Connexity Pixel Setup Guide
This article describes how to set up the Connexity Pixel tag in your Tealium iQ Tag Management account.
Connexity is a performance marketing technology company whose core purpose is to help online retailers find new customers and drive sales at a cost that meets ROAS objectives.
Tag tips
- Use mappings to:
- Dynamically override configuration data
- Dynamically override the E-Commerce extension values
- Send additional data values
- Provide event-specific parameters
- Specify an event trigger
- Supports the following E-Commerce extension values:
- Order ID
- Order Sub Total
- Product Quantities
- Currency
Tag configuration
Navigate to the Tag Marketplace to add a new tag. Read the Tag Overview article for general instructions on how to add a tag.
When adding the tag, configure the following settings:
- Merchant ID: Your Connexity provided Merchant ID
Data mappings
Mapping is the process of sending data from a data layer variable to the corresponding destination variable of the vendor tag. For instructions on how to map a variable to a tag destination, see data mappings.
The available categories are:
Standard
Variable | Description |
---|---|
Merchant ID | (mid) |
E-Commerce
Variable | Description |
---|---|
Order ID | (order_id) (Overrides _corder) |
Order Sub Total | (order_subtotal) (Overrides _csubtotal) |
Product Quantities | (product_quantity) (Overrides _cquan) |
Currency | (order_currency) (Overrides _ccurrency) |
Event Triggers
Variable | Description |
---|---|
Conversion | Conversion |
Custom Event | custom |
Event-specific Parameters
Variable | Description |
---|---|
Conversion | conversion |
Custom Event | custom |
This page was last updated: September 3, 2021