Skai Conversion Tag Setup Guide
This article describes how to set up the Skai Conversion tag in your Tealium iQ Tag Management account.
Tag tips
- Uses E-commerce extension (
_corder,_csubtotal,_cpromo,_ccurrency). - Order ID, Amount, Promotion Code, and Currency are automatically set. These values can be over-written by creating mappings.
- Map a value to
typeto set a dynamic Conversion Type.
Tag configuration
Go to the Tag Marketplace to add a new tag. Read the Tag Overview article for general instructions on how to add a tag.
When adding the tag, configure the following settings:
- Skai ID
- Refers to the subdomain of the URL.
- Value is
00for the following example://00.xg4ken.com/
- Profile Token
- Refers to the long alphanumeric value applied to the
cidquerystring parameter of the URL.
- Refers to the long alphanumeric value applied to the
- Conversion Type
- This value details the conversion type, which by default should be set to
conv. - You can change this to any other relevant conversion type in your site. For example, if you want to track registrations, change it to
regor for lead tolead.
- This value details the conversion type, which by default should be set to
Data mappings
Mapping is the process of sending data from a data layer variable to the corresponding destination variable of the vendor tag. For instructions on how to map a variable to a tag destination, see Data Mappings.
The available categories are:
Standard
| Variable | Description |
|---|---|
(type) |
Conversion type |
(val) |
Order amount |
(orderId) |
Order ID |
(promoCode) |
Order promo code |
(valueCurrency) |
Order currency |
Vendor Documentation
This page was last updated: January 27, 2025