AppsFlyer Smart Banner SDK Tag Setup Guide

The Web-S2S API for People-Based Attribution complements the Web SDK allowing marketers to report events occurring on their websites but outside the scope of the Web SDK

Tag tips

• Use AppsFlyer Web SDK or AppsFlyer Smart Banner SDK but not both.
• To get your Web Dev Key, In AppsFlyer, go to the My Apps tab, click View brand bundles.
• To get Your Banner Key, In AppsFlyer, go to Engagement & Deep Linking > Smart Banners
• Use mappings to:
  • Dynamically override the E-Commerce extension values
  • Setup event triggers
• Supports the following E-Commerce extension values:
  • Order Subtotal (_csubtotal)
  • Order Currency (_ccurrency)

Tag configuration

Navigate to the Tag Marketplace to add a new tag. Read the Tag Overview article for general instructions on how to add a tag.

When adding the tag, configure the following settings:

• Web Dev Key
• Your Banner Key

Data mappings

Mapping is the process of sending data from a data layer variable to the corresponding destination variable of the vendor tag. For instructions on how to map a variable to a tag destination, see data mappings.

The available categories are:

Tag donfiguration

E-Commerce

Events

Event-specific Parameters