This article describes how to set up the MediaMath connector.
|Send Custom Data||✓||✗|
This connector uses the following vendor API:
- API Name: MediaMath Ingest API
- API Version: v1
- API Endpoint:
Navigate to the Connector Marketplace and add a new connector. For general instructions on how to add a connector, see the About Connectors article.
After selecting your audience and trigger, click Continue and then Add Connector. Enter a name for the connector and configure the following settings:
- MediaMath Advertiser ID
Required: Your MediaMath Advertiser ID.
ClickDonewhen you are finished configuring the connector.
Action settings — parameters and options
Click Continue to configure the connector actions. Enter in a name for the action and then select the action type from the drop-down menu.
The following section describes how to set up parameters and options for each action.
You can map Tealium attributes to MediaMath custom attributes to pass data as key/value pairs. Custom attributes need to be created and whitelisted in MediaMath prior to sending.
Action — Send Custom Data
|Mapping ID||(Required) The Mapping ID, supplied by MediaMath.|
|MediaMath User ID||(Required) The MediaMath identifier of the visitor. Implement the MediaMath Cookie Matching tag to have the MediaMath Unique User ID (UUID) of the visitor sent to Tealium EventStream API Hub as
|Pixel ID||(Required) The configured Pixel ID, supplied by MediaMath.|
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This page was last updated: September 22, 2022