Get started

New to tag management? Start here to learn how it works.

Get the code

Visit Manage Environments when you’re ready to install on your site.

Save & publish best practices

Best practices for developing, testing, and publishing updates to a profile.

Data layer

The data layer is the foundation of your digital strategy.

Tags

Learn the basics of tag management.

Events

Configure events to track common visitor interactions.

Extensions

Need to modify your data layer or add event tracking? There’s an extension for that.

Moments iQ

Collect preferences and sentiments (zero-party data) in real time directly from your visitors.

Load Rules

Define when and where to load a tag.

Deploy a consent prompt and track user preferences.

Enforce end-user consent decisions captured by non-Tealium consent management platforms.

Save and Publish

Manage and publish multiple versions of your tag configuration in a collaborative development environment.

Save and Publish

Client-Side Versions

Merging Versions

Extensions

Need to modify your data layer or add event tracking? There’s an extension for that!

Set Data Values

Lookup Table

Advanced JavaScript Code

Join Data Values

Lower-casing

E-commerce

Adobe Analytics

Bing Ads (UET)

Facebook Pixel

Floodlight (gtag.js)

Google Ads (gtag.js)

Google Analytics 4

LinkedIn Insight Tag

TikTok Pixel

Install

Quick start for web

Install Tealium on your site.

Get started

Quick start for mobile

Install Tealium in your mobile app.

Get started

Developer Guides

JavaScript (utag.js)

Tealium for Android

Tealium for iOS