Visit Event Data isn’t selected. |
Exclude Current Visit Event Data | Exclude event data from the current visit data. |
Print Attribute Names | If attribute names get updated, the names in the payload will reflect the update. |
Action — Send Customized Data to Event Source (Advanced)
Parameters
Parameter | Description |
---|---|
Event Source | Select partner event source to send data to. |
Detail Type | A free-form string used to decide what fields to expect in the event detail. |
Resources | AWS resources, identified by Amazon Resource Name (ARN), which the event primarily concerns. Any number, including zero, may be present. |
Custom Message Definition | |
Message Template Variables | Optional: provide template variables as data input for templates. For more information, see Connector template variables. Name nested template variables with the dot notation (Example: items.name ).Nested template variables are typically built from data layer list attributes. |
Message Templates | Optional: provide templates to be referenced in either URL, URL Parameter, Header or Body Data. For more information, see About connector templates. Templates are injected by name with double curly braces into supported fields. For example, {{SomeTemplateName}} . |
This page was last updated: June 11, 2025