Server-side account settings

The following article describes all Customer Data Hub profile settings.

To view your profile settings, log into Customer Data Hub and click your initials in the upper-right corner of the screen, and then select Settings from the drop-down list.

After changing editable settings, you must click Save, and then click Save/Publish for the changes to take effect.

Read-only (non-editable) settings can only be changed by Tealium support or the account manager. All settings are read-only except Enable Rule Dependency Checking and Enrichment Order Respects UI Order.

General settings

  • Activate AudienceStream (Read Only)
    Enable/disable all AudienceStream features for the current profile.

  • AudienceStream Event Filter (Read Only) Enter the event attribute name and value (case insensitive). Enter the Event Attribute name and value (case insensitive). Only events matching this condition are sent to AudienceStream. Leaving these fields empty sends all events to AudienceStream.

    While the filter only accepts a single attribute name and value, the event filter is applied after server-side enrichments are applied, which allows for more complex filtering based on a custom attribute using enrichments and rules.

  • Visitor Stitching (Read Only)
    Enable Visitor Stitching to merge visitor profiles across platforms, devices, and browsers when they originate from the same visitor.
    With this insight, you can apply your marketing efforts with greater precision and efficiency.
    Default value is ON.

  • Profile Retention Time (Read Only)
    A visitor’s last event determines the retention start time, in days.

  • Display/UI Time Zone (Read Only)

    • Select the time zone for your Customer Data Hub dashboard display.
    • Selections are Greenwich Mean Time (GMT) or Local Time.
    • Selecting Local Time displays the browser time for the user currently logged in.
  • Enable Rule Dependency Checking (Editable)
    Enabling rule dependency checking ensures that attribute dependencies on rules are captured and executed in the correct order.
    Default value is ON.

    It is recommended that this setting is always set to On. If this setting is set to Off, rules are not taken into consideration when calculating execution order and, if there are rule dependencies, enrichments are not guaranteed to execute in the correct order.

  • Enable Visitor IP Attribute (Read Only)
    When enabled, the visitor’s IP address is available as an attribute named Client IP. This attribute can be mapped in connectors and used in enrichments and rules.
    Data layer enrichment key: client_ip.
    Available in AudienceStore as current_visit.last_event.client_ip.
    Default value is OFF.

    The Client IP attribute is not visible in Live Events or Trace. To see the values of this attribute in Live Events or Trace, enrich a separate attribute with the Client IP attribute.

  • Enrichment Order Respects UI Order (Editable)
    Enabling this updates the way enrichments are ordered to respect the order that they appear in the user interface.
    Default value is ON.

  • Usage Report Start Date (Read Only)
    Set the date to use as the default start date for usage reports.


  • Event Data Storage (Read Only)
    A signed contract is required before enabling Event Data Storage.
  • Audience Data Storage (Read Only)
    A signed contract is required before enabling Audience Data Storage
  • Enable Spectrum (Read Only)
    Before enabling Spectrum for existing customers who have been using DataAccess, a data migration is needed to ensure all existing and new data are written to the correct location.
    Open a ticket with Support Desk to request this feature.
    Default value is OFF.
  • EventStore Retention Time (Read Only)
    Determines how long EventStore data is retained.
    Default value is 390 days (13 months).
  • EventDB Retention Time (Read Only)
    Determines how long EventDB data is retained.
    Default value is 90 Days.

EventStream connectors

  • Activate EventStream Connectors (Read Only)
    Enable/disable EventStream Connectors for Events features for the current profile.
    Default value is ON.


  • Region (Read Only)
    The Region above is the authority storage location for your data.
    Typically, you should choose a geographic location closest to a high percentage of your customers.
    One exception is that some clients have legal restrictions that require their data be stored in a specific geographic location.
    If you are unsure which is the best region for this profile, select US East and request an “Optimal Authority Region” report from Customer Success Leadership. They will provide the region recommendation after collecting a few days of data.

    Any data collected in an incorrect region may be discarded.

Daily visitor query cap

  • Sample Size of Daily Visitors to Process (Read Only)
    Determines the sample size of visitors used to project results in Audience Sizing and Audience Discovery queries.
    Audience Sizing Jobs run on total visitors matched, not just those from the sample. Learn more.
    Default value is 100000.


  • Enable Predict Premium (Read Only)
    Enable Predict Premium plan for the profile.
  • When enabling or disabling this feature, Max Number of Model Trainings and Max Number of Concurrently Deployed Models should be adjusted to reflect the current contract.

Was this page helpful?

This page was last updated: January 7, 2023