This article describes how to set up the Lytics tag in your Tag Management account.
Tag tips
- Use mapping to override the standard config values.
Tag configuration
Go to the tag marketplace to add a new tag. For more information, see About tags.
When adding the tag, configure the following settings:
- Collection ID: Your Lytics supplied Collection ID (
cid/account id)
Data mappings
Data mappings send values from data layer variables to the corresponding variables in the vendor tag. For more information, see About data mappings.
The available categories are:
Standard
| Variable | Description |
|---|---|
cid | Collection ID |
This page was last updated: November 10, 2026